Podcasts in 2021 represent the enormous database of audio materials on a massive variety of topics. Podcasters even have a joke on this point – combine any three English words, and it turns out to be a podcast title.
Several factors can explain such popularity: the affordability for new authors, the best area for storytelling, providing the opportunity of multitasking for listeners, the deep connection between the author and the audience. The podcast environment enables the authors to concentrate on the listeners with relative values and views. This approach tends to be more effective than trying to adapt to tendencies and fashion.
Unfortunately, my own experience in podcasts is relatively tiny, but I eagerly catch up for the lost time. To my taste, the most exciting formats are monologue podcasts and interviews. The monologue podcasting is the best way to experience the intriguing views on the topic from people you admire and respect. At the same time, interviews allow you to hear the thrilling questions and maybe even ask yours in the chat. My spheres of interest are psychology and personal growth, and I prefer to search the podcasts on such topics. It is impressive and thought-provoking to hear the professionals’ attitude on the appealing issue; the podcasts are more accessible to perceive than books. Podcasts are accepted as a warm talk with a friend, and I believe it is one of the determining factors of podcasts’ popularity.
However, the wide variety of podcasts make it impossibly difficult for new authors to make their way through. Like any other creative sphere, podcast production demands the expression of uniqueness and the deep motivation to stay compelling and inspired for an extended period. After choosing the podcasts field, it will be wonderful to narrow the focus on the concrete direction to minimize the competition. O’ Connell (2017) suggests connecting with your audience and figures out who they are.
Before starting, the podcasting performance, try to figure out some unique tricks; with its help, the audience will have a possibility to identify you, which is the most important thing to achieve. If it seems problematic, do not feel forbidden to search for inspiration. In other words, there is no need to copy someone, but others can encourage you. Podcast is one more effective way to find the sympathizers or to get your portion of inspiration.
Reference
OāConnell, M. (2017). Turn Up the Volume: A Down and Dirty Guide to Podcasting. Taylor &Francis.