Introduction
Investors must evaluate the nature of the acquisition plans to estimate their returns on investments and make appropriate decisions on whether to invest in the project or not. The food business in desert areas has high forthcoming profits, especially when the competition is low. The company aims to supply food products and meals across 1980 W Main St, Lutcher, LA 70071. The Lutcher market is perfect for investment because it meets most of the business’s conditions to excel in the food industry. The organization’s goal is to make profits, while its vision is to become the number one food supplier in this town. The firm’s mission is to ensure that customers get satisfied with the products. Consumer satisfaction is critical for the business since it attracts more customers. The report below is a proposal to Archer Venture Capital, a venture capitalist, to request a $1million fund for bringing up the eatery in 1980 W Main St, Lutcher, LA 70071.
Factors Favoring the Business
Investors must analyze business ideas critically to determine their share value and the income they make from the enterprise. The intended company is promising since it is located in a suitable environment that lacks much rivalry. The firm only faces competition from Veron’s Supermarket, which supplies food substances and meals. Veron’s supermarket will be a strong competitor since it has existed for a long time and has created a customer touch and brand image (Samuel, 2018). However, the new company will make an intense rival program by employing robust marketing strategies that will ensure that we obtain a substantial market ratio. We will also provide high consumer satisfaction to build trust between our customers and the brand. The company targets to retain all customers that access its services by meeting their satisfaction.
Additionally, the eatery business has a high return on investments due to the high population in Lutcher. According to census projections, Lutcher accommodates 3000-3200 residents. This provides a high demand for edibles since people need food for survival. The business targets to supply food to more than half of the residents in the area daily. There is total dependence on suppliers for food by the people since this region’s topography does not support agriculture (Nam et al., 2019). Hence the firm’s existence in the market will play a significant role in controlling food prices and meeting consumers’ needs. Fair pricing and strong advertising policies will significantly influence the client flow into the business hence a good investment opportunity. Lutcher’s demography is essential in determining the business’ prosperity, and from research, it favors our idea.
Another factor that the investor should consider is the availability of resources. Lutcher has a vast population that may provide labor for the business. The workforce is an essential factor of production that the business values considerably. The presence of local workers helps in cost control since there is no need for spending on the importation of employees. The business thus may focus its investments on other areas that improve the brand (Nam et al., 2019). Moreover, the region has excellent infrastructural developments that will aid in the provision of critical requirements such as power for running the equipment in the facility, such as refrigerators and cookers, among others. The electricity also provides lighting; hence the firm may operate throughout the night. The availability of infrastructure facilitates business growth by enhancing the delivery of services and goods to customers.
How the Management Will Contribute to the Business Success
Business management will also play a critical role in heightening its growth. It will use the leadership-in-management approach to increase employee satisfaction and meet organizational objectives. The managers will ensure that employee morale is consistent in daily operations to create formidable progress in the business. Besides using the leadership-in-management approach, the organization’s management will promote the industry by conducting awareness and promotion activities. Proper marketing will help create awareness about the company’s existence and provide relevant information to the customers about the food joint’s menu. Strategic marketing policies will help the business develop by acknowledging consumers’ demands and ensuring their satisfaction.
Conclusion
This proposal identifies the market’s qualities relevant to the business and how they may influence its growth. Moreover, it identifies the strengths and weaknesses the organization is likely to face, providing detailed risk awareness for the capitalist venture. From the research, the organization is expected to face competition from existing firms such as Veron’s Supermarket, which provides products in the same line as that business intends. However, the ideal population size and resource presence will significantly favor our operations. Furthermore, the organization plans to influence new customers by running advertisements and promotional activities to create awareness about its existence and attract more customers. Thus, the business idea is suitable for investment since it has good qualities that guarantee a high investment return. The business’s key objectives are to generate profits and ensure consumer satisfaction. Therefore, the proposal requests support from capitalist ventures to raise the $1 million budget to ensure the business is up and running to meet the objectives and goals.
References
Nam, D., Lee, J., & Lee, H. (2019). Business analytics adoption process: An innovation diffusion perspective.International Journal of Information Management, 49, 411-423. Web.
Samuel III, L. R. (2018). The relationship of psychological capital to authentic leadership among entrepreneurs and business professionals and an examination of potential differences between men and women. Our lady of the Lake University. Web.