United Airlines Company’s Managerial Decisions Case Study

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Decision making is a critical provision in any organization. Most firms have to make strategic judgments in their businesses in order to remain relevant, visionary, and competitive in their respective industries. United Airlines is no exception in this context having made several managerial decisions with regard to its operations as evident in the case study provided. Evidently, the company understands that it can achieve its business objectives and enhance its presence in the global market through critical managerial decisions.

In order to remain prosperous in its endeavors, the company (United Airlines) has established, enacted, and embraced several managerial mechanisms and decision making procedures to enhance its relevancy and competitiveness in the business realms (Brickley, Smith & Zimmerman, 2009). Its managerial decisions endeavor to involve the entire company stakeholders. The company seeks stakeholders’ opinions and other lucrative suggestions regarding the prosperity of the organizations. This is helpful in the context of teamwork, harmony, and unity within the company.

As evident from the case, well informed decisions are critical provisions to the United Airlines’ management crew. This is a critical provision in various contexts as indicated earlier. It is important to investigate issues related to the company before passing judgments on behalf of other stakeholders. Precisely, managerial decisions in United Airlines are precise and have allowed the organization to enhance its prosperity, competiveness, relevancy, and market presence in the airline industry.

The desires to expand its flights to other destinations and venture into the global markets were critical when considered decisively. The phenomenon requires the management crew to be visionary, prospective, and decisive in their decisions as evident in the case. Evidently, aviation industry is costly to establish and operate. Besides, it is quite competitive, dynamic, and trendy in various contexts. There are numerous players in the industry with distinct business strategies. This has forced United Airlines to establish its competitive advantages and make critical business decisions, which are flexible to the market trends (Brickley, Smith & Zimmerman, 2009).

Flexibility is very critical in this context. With the introduction of technology, new business trends, stringent competitive advantages, and increasing customer demands, managerial decisions (as evident in United Airlines) must conform to these business prerequisites. The management endeavors to expand its business plans and strategic business endeavors in the entire context. It is through managerial decisions that the company has remained relevant in the market, expanded its business provisions, established its competitive advantages, and rocked the global market (Vasigh, Fleming & Tacker, 2008). This is quite imperative when considered critically in the business contexts. It is important to understand such business provisions as evident in the case study. Strategic and visionary managerial decisions are very important in diverse contexts. It is through such provisions that the company has attained its prosperity despite the challenges and other operational hiccups.

While still analyzing the managerial decisions regarding United Airlines in the context of the provided case study, it is evident that most decisions executed by the organization’s management are viable and relevant to the strategic potentials of the company. This relates to the provisions of remarkable competitive advantages, scientific management, market relevancy, visionary strategies, and business dynamics (Daft, 2010). The aspects of diversity are important in this context ranging from employees to customers. Upon understanding this, the company’s (United Airlines) managerial decisions have endeavored to make vast considerations in diverse contexts. Evidently, critical decisions made by the company can dictate its business fates as evident in the provided case.

References

Brickley, J., Smith, C. & Zimmerman, J. (2009). Managerial economics and organizational architecture, New York, NY: McGraw Hill/Irwin.

Daft, R. (2010). Organization theory and design. Ohio, OH: South-Western Cengage Learning.

Vasigh, B., Fleming, K. & Tacker, T. (2008). Introduction to air transport economics: From theory to applications. London: Ashgate.

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IvyPanda. 2020. "United Airlines Company's Managerial Decisions." July 15, 2020. https://ivypanda.com/essays/united-airlines-companys-managerial-decisions/.

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