The Contents
Ted Budd is an American businessman and a U.S. representative for North Carolina (“Aiming to ‘crush’ the liberal agenda,” 2021). In his campaign, he calls people to stand for the republicans and their representatives. North Carolina is a republican state, so people tend to support Trump.
Ted Budd appeals to people to promote republican views (“Aiming to ‘crush’ the liberal agenda,” 2021). His address aims to strengthen his political perspective and the party in general.
Logical Fallacy
The type of fallacy used in this ad is the appeal to people. This fallacy presumes that since most individuals believe that something is true, others should also believe it.
It is similar to the appeal to popularity tactic used in ads. Emotional statement regarding something important to people attracts them. It gives them a hundred percent approval of a product, service, or person advertised.
The Explanation
In his appeal, he addresses that the liberals’ attacks have been massive lately. By stating this, he attracts the audience to stand for the republicans and their faith. Budd refers to Donald Trump, who praises North Carolina’s businessman. This reference makes Budd more credible to the audience, making individuals take on the republican view. The gun’s appearance and Budd’s rejection of using it refer to the republican’s tenets.
References
Aiming to ‘crush’ the liberal agenda, Rep. Ted Budd enters U.S. Senate. (2021). Carolina Journal.