Measurement Guidelines for Verifying Strategy Effectiveness
The effectiveness of the developed strategies is closely associated with the environmental factors influencing the company’s activities. Therefore, compliance with environmental standards directly relates to productivity and financial performance (Epstein, 1996). Due to the fact that Riordan Manufacturing focuses on producing plastics containers, their concern with environmental factors should be considerable to adhere to the principles of corporate responsibility in front of a global community.
According to Epstein, “the eco-audit establishes audit procedures for specific sites rather than for entire companies and also specific guidelines to disclose of information on the public” (Epstein, 1996, p. 100). Although the production of polymers is a difficult chemical procedure affecting the environment, the company should be climate-focused to establish trustful and long-termed relations with their consumers (Riordan Manufacturing, 2012). Second step to developing effective strategies lies in development of innovative techniques and approaches to the production process. In particular, the emphasis should be placed on the analysis of alternative solutions to manufacturing containers that can have a less harmful impact on the environment.
The global orientation of the company’s strategy requires closer attention of the managers to the sustainability issues. In this respect, the analysis of such aspects as team working, cultural diversity, and organizational culture are of great importance as well (Riordan Manufacturing, 2012). In this respect, the virtual space should be developed to constantly communicate with customers, as well as predict the environmental and cultural challenges in the most effective way. Much concern should relate to the evaluation of the internal environment because it affects greatly the overall performance of an organization.
Internal Dynamics, Cultural and Structural Considerations for Implementing Business Strategy in Riordan
As it has been mentioned briefly, the development of strong culture has a positive effect on internal dynamics and organizational structure. Therefore, the strategic management practices in Riordan should be connected with such issues as corporate responsibility, employee morale and ethics, and international standards for product quality. The analysis of Riordan’s organizational environment proves that the company has an impressive customer return policy and high standards for concluding buyer’s agreement (Riordan Manufacturing, 2012).
According to the company’s mission, the company strives to strike the balance between team-oriented environment and innovation. In fact, the managers are concerned with proper information flow and support among the employees to establish the company’s long term viability (Riordan Manufacturing, 2012). Despite such a perspective, extensive focus on innovation and technology can prevent Riordan from maintaining reasonable performance and assuring sustainable development of the human capital. Therefore, greater attention should be given to this dimension to achieve good results and attract wider customer base.
Cultural considerations have become increasingly important for balancing company’s social, financial, and environmental risks and opportunities. Hence, recognizing organizational culture as a shift toward environmental sustainability creates a clearer understanding of how managers can improve organization’s performance and provide a new direction for growth (Wheelen & Hunger, 2011). Once again, embedding environmental sustainability into company’s mission and philosophy produces a much greater effect on employees’ awareness, as well as ensures organization’s readiness to face challenges. As soon as environmental sustainability is represented as a core strategy, managers should also reconsider employees’ responsibilities and obligations to build new competencies and develop new skills to adjust to a constantly changing global setting.
Influence of the Factors on Business Continuity
Greater awareness of environmental sustainability as a part of the company’s business strategy creates new competition criteria for business community in general, as well as introduces new standards of quality and performance. While evaluating the connection between culture and business, Riordan’s managers should realize that the former is associated with the company’s ability to establish and maintain trustful relationship with people with various cultural backgrounds and specific needs. Due to the fact that culture relies on shared beliefs and experiences, the members of the world community should be tolerant toward such aspects as race, origin, class, religion, or gender (Wheelen & Hunger, 2011). Because Riordan is a global producer, its strategy must focus on cultural and ethical considerations, including high responsibility for the internal dynamics.
Attention given to local preferences contributes to new frameworks for enhancing global strategies. The globalization process contributes to cultural diversity in multinational organizations. Therefore, in order to build a successful business community, specific attention should be given to new approaches to solving problems and making decisions. What is more important is that managers can establish fruitful cooperation and build strong bonds with various cultural groups (Wheelen & Hunger, 2011). Apart from cultural and ethical discrepancies, the task of Riordan lies in developing a common policy and mission that can reconcile various groups and prevent ethnic and racial discrimination. Acceptance and responsibility, therefore, are among the priorities for building a multicultural community with shared values and beliefs. In addition, culturally diverse environment has a potent impact on the success of business communication. Specifically, workplace communication must ensure that all messages are accurately delivered within an organization and contribute to greater understanding among the employees.
Assessment and Feedback Controls to Determine the Direction of Riordan
The overview of Riordan’s policies, strategic approaches, and human resources management shows that the organization succeeds in ensuring successful expansion and penetration to the global market. Such a conclusion is made with regard to the initial vision and mission of an organization that is premised on innovation, six sigma, leadership, innovative working environment, and environmental sustainability (Riordan Manufacturing, 2012). Nevertheless, there are a few exceptions to the presented picture of management techniques. To begin with, the company should expand its philosophy and focus on other regions than China and the United States. Further exploration should be accompanied with deeper evaluation of ethical and moral codes of conducts for attracting employees from various cultural backgrounds.
Advancing business communication can motivate employees to reconcile some of the individual principles and needs for the sake for organization’s prosperity. Another disadvantage of Riordan’s strategic policies consists in absence of strict sustainability plan that could justify the production of the plastic containers that constitute the major threat to the natural environment. In this respect, the company should reconsider its values and define how their production cycle can be improved. For instance, it is possible to introducing the recycling process for containers that have been utilized. In such a manner, it is possible both to comply with the sustainability requirements and to decrease the use of raw materials for the production process. Considering all these corrections is vital for promoting a new policy and developing a new ideological and strategic framework for successful functioning of an organization. A multi-dimensional approach, therefore, is indispensible to make changes to the external and internal business environment.
References
Epstein, M. (1996). Measuring Corporate Environmental Performance. London: Greenleaf Publishing.
Riordan Manufacturing. (2012). Riordan Manufacturing. Web.
Wheelen, T. L., & Hunger, J. D. (2011). Concepts in Strategic Management and Business Policy: Toward Global Sustainability. London: Prentice Hall.