Selected Article: Title and Overview
I selected the article titled ‘Discover the Benefits of Working in Insurance Jobs’ written by Clara Masson in 2023. This piece provides a comprehensive exploration of the benefits and opportunities within the insurance industry.
Author’s Purpose and Intent
Masson’s primary purpose in composing this article seems to be to inform and educate readers about the varied and rewarding career paths available in the insurance sector. She aims to dispel the notion that insurance jobs are mundane, which is why she showcases the industry’s dynamic nature and the different roles it offers.
Identifying the Target Audience
The target audience for this article are job seekers, recent graduates, and professionals contemplating a career change. Masson’s particular focus is put on those who have not previously considered insurance as a viable career option. She addresses the audience directly and provides detailed insights into different roles within the industry by emphasizing the stability, growth potential, and satisfaction these roles can offer.
Analyzing the Author’s Tone
I think that Masson’s tone throughout the article is informative and encouraging. She writes with evident enthusiasm for the subject by aiming to inspire her readers with the possibilities that a career in insurance can offer. Her language is optimistic – it focuses on the positive aspects of the industry, such as job stability, competitive salaries, and opportunities for professional development (Masson, 2023). Such a positive tone helps to engage the reader and paint the insurance industry in a favorable light.
Establishing Credibility in the Field
Regarding credibility, Masson (2023) establishes her expertise through a thorough and well-researched presentation of the insurance industry. She shows the history of insurance, explains different types of insurance companies, and outlines the core job roles within the sector. This comprehensive approach demonstrates a deep understanding of the subject matter. Hence, I think she is very competent in what she is writing about because of her background.
Evaluating the Source’s Credibility
The article is credible for what it does. It is not a deep dive into industry specifics per se but rather an introductory piece – it fulfills its purpose correctly. I can tell because it is well-organized, coherent, and sufficiently detailed for a reader who is likely a beginner (Masson, 2023). Obviously, the article would be less of a use for someone who has already worked in the field for many years, so the credibility is determined by the author’s background and what the article intends to do. However, it could be better by using sourcing and citations, which would give it even more credibility.
Notable Aspects of the Article’s Writing Style
Other essential aspects of how the article was written include the use of clear, straightforward language, and I think it makes the content accessible to a broad audience. Masson (2023) avoids overly technical jargon, which helps in reaching readers who might be new to the subject. She effectively uses examples to illustrate her points, such as the role of actuaries and risk managers in the industry – it helps to clarify complex concepts. It makes the article more interesting to read.
As a result, the article is a good piece of introductory writing that properly showcases what the work and career in insurance entails. Evidently, a reader should conduct more thorough research on the topic after this article by using what they learned from it. I think that the mere fact that the author showcased different major job roles is outstanding in and of itself – a person can research the most appealing roles by themself.
Reference
Masson, C. (2023). Discover the benefits of working in insurance jobs. JCW. Web.