Comparison of Publicly Traded Companies and Their Compensation Essay

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Agenda Slides

The three corporations which discussed in this essay are Jumia, Amazon and Alibaba and comparison of notable celebrities: Kylie, Justin Bieber, Kanye West, and Tiger Woods.

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Amazon’s Jeff Bezos compensation pros and cons

Jeff Bezos – Amazon is the world’s largest online retailer. Bezos also owns The Washington post, a media organization. He became the richest man in modern history. Roger Crandall- Crandall serves as the Chairman and CEO of the company. He has been serving the company for more than 20 years and he is a board member of the company. He made $53 million in 2017, which is a 7% increase from $49.2 million which he received in 2016. There were no cash bonuses given to Crandall. His base salary, however, increased from $1.8 million to $2.3 million. David M. Zaslav – He has been serving as the president and CEO of the company since 2006. In the year 2017, Zaslav received $65.6 million in compensation, which is the highest amount he has ever received. Of the total amount, $52.8 million or approximately 80% was in the form of stock. He also received $412,981 in his base salary and $2.2 million as cash bonuses.

Jumia’s Jimoh Ovbiagele compensation pros and cons

Jumia is a business that started with few people who had dreams to make it big on the e-commerce scene in Nigeria. They had to work with their personal funds to find a place to start; they had a vision to move the e-commerce scene in Nigeria to the next level. You see, the Nigeria market was never been tapped this way before. That was the time when Konga, Jumia, Jiji and all these stores were starting up. They had to rent an office, but only have few employees. Their vision was clear, they had a passion to create something big and they went ahead to make that dream a reality. They didn’t have sign-up bonuses, freebies or any of these tactics. They offered the best price and quality and their customers loved them for it. Those who started with them were loyal, passionate customers that stuck all along until today. Jumia started with a vision to create a platform for everyone and for everyone to get the benefit of it. They don’t change their vision because of the current situation; they still remain focused and are optimistic about their future as well.

Jack Ma Alibaba compensation pros and cons

Alibaba, the Chinese e-commerce company is planning on listing its shares on public markets in the US with an expected valuation of $150 billion. This will make Alibaba the world’s largest tech-to-tech IPO, far ahead of Facebook which listed in 2012 with a valuation of $104 billion. Since Alibaba is set to be the world’s largest tech IPO, it is worth taking a look at how the company’s founder Jack Ma is rewarded for his efforts as CEO of his own company.

A comparison of notable earnings of celebrities

Celebrities are among the highest-paid workers in the country because of the positive reactions they evoke from millions of people. We love it when our favorite musician releases a new album, and we love it when our favorite athlete wins a championship. According to Forbes, the highest paid person in 2012 is Tiger Woods with total earnings of $78.1 million. He earned most of his income from endorsements, as well as golf tournament earnings, not to forget his massive $20 million endorsement deal with Nike. For comparison, Justin Bieber earns $130k per tweet and $1.3m for a ‘sponsored’ tweet. He earned $5m for hosting a Google Hangout, and $3m for a 30-second spot on Saturday Night Live (Towler, Crawford & Bennett, 2020).

Forbes identifies Kylie Jenner and Kanye West, as high earners with $590 and $170 million compensation, respectively. Kanye West collected most of the earnings from the Adidas deal, Yeezy sneakers while Jenner sold 51% of her cosmetic sales firm.

Summary

Comparison of the senior executives and the celebrities, I believe that these people deserve the pay. Jeff Bezos net worth is $27 billion while Jack Ma has a net worth of $25 billion. For the Nigeria’ Jumia CEO, he is a billionaire but not directly a beneficiary of his Jumia Start up. According to reports, the CEO does not mind too much about his salary but the development of his business. For this reason, you find the salary of Jimoh Ovbiagele is the same as other stakeholders. It is worth noting that most of these CEOs started the companies from scratch and have sacrificed for decades to grow the businesses. Therefore, they deservedly need better compensation not only as founders but also as people who are carrying the vision of these entities. Also, for the mentioned celebrities, even though they are not guaranteed to monthly salaries, whenever they find a gig they earn reasonable salary. That equally demonstrates that within their means, the earnings are reasonable as it matches with the effort and self-development of each individual.

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References

Denning, S. (2019). How Amazon practices the three laws of agile management. Strategy & Leadership.

Micklethwait, A., & Dimond, P. (2017). Alibaba: Largest Etailer on the Globe a Mere 15 Years On. In Driven to the Brink (pp. 181-200). Palgrave Macmillan, London.

. (n.d.). Forbes.

Towler, C. C., Crawford, N. N., & Bennett, R. A. (2020). Shut up and play: Black athletes, protest politics, and Black political action. Perspectives on Politics, 18(1), 111-127.

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IvyPanda. 2023. "Comparison of Publicly Traded Companies and Their Compensation." April 6, 2023. https://ivypanda.com/essays/comparison-of-publicly-traded-companies-and-their-compensation/.

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