Fallacies in M&M’s Super Bowl Advertising Essay

Exclusively available on Available only on IvyPanda® Made by Human No AI

The Contents

M&M’s commercial was widely seen on the event’s media during the Super Bowl. The brand decided to advertise its products by referring to issues of the 21st century.

The ad characters used such terms as mansplaining, Karen, and others to refer to modern realities (“The best, worst, and straight up,” 2021). The episode with mansplaining infuriated feminists since it is a major topic for them. The backlash was a bit confusing – some liked the humor, while others considered it against humanity.

Logical Fallacy

The ad demonstrates one of the logical fallacies called “ad hominem,” translated as against the human. This fallacy widely occurs in advertising to compare brands, products, or even people.

Such ads discredit one’s personal beliefs and trustworthiness, making people feel uncomfortable.

Focusing on competitors’ drawbacks is the major principle of such commercials.

Going against humanity contradicts the code of ethics.

The Explanation

M&M’s ad somehow discredits the feministic audience and gives the advantage to males.

In addition, the company’s reputation suffers from such a stunt because the audience is enraged.

It also diminishes the role of feminists in society, reducing their societal contribution.

Since equality is promoted worldwide, such a deed was a mistake. Finally, raising this topic, M&M’s has increased the level of negligence toward feminists.

References

(2021). The Brag.

More related papers Related Essay Examples
Cite This paper
You're welcome to use this sample in your assignment. Be sure to cite it correctly

Reference

IvyPanda. (2023, March 21). Fallacies in M&M’s Super Bowl Advertising. https://ivypanda.com/essays/fallacies-in-mampms-super-bowl-advertising/

Work Cited

"Fallacies in M&M’s Super Bowl Advertising." IvyPanda, 21 Mar. 2023, ivypanda.com/essays/fallacies-in-mampms-super-bowl-advertising/.

References

IvyPanda. (2023) 'Fallacies in M&M’s Super Bowl Advertising'. 21 March.

References

IvyPanda. 2023. "Fallacies in M&M’s Super Bowl Advertising." March 21, 2023. https://ivypanda.com/essays/fallacies-in-mampms-super-bowl-advertising/.

1. IvyPanda. "Fallacies in M&M’s Super Bowl Advertising." March 21, 2023. https://ivypanda.com/essays/fallacies-in-mampms-super-bowl-advertising/.


Bibliography


IvyPanda. "Fallacies in M&M’s Super Bowl Advertising." March 21, 2023. https://ivypanda.com/essays/fallacies-in-mampms-super-bowl-advertising/.

If, for any reason, you believe that this content should not be published on our website, please request its removal.
Updated:
This academic paper example has been carefully picked, checked and refined by our editorial team.
No AI was involved: only quilified experts contributed.
You are free to use it for the following purposes:
  • To find inspiration for your paper and overcome writer’s block
  • As a source of information (ensure proper referencing)
  • As a template for you assignment
Privacy Settings

IvyPanda uses cookies and similar technologies to enhance your experience, enabling functionalities such as:

  • Basic site functions
  • Ensuring secure, safe transactions
  • Secure account login
  • Remembering account, browser, and regional preferences
  • Remembering privacy and security settings
  • Analyzing site traffic and usage
  • Personalized search, content, and recommendations
  • Displaying relevant, targeted ads on and off IvyPanda

Please refer to IvyPanda's Cookies Policy and Privacy Policy for detailed information.

Required Cookies & Technologies
Always active

Certain technologies we use are essential for critical functions such as security and site integrity, account authentication, security and privacy preferences, internal site usage and maintenance data, and ensuring the site operates correctly for browsing and transactions.

Site Customization

Cookies and similar technologies are used to enhance your experience by:

  • Remembering general and regional preferences
  • Personalizing content, search, recommendations, and offers

Some functions, such as personalized recommendations, account preferences, or localization, may not work correctly without these technologies. For more details, please refer to IvyPanda's Cookies Policy.

Personalized Advertising

To enable personalized advertising (such as interest-based ads), we may share your data with our marketing and advertising partners using cookies and other technologies. These partners may have their own information collected about you. Turning off the personalized advertising setting won't stop you from seeing IvyPanda ads, but it may make the ads you see less relevant or more repetitive.

Personalized advertising may be considered a "sale" or "sharing" of the information under California and other state privacy laws, and you may have the right to opt out. Turning off personalized advertising allows you to exercise your right to opt out. Learn more in IvyPanda's Cookies Policy and Privacy Policy.

1 / 1