Organizational Improvement and Development: IT Perspective Presentation

IT Department: Introduction

What are we?

IT Department of a Company that works with clients directly and offers various products.

What are we doing?

Provide governance, infrastructure, and functionality of all operating systems.

When is our work necessary?

Not many people understand the importance of technologies in their work and interpersonal relations.

Today, the work of every organization depends on the work of its IT department. IT department is the area where numerous innovations and achievements are used to promote the use of operating systems. A properly developed network is one of the keys to organizational success, and the task of IT managers is to investigate the latest achievements and offer the technologies that can be used in the development of professional and interpersonal relationships.

Sectors in Organization

There are eight main departments in our organization:

• Marketing:
  • Management.
• Human Resources:
  • Sales;
  • Finance;
  • IT;
  • Manufacturing;
  • Administration.

In our organization, there are eight main sectors where people have to work and complete their duties. Each sector has its own responsibilities, and we should analyze the work of each department to understand what area can be improved at the moment.

• Marketing – advertisement and promotion of products to customers;
• Management – organization of employees’ work;
• Human Resources – support of employees in an organization;
• Sales – cooperation with customers and generation of orders through various technologies available;
• Finance – ensure financial stability;
• IT – network and operation system organization;
• Manufacturing – the development of all working processes and product services;
• Administration – control of all departments in an organization.

Marketing and Human Resources are the two areas chosen for improvement with new technologies.

Marketing Department

• Goal: business promotion and sales driver;
• Activities: reach customers, consider prospects, and coordinate people and material;
• Importance: Face of an organization. Its work and achievements influence the whole company because it introduces the image all customers observe;
• Reason to Be Improved: Progress cannot be stopped, and our customers should have access to all new technologies and use all opportunities.

What should we know about the marketing department? Its main goal is to promote business and create appropriate sales drivers. Its representatives have to know how to reach customers, consider all prospects that can be used to improve the relations between customers and employees, and promote cooperation of people and materials. The marketing department is the face of a company because all images that can be used to introduce a company are developed by these people. It has to be regularly improved because progress is a constant process. It cannot be neglected, and our people should use the best sources.

Human Resources

• Goal: People are important, and employees’ well-being and satisfaction are crucial;
• Activities: hiring, firing, payroll, and keeping updated;
• Importance: If employees are not interests, no organizational progress is observed;
• Reasons to Be Improved: Services, as well as people’s abilities, may vary, and the best technologies are required to meet human needs.

Human Resources is the area that has to be improved from the IT perspective due to its goals and activities. HRs are people who work in this organization. To work effectively, they have to be provided with appropriate materials, learn their opportunities, and investigate the fields with the help of which they can offer the best services, be satisfied, and promote teamwork.

Marketing and IT

Emerging technologies help to update the work of the marketing department:

• Physical-digital integration;
• On-demand services;
• Data humanization.

Marketing is the area where the use of new technologies is usually a beneficial process because it discovers new opportunities and chances to attract customers, improve sales, and develop the conditions under which purchases can be a pleasure for clients and employees.

DeMers (2016) offers several marketing improvements on the basis of IT:

• Physical-digital integration: mobile devices can be used to support this type of integration. Customers should not only have access to available stores online and in a real world but choose between online and store purchasing.
• On-demand services: mobile apps have to be integrated to our regular and potential customers so that they can share their needs and expectations and establish the directions which are more appropriate to them
• Data humanization: many organizations have to work with big data. It is not always easy to organize and store it effectively. Therefore, the idea to gather mass quantities of information and humanize it through visualization is supported (Strong, 2015). Acceptance and quick access are the keys.

Human Resources and IT

Communication and understanding between employees and employers are crucial:

• Online forums and chats – Viber or WhatsApp;
• Real-time feedbacks – ReviewSnap;
• Goals and talents – WeekDone.

Work of employees may be improved in a number of ways. Two main goals that have to be supported are communication and understanding. The improvement can occur in three directions:

1. The promotion and control of online forums and chats. Viber and WhatsApp are the main applications that can be installed and permitted (Diaz-Llairo, 2017).
2. It is important to gather the opinions of employees and analyze their feedbacks on activities they are involved in. ReviewSnap is one of the possible options that can be offered to the company.
3. HR managers have to observe the progress of each employee, and WeekDone app is the idea that can be offered to the company as the possibility to combine employees’ knowledge and managers’ expectations.

Advantages in Marketing

• Fast exchange of information;
• Effective storage of information;
• Accessibility of information;
• Recognition of needs and expectations;
• Organizational development and progress.

The area of marketing can be updated through the implementation of emerging information technologies. Data is the core of a working process. Employees have to know how to gather, store, and use it effectively. The task of the IT department is to think about the programs that can be used in the marketing department. The goals and weak aspects have been identified. It is high time to cooperate with the representative of the department and investigate their background knowledge and skills that can be applied.

Advantages in Human Resources

• Improved communication in a company;
• Understanding of employees and their needs;
• Investigation of employees’ potential;
• Clarification or goals and abilities;
• Recognition of threats and opportunities in an organization.

HR department has to be developed and regularly improved because its goal is an employee. An employee has to be satisfied and provided with clear goals and opportunities. It is wrong to expect more than it is given. Therefore, some IT options can be offered to the company to support communication and understanding between employees and their managers. It is not always easy to gather the required information about or opinions of employees. The offered technologies are easy to use, and positive outcomes can be observed.

References

DeMers, J. (2016). 7 technology trends that will dominate in 2017. Forbes. Web.

Diaz-Llairo, A. (2017). Talent 3.0: Using the web and social networks to recruit talent and find jobs. LID Editorial.

Strong, C. (2015). Humanizing big data: Marketing at the meeting of data, social science, and consumer insight. Philadelphia, PA: Kogan Page.