When designing new clothes, the most crucial step to undertake is identifying the target market. Essentially, identification of the market target will enable the company to determine the needs of the customers. Understandably, the design should be informed by the requirements of the target customers in accordance to their age, material preference, and cultural designations that might affect the clothing behavior.
Having identified the target customers, the firm should look for inspiration by exploring new templates from online stores in order to get an idea of new designs that can be introduced in Dubai. This will motivate the company before undertaking the entire venture because the templates act as the framework of design development.
The company’s designers must not produce the exact types of design that have been identified during exploration. After obtaining different templates, the firm involved personnel should come up with a creative way of mixing different designs. This mixture enables the firm to provide the customers with a different product.
If the designer uses a single design, there is a very high possibility of producing commonplace clothes (Walter 7). However, when the templates are mixed creatively and according to the needs of the target customers, the firm is assured of getting a unique and new design in the industry.
Afterwards, the designers of the firm should add appropriate embellishments such as zips, buttons, and colorful ribbons to the new clothes in a stylish manner. These embellishments should be chosen strategically in order to ensure that the colors and sub-designs match with the entire product. In fact the embellishments should be followed by the addition of fabric in order to make a unique outfit in the market.
For example, the firm designers should choose a colorfully matching hemline of a sport skirt to make it fit. Whereas the coloration of sport clothes might be considered as an unnecessary undertaking, it is important to make them lively and attractive.
Finally, the deigning process should embark on the accentuation of the outfit and subsequent development of portfolio. The portfolio should be including a collection of outfits that will be released to the market.
Conducting Global Activities
The management of global activities is a crucial and a complex undertaking in any organization. When conducting these international activities, it is crucial to consider that coordination, interdependency of departments, and consideration of multifaceted nature of globalization are the critical concerns (Chung 265).
In line with the three core concerns, the company should set the headquarters which will be the central point of command. The headquarters will contain all the pertinent offices that include the executive, marketing, and procurement offices among others. After the establishment of the headquarters, regional offices are set up in the respective countries where the company has been introduced to sell goods.
The headquarters is responsible for providing the policies and communicating to each of the regional offices about the decision that are made. This setup is developed to ensure coordination of all the offices that operate internationally. When it comes to the interdependency of departments, all the offices in the respective international regions must be allowed to make independent decisions in their respective locations.
In this case, it is crucial to take into consideration that the offices located in the various regions can evaluate the prevalent financial and operational conditions in a better manner than the headquarters. When they are allowed to make the independent decisions, it becomes efficient to come up with effective strategies of doing business.
The third aspect if global management is conjoined to the issue of multifaceted nature of globalization. This implies that the organizational operations are affected by social, political, and economic factors that prevail across borders. As such, the firm must make sure that the political policies that have been outlined by the respective states are considered when operating globally.
In addition, it is important to consider the economic factors, such as inflation and cost of operations, in order to ensure profitability in each state. Further, the considerations concerning socio-cultural factors are very essential when operating in the international arena of business. Understandably, people have different social stipulations that define their moral behaviors.
Accordingly, the company should provide products that are consistent to the cultural orientations of each country. For example, rugby clothes might not attract many customers in the African countries because the people in this region are oriented to football more than the latter. As a result, it is advisable to provide very few rugby clothes to the African countries.
On the other hand, the products can attract a lot of consumers in European countries. It is, therefore, sensible to provide them to these states to ensure maximum profitability. Essentially, social orientations and cultures are important factors that should be considered when operating globally.
Managing Quality of Products and Performance (Inspection)
When it comes to the issue of ensuring quality, there are two aspects that should be considered by the company. First, the management should ensure that the products developers are professionally qualified. In essence, they employed developers and designers should have the required skills that help to foster innovation. The proficiency also enables the company to develop quality products for the customers.
Otherwise, employing under-qualified workers can lead to the production of substandard goods which may frustrate customers and impede loyalty. Second, that company should have frequent and thorough inspections that seek to determine whether the personnel are operating in accordance to the company’s standards as well as the customer’s expectation.
Locating Retailer Stores and Distributors’ Centers
Retailers’ stores and distribution centers should be located in line with the position of the target market and presence of infrastructure. Importantly, the proximity of the retailers’ stores is a determining factor when it comes to the consumption of the customers. When the stores are near to the target market, it is easy for the customers to access them.
As a result, this might increase the sales and enable the company to make more profits. Infrastructure becomes important during the distribution of products to the retailers’ stores. If the infrastructure is maintained well, the distribution of products is timely and efficient. In fact, good communication and transportation infrastructure reduce the cost of operations.
For example, if the roads are few, the company has to use costly means when delivering clothes to the retailers. Otherwise, when the road connection is broad and interconnected, it becomes easy to deliver the products to the retailers and customers.
Inventory Management
Inventory management should be managed in such a manner that reduces cost, but maintains high levels of effectiveness. In the modern world, companies have shifted to the digital error where data and inventories are stored in computerized systems.
As such, this firm should adopt this system in order to increase its efficiency. In addition, the computerized system has been considered as a cost-effective way of managing inventories. On the other hand, using manual means of management is not only tedious, but also financially demanding.
Works Cited
Chung, Hsi. “The Role of Family Management and Ownership on Pattern of Globalization.” Journal of International Business Review 23.1 (2014): 260-271. Print.
Walter, Omei. “Textile Design Research and Practice.” The Journal of Cloth and Culture 1.1 (2013): 5-8. Print.