The article describes in details how different types of change occur inside a company. Due to the shifting nature of the economy, market, business, and legislation, the changes are the core features of a successful organization. However, there are planned changes and emergent changes. Both types of the change are complex, impactful, and challenging. The company risks a lot by incorporating a new strategy. Although the implementation of the change is a problematic process, the article proposes several methods to stabilize the situation and avoid unnecessary risks. For instance, the company can consider the possible consequences of the change in the context of the global economy and the global market.
The authors provide significant and credible arguments to support an idea that changes are essential for the progress of business and economy. Indeed, it is hard to oppose this idea when one of the most innovative changes has happened during the last decade. For instance, no one could have predicted the impact of e-commerce on the global economy ten years ago; however, many modern companies utilize the online market as one of the primary sources of revenue. One of the points of the article suggests that there are some external changes which cannot be predicted; thus, the only thing the business can do is to adapt. The incorporation of modern technologies is one of the most visible factors.
Furthermore, there is an idea that change means survival. Indeed, the companies always struggle to maintain their place in business. It is a serious and, in some instances, a devastating competition. The change provides a serious advantage to the organization. For example, there is a new law which will influence a production process. Apparently, the company that considers the requirements of the new regulation will win over the competitors that refuse to change. The organizations should be prepared for the unplanned changes which cannot be foreseen. Time is a crucial resource for business, a fast pace of the change can save a lot of the resources and reduce problems for the company such as fines, exceeding the budget of the shift to something new, and lack of equipment.
The emergent changes are unpredictable; they occur in real time. The problem with them is lack of time and damaging consequences of the urgency. The organizations simply cannot prepare a reliable plan for the change and have to operate blindly. Instead of a risky tactic, the article recommends using the experience of the competitors. Indeed, a simple rule of learning on someone else’s mistakes can save the company. However, it is necessary to consider the differences between organizations, uniqueness of the change, limitations, and other factors. The emergent changes have damaged a lot of big and small companies. Nonetheless, it is possible to overcome the temporary issues by being sensitive to the tendencies of the market.
Many global organizations might not see the upcoming difficulties because of the structural problems, the large size of the company, and the misunderstanding. When the change becomes visible, it is typically too late for the company to react to it without sacrifices. The article proposes to experiment all the time, even when the environment is stable. It is a useful piece of advice for every company. The method keeps the company flexible and ready to adjust its course or hierarchy at any moment. It helps to be always prepared which is a beneficial tool for any company.