The American Dental Association (ADA) has been promoting the effectiveness of Direct Reimbursements (DRs). According to the ADA, Direct Reimbursement is the best insurance plan for dentistry. The organization has been informing more stakeholders about the attractiveness of the DR dental plan. The first attractiveness is that the DR plan is simple and flexible. The plan allows patients to “visit dentists of their choice, pay the bills, and turn in proof of payment” (American Dental Association, 2017, para. 4). The individual is then paid by the insurance provider. Every employee embracing the use of this plan will be able to utilize his or her dollars efficiently. The plan is also sustainable and cost effective for both the employer and the employee.
ADA’s Campaign: Critical Analysis
The ADA has been marketing DR dental plans as the best for the dental health sector. The campaign has been targeted both the employers and employees. The organization has been informing the targeted beneficiaries about the benefits associated with the DR dental plans. Individuals who embrace these dental plans, according to the campaign, will be able to receive quality services from their preferred dentists. This approach makes it easier for the beneficiaries to record positive dental health outcomes. Different insurance providers and employers have been informed about the benefits of the DR plan (American Dental Association, 2017). This is the case because the employers can find it easier to manage costs and reduce expenses. The patient or employee will eventually receive evidence-based and sustainable dental care.
The campaign aimed at marketing direct reimbursement has been working effectively. This is the case because more people have been informed about the importance of embracing various plans that can minimize healthcare costs. The DR dental plan has the potential to minimize the costs incurred by individuals who want to receive quality dental care (American Dental Association, 2017). By focusing on the unique aspects and benefits of the plan, the ADA has managed to attract more people and employees. It is therefore agreeable that more people will embrace this insurance plan because it is capable of addressing the dental health problems affecting them.
Agreeing with the ADA’s Philosophy
ADA’s philosophy focuses on the idea of dental savings (“Dental savings plans 101,” 2017). This is the case because the DR insurance cover for dental care is designed in such a way that “it helps more families, groups, and individuals to save money” (American Dental Association, 2017, para. 5). The proposed plan presents numerous benefits that encourage more people in the country to embrace it. For instance, more patients will not have to wait in an attempt to receive quality dental care. The approach minimizes the challenges encountered whenever seeking adequate dental care.
The other agreeable aspect of the ADA philosophy is that it seeks to remove every unnecessary administrative cost or feature associated with the existing dental plans (“Dental savings plans 101,” 2017). The approach also focuses on the best approaches to remove treatment limits (“Dental savings plans 101,” 2017). The DR insurance plan presents various cost sharing measures that safeguard employers from benefit cost fluctuations (American Dental Association, 2017). It is therefore evident that future dental insurance plans will be aimed at reducing costs while at the same providing timely, evidence-based, and quality oral care to the targeted patients.
References
American Dental Association. (2017). How direct reimbursement works. Web.
Dental savings plans 101. (2017). Web.