The company’s internal and external stakeholders
Company’s mission and vision
Company’s mission
Company’s vision
Company goals
At least one company goal that can be accomplished through a strategic plan
At least one company goal that can be accomplished through an operational plan
SWOT analysis
References
Bowen, R. (2014). Is Warren Buffett’s Commentary on Accounting, Governance, and Investing Practices Reflected in The Investment Decisions and Subsequent Influence of Berkshire Hathaway? Accounting Review, 89 (5), 1609-1644.
The Economist. (2014). Playing Out The Last Hand: Berkshire Hathaway. Economic Intelligence Unit N.A., 411 (8884), 73-73.