Organizational culture can be defined as a discipline under organizational behavior and management studies which describes attempts to critically take a look at how psychology, attitudes, experiences, beliefs and values within people exist in the same organization as employees influences their day to day duties and output (Watson, 2006 p.26).
There are various groups and individuals who interact daily within an organization and organizational culture plays a very huge part towards ensuring the way this organizations handle certain situations.
Strong organizational cultures are often described as very useful they are aligned towards organizations values making it quite easy for an organization to achieve its strategic targets. Conversely a weak organizational culture is somehow considered to be detached because it is not properly aligned with organizational values and managers may often be forced to coerce individuals into doing what is considered necessary for the organization to achieve its strategic intentions.
Managers often act as the head of strategy in an organization and it is often their duty to inspire and lead individuals in order for the overall objectives of the organization to be realized.
When managers realize that individuals/employees of the organization operate in a manner that is injurious to the organization they may often be forced to initiate change of behavior so that they can ensure that employees operate and behave in such a way that the their psychology, attitudes, experiences, beliefs and values are streamlined within the corporate goals of the company (Watson, 2006 p.68).
For example, an organization like Google is known to be an organization with a very strong corporate culture which demands that employees give their best to their company through innovation, this culture has enabled Google to be able to recruit the best minds from the labor market and place them into groups which have enabled the management be able to work with them and closely monitor their contribution towards Google’s strategic ambitions. (Burrell & Morgan, 1979)
The good culture of Google has enabled employees embrace diversity within the corporate workspace, secondly the culture has allowed for employees to operate enthusiasm while carrying out project, through developing strong coordination and communication frameworks within the organization.
These features have enabled the organizational remain active among the highest performing organizations within the internet business expanding their product portfolio at a fast rate. Just by looking at Google’s business model and how their corporate culture has played a big role towards ensuring commercial success, managers have understood that organizational culture plays a very big role towards ensuring the level of output and quality of work within and organization (Watson, 2006 )
A strong organizational culture is one which automatically and positively shapes the behavior of employees and ensures that every effort made by employees is made with the intention of maximizing output and increasing competitive position of the organization.
Thus managers have been able to develop training programs and change initiatives that will ensure that organizational culture of employees will be slowly and gradually molded until the ideal culture of the organization is arrived at and this way the organization will be able to achieve its own targets (Watson, 2006 ).
It is thus necessary that organization continuously evaluate and analyze their corporate culture this is because this will enable managers be able to initiate programs that will urge employees to change their behavior voluntarily rather than use coercion and bureaucratic methods to force certain behavior among employees.
Reference
Burrell, G. & Morgan, G., 1979. Sociological Paradigms and Organizational Analysis. London: Heinemann.
Watson, T., 2006. Organising and managing work. 2nd edn. London: Penguin.