With BlackBerry and iPhone competing in the market, users have encountered a hard time choosing between them (Hendrickson, 2007). An internet survey to determine the number of people who liked the iPhone and those who liked BlackBerry was conducted. Participants were asked to name the phone they like most and the reasons. If one did not like either of them or liked a different phone, he/she was asked to mention (Kerry, 2009). The results obtained were as follows:
The results were analyzed and represented in graphs and pie charts
- The number of people who like iPhone, BlackBerry and those who liked/used other phones
- Reasons for people liking the iPhone over BlackBerry
- Reasons for people liking the iPhone over BlackBerry
