Phineas Taylor Barnum was a showman, businessman scam artist, and entertainer. He is recognized globally for coming up with a phrase he used most of the times. Motivated Sequence originates from the idea that by obeying standard human thinking processes, the audiences are inspired to retort positively to the intentions of the speaker. P.T. Barnum was known to be the greatest American Showman, and this was one way of attracting and relating with his audience (Weiner, 1980). He embraced a democratic nation, and this inspired his audience and the entire American society.
Attention
The most vital thing is gaining attention from the audience; P.T. Barnum used quotes which attracted his audience’s attention. Barnum was able to draw attention from his audience through different techniques, such as relating with the audience, showing the importance of the topic, arousing curiosity or suspense, using quotation relevant to the topic, and making startling statements.
He always safeguarded attention by extending beyond normal prospects limits. Moreover, he tried portraying to his audience the globe is filled with opportunity and wonder. Phineas Taylor Barnum utilized offensive maneuvers and swindles during the promotional intentions. His key interest was always to ensure unique value to consumers. He was strongly against charlatans, as well as chemers, that robed people of their money. Barnum tirelessly worked in every angle, to direct the attention of the public towards his offerings (Monroe, 1975).
Need
The interest and attention of the audience must be captured by the person giving the motivation speech. P.T. Barnum felt the need for change. He always stated his needs clearly during his show time or speeches. Barnum was an influential thinker. When people discouraged him from forging ahead with his plans, he never quitted but simply resolved to engage in greater plans.
For interest to come out there must be a clear description of the problem. P.T. Barnum always utilized quotes and testimony to emphasize on the urgency of the need. Need has a direct impact on the audience, their safety, satisfaction, wellbeing, as well as other interests.
Satisfaction
The satisfaction step entails the provision of an answer or reference to the challenge. P.T. Barnum showed how the solution to the problem would work. He acknowledged the actions that the audience needs to adopt. Through his struggle without giving up, his plans worked effectively.
Using the Museum in educative amusements, family activities, and informative instructions consequently made Barnum’s American Museum a shrine. The shrine was utilized for progressing music public awareness and nature’s phenomena. This was together with fine arts literature, which enhanced natural curiosities, and momentous and imaginative exhibitions (Weiner, 1980).
The Museum was on four adjoined houses, and it is here that preparation of exhibits took place. A wax-figure section was dedicated for the production of alike prominent personalities. Moreover, there was an aquarium, a department for taxidermy, as well as an extravagant set-design department. All these fulfilled the needs for the active public theater.
Conclusion
In the conclusion step, for the above steps to be met, P.T. Barnum also went through some challenges (Monroe, 1975). As Barnum ensued with the plan on commercial inventiveness and the progress, he underwent a catastrophic inaccuracy during a business intercession with several companies. This resulted to bankruptcy of his amassed fortune.
Barnum had to mortgage the entire of his properties, to settle the debt that had been acquired from the unfortunate company. Barnum was keen on cultural and intellectual progress in the City of Bridgeport. This was beneficial in safeguarding unprecedented Connecticut industrial growth, as well as on an American landscape.
References
Monroe, A. H. (1975). The motivated sequence. Principles of Speech Communication, 241-257.
Weiner, B. (1980). A cognitive (attribution)-emotion-action model of motivated behavior: An analysis of judgments of help-giving. Journal of Personality and Social Psychology, 39(2), 186.