The concerns that PII raise include the fact that people leave the information on every site they visit. He gives an example of the small number of pages that they start visiting in the morning. One concern of the author is that the information that people leave behind in the few sites they visit has already been spread. Tracking takes place every time people visit a site. The reason is that the sites are interconnected so that one site will provide information to another site.
The sites that are interconnected grow exponentially. The problem is that the trackers undertake to track without getting permission from the internet user permission. Tracking takes place without the knowledge of the users. This is wrong and unlawful. The author has some reservations about tracking. The concern here is on the times that people are being tracked. Tracking has its benefits. It makes surfing easier and also helps in remembering very important sites that the user obtained important information (Kovacs, 2012).
Behavioral tracking is tracking the behaviors of an individual. This information will be used to find out some facts about that individual. Online behavioral tracking is getting information about what someone is browsing and what sites they visit. Behavioral tracking is the process of getting what sites are popular with an individual. This information will be used without the knowledge of that information (Kovacs, 2012).
Collusion is found on many websites. One place to get this tool is CNET. This tool would then be installed on Firefox browsing software. This will be installed as a plug-in. This software will help in tracking the trackers that are getting private information and how one uses the internet. It helps in getting information about what was collected. It will get information about when the user of the internet is being tracked and the information that is being tracked. It also reports when tracking is being undertaken. It will, therefore, get to know who has access to private information. This will enlighten internet users on how this information will affect their privacy (Kovacs, 2012).
I am against tracking by all means. I believe that tracking should be undertaken with my consent. Getting my private information without my knowledge is wrong and is a breach of my privacy. I should be consulted when undertaking all types of tracking. This will help to know who has my information. It will also help to know what implications will be met if some unauthorized persons have my personal information.
Personal information should remain personal and should get out after the individual’s permission. This will help to eradicate the spread and loss of data integrity. Most of this information ends up in companies that undertake statistical analysis of consumer behavior. People feel tensed when they realize that information is being used elsewhere, and they did not command that information.
A collusion is an important tool that will help to know who has tracking information. This way, it will help internet users to know the sites, which should be avoided, and questions to answer on the internet. This tool will help to be informed about how people can improve their privacy on the internet. They will also know how their information is being used. This tool will help improve people’s internet experience in that they will be able to know the sites that are safe, the information they can share with others, and how to use the internet. Internet users are fond of sharing information by filling in electronic forms that pop up while surfing. Internet users are also fond of participating in internet surveys. This is one of the ways in which private information is compromised.
Reference
Kovacs, G. (2012). Tracking the trackers. Web.