Information determines whether an organization, such as Caesars, would achieve its business objectives in the highly competitive market. Through effective communication, the organization is likely to establish strong relations with its customers. However, poor circulation of information results to poor service delivery, as it brings about lower inefficiency.
For instance, the top management might draft a vague email for its customers that would need clarification while some written materials might need rewriting due to several errors. This affects the flow of information, meaning that communication skills are needed to facilitate business development.
Poor information circulation leads to low morale among employees, given the fact that they are the most important asset of any organization, as they are charged with the role of service delivery. Additionally, poor information and ineffective communication skills affect innovation in the organization. The highly competitive market demands that an organization strives to achieve innovation, as it would give it an advantage.
Use of Database Technologies
The use of database in running a business is important in a number of ways. For instance, it maximizes the transfer of information from one source to the other, implying that it provides a solution to the traditional storage system, which was ineffective and inefficient. The system allows microsecond response, which translates to less memory use for the large workloads.
This is known to diminish database pre-core certification costs. Database storage system permits faster report production and real-time dispensation of information on larger pieces of information, which steps up various applications by up to twenty times the normal speed. This would definitely improve the performance of the organization, as well as the output of the labor force.
Use of Distributed Databases or a Data Warehouse
Distributed databases and data warehouse play an important role in collecting and organizing important information that would be utilized in making decisions in the organization. Data experts are charged with the responsibility of retrieving, summarizing, and formatting information to be used in analysis and execution of decisions.
In many organizations, including Caesars, several distributed databases and data warehouse are used d. SQL specifically describes the uses of SQL in any data warehouse while OLAP and data mining explains the online analytical processing, as well as data mining technologies that are employed in any data warehouse.
Effects of Security Breach
Setting up security systems is always costly for any organization, but Caesars should ensure that adequate such systems exist to avoid damages associated with security breach. One of the effects of security breach is ruined reputation. Any information posted on the web is expected to stay forever while an email can easily be hacked, which would consequently affect the trust of customers.
Without appropriate security systems, the organization stands to lose its image in the public, which goes a long way to affect profitability. Vandalism is another effect of installing inadequate security systems, as fraudsters would take the opportunity to plant false information about the organization on the web. For these reasons, the organization has to consider setting up appropriate systems that would protect organizational data.
Types of Data Mart
Data mart refers to the access layer that is often employed in data warehouse environment whose major role is to disseminate data to other users. Based on this, it is always allied to a particular business line or team of managers since they serve an important role in the organization.
Since data mart contains limited information that is specific to a particular department or section, the marketing department of the organization is expected to own it. Therefore, the department will be in charge of the hardware, software, and data itself. The marketing executive will have the opportunity to manipulate the data to suit the increasing demands of customers.
The three types of data mart are dependent, independent, and hybrid. Dependent data mart permits the unification of data in a single warehouse while independent data mart is mainly designed without the utilization of the central data warehouse. On the other hand, hybrid data mart plays an important role of combining various inputs without data warehouse.
Effects of Failing to Clean Information
As already mentioned in the previous section, maintaining high-security standards and precautionary measures helps in keeping off the interests of hackers and fraudsters. Failure to clean information before loading it to the data warehouse might give hackers a chance to extend their heinous acts.
Description of Cluster Analysis, Association Detection, and Statistical Analysis
Cluster analysis entails grouping data into various categories for purposes of analysis. It includes a statistical classification method that enables the subdivision of cases, information, and items into groups or clusters. The process allows the grouping of similar items, even though they might not be identical. Caesars should consider grouping or clustering similar information to allow statistical analysis.
Association detection entails an extensive process that determines whether any data set is related to a different category. It would help Caesars in linking up related information in the data warehouse. Finally, statistical analysis is the process of compressing data using the established mathematical formulas, such as ANOVA.