Updated:

Assignment: Instagram Service Process Case Study

Exclusively available on Available only on IvyPanda® Made by Human No AI

The Identification of Instagram’s Type of Services

Instagram, as a social platform, provides multiple sources to its users that vary with the extent of personal preference for account type and profile uses. In other words, the website or mobile app offers the possibility of earning money using Instagram’s tools or interacting with the followers using the social media interface. Instagram allows people to use the platform for blogging and become bloggers to create paid advertisements to make this hobby a job (Delfino & Antonelli, 2022). Furthermore, Instagram allows users to create online shops where they can post photos of their products and sell them via direct messaging (Freedman, 2022). However, the company also provides the option of using the social media app for personal uses, where individuals can share their photos and stories and interact with their friends by messaging or sending pictures.

The Blueprint for the Service Provision

The service process for the creation of personal and business accounts on Instagram is relatively complex and includes the following steps required for the users to complete before using the app or website:

Service Provision for Personal Accounts

  • Creating a personal social media account using a user’s email address or telephone number.
  • Requesting a password for the profile and the username (which cannot be repeated). To ease the process for the user, possible unique username combinations are provided.
  • Following acquaintances from the phone’s contacts or Facebook friends who also have an Instagram page.
  • Providing a photo for the account and bio to tell about oneself.
  • Sharing videos and photos from the camera roll temporarily or permanently on the profile.

Service Provision for Business Profiles

  • Creating a business account using the Facebook page to be able to control the statistics of the social page to analyze how the impressions, followers, and interactions with the content can be boosted.
  • Promotion of the posts or stories via purchasing the advertisement from the company to get more audience to follow the profile.

Service Advancements and Analysis of the Components

Therefore, having identified the problems with Instagram’s app and website, it is recommended that the interface be advanced by providing multiple designs to attract more users. As a result, people will have the opportunity to choose a vibrant theme for their accounts, excluding the typical white and black one (for Dark Mode on the phone). Naturally, it is most reasonable to offer this choice after an individual already has one’s account set up. They will be given the opportunity to choose any color using the pipette within the app or choose the ornamental themes from the templates. The most striking development should be the option for the users to add the photos from their camera roll or by directly taking pictures to upload.

Another advancement that should be considered to cater to the needs of the many users is increasing the time limit for video posts. The opportunity to post edited tapes is a helpful tool that can be used not only for the business but for personal accounts as well. Instagram should allow users to upload videos up to 10 minutes in length (instead of 1 minute) (Instagram, 2022). However, if the limit is exceeded, the customer should be asked to upload a shorter video.

The script for the latter function should be: “Please upload the video no longer than 10 minutes.” If the user follows the requirement, the video is then immediately uploaded to the profile. If not, the app or website should show an error with the following caption: “Please choose a shorter video.” Furthermore, to enhance the customer experience, it is advised to offer users the opportunity to edit their videos within the app by cutting them to reach the time limit. In addition, to encourage more people to use the new function, every existing user should be notified about the update to ensure that everyone is familiar with the new advancement of Instagram.

References

Delfino, D., & Antonelli, W. (2022). . Business Insider. Web.

Freedman, M. (2022). . Business News Daily. Web.

Instagram. (2022). Video upload requirements on Instagram. Instagram Help Centre. Web.

More related papers Related Essay Examples
Cite This paper
You're welcome to use this sample in your assignment. Be sure to cite it correctly

Reference

IvyPanda. (2024, July 27). Assignment: Instagram Service Process. https://ivypanda.com/essays/assignment-instagram-service-process/

Work Cited

"Assignment: Instagram Service Process." IvyPanda, 27 July 2024, ivypanda.com/essays/assignment-instagram-service-process/.

References

IvyPanda. (2024) 'Assignment: Instagram Service Process'. 27 July.

References

IvyPanda. 2024. "Assignment: Instagram Service Process." July 27, 2024. https://ivypanda.com/essays/assignment-instagram-service-process/.

1. IvyPanda. "Assignment: Instagram Service Process." July 27, 2024. https://ivypanda.com/essays/assignment-instagram-service-process/.


Bibliography


IvyPanda. "Assignment: Instagram Service Process." July 27, 2024. https://ivypanda.com/essays/assignment-instagram-service-process/.

If, for any reason, you believe that this content should not be published on our website, please request its removal.
Updated:
This academic paper example has been carefully picked, checked and refined by our editorial team.
No AI was involved: only quilified experts contributed.
You are free to use it for the following purposes:
  • To find inspiration for your paper and overcome writer’s block
  • As a source of information (ensure proper referencing)
  • As a template for you assignment
Privacy Settings

IvyPanda uses cookies and similar technologies to enhance your experience, enabling functionalities such as:

  • Basic site functions
  • Ensuring secure, safe transactions
  • Secure account login
  • Remembering account, browser, and regional preferences
  • Remembering privacy and security settings
  • Analyzing site traffic and usage
  • Personalized search, content, and recommendations
  • Displaying relevant, targeted ads on and off IvyPanda

Please refer to IvyPanda's Cookies Policy and Privacy Policy for detailed information.

Required Cookies & Technologies
Always active

Certain technologies we use are essential for critical functions such as security and site integrity, account authentication, security and privacy preferences, internal site usage and maintenance data, and ensuring the site operates correctly for browsing and transactions.

Site Customization

Cookies and similar technologies are used to enhance your experience by:

  • Remembering general and regional preferences
  • Personalizing content, search, recommendations, and offers

Some functions, such as personalized recommendations, account preferences, or localization, may not work correctly without these technologies. For more details, please refer to IvyPanda's Cookies Policy.

Personalized Advertising

To enable personalized advertising (such as interest-based ads), we may share your data with our marketing and advertising partners using cookies and other technologies. These partners may have their own information collected about you. Turning off the personalized advertising setting won't stop you from seeing IvyPanda ads, but it may make the ads you see less relevant or more repetitive.

Personalized advertising may be considered a "sale" or "sharing" of the information under California and other state privacy laws, and you may have the right to opt out. Turning off personalized advertising allows you to exercise your right to opt out. Learn more in IvyPanda's Cookies Policy and Privacy Policy.

1 / 1