Marketing of child care and education programs in the community
The image of the program I want to convey is the one of a program that can be useful to every family including those who live a normal life and those who experience some difficulties or has some malfunctions. I do not want to attract people by saying in the brochure that the program will cure every disease and help every individual. The main point in the brochure will be a clear explanation of what the program is created for and its main functions.
The contact information should be inserted on every page of the brochure so that people could easily get a phone number without thumbing it through. The vision and philosophy of the program include a statement that every individual is unique and should be approached in a unique way. Hours of operation should include time convenient for people and employees. Besides, some time should be for busy parents who work till late.
The benefits of my program include unique approach to every child and every family and counseling that can be helpful for those who cannot decide what is necessary for a child. Special services include counseling sessions for families and parents, certain hours for those who cannot come in daytime, and learning how to deal with a child that faces some difficulties. Staff qualifications should include a pediatrician and teachers that are knowledgeable in children psychology and innovative methods to apply.
Grant opportunities for child care and education programs
The process of finding funding for various programs, equipment, and renovations that can be applied in education area require Education Regional Development grant program. I think that this program can best fit the needs of educational institutions. It is important to outline the steps taken within the program and some preliminary stages that an institution should undergo before applying for a grant program. It is possible to train teachers so that they could adequately teach students with disabilities.
Thus, the most appropriate grant opportunity is “Rehabilitation Research and Training Centers (RRTCs)—Employment Policy and Measurement CFDA Number 84.133B-4”. The agency that is funding the grant is the Department of Education. This is a public source. Both non-profit and for-profit organizations are eligible for it. The funding total cost is $850 000. I would use the money in accordance with the limitations on the program and introduce all possible changes into the center’s structure and training of employees.