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Ford Motor Company: Innovation, Global Strategy, and Excellence Report (Assessment)

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Founding and Manufacturing Philosophy

Since its inception in 1903, Ford Motor Company has risen to become an international powerhouse in the car business. The manufacturing philosophy has been a driving force in the development of the firm. Henry Ford’s dedication to mass manufacturing and economies of scale allowed Ford to provide inexpensive automobiles to the public (Boehme, 2020).

Model T and Competitive Advantage

The original Model T and all Ford automobiles were built with reliability and ease of maintenance in mind (Boehme, 2020). Ford was able to acquire an edge over its rivals due to this method of production, since it resulted in cheaper car production overall.

Commitment to Innovation

Ford has always prioritized technological prowess and new ideas throughout its history. Company investments include autonomous driving technologies, electric and hybrid automobiles, and more. Ford’s ability to maintain its competitive edge in a congested market is directly attributable to the company’s dedication to innovation (Lazdowski, 2021).

Globalization and Localization Strategy

Due to its worldwide expansion, Ford has had to strike a balance between globalization and localization. While the firm does its best to ensure that all of its factories adhere to the same quality standards and production procedures, it also understands the need to tailor operations to the specifics of each location. Ford’s global expansion in Europe, Asia, and South America is thanks in large part to this strategy (Lazdowski, 2021).

Human Capital and Organizational Strength

Ford’s ability to recruit and keep its best employees has been crucial to the company’s success. The organization is well-known for the quality of its benefits package and for the opportunity it affords its employees to grow professionally and personally (Boehme, 2020). Ford’s dedication to mass manufacturing, technical expertise, innovation, and skill has all played significant roles in the company’s development.

Looking Ahead

Ford, as it continues its worldwide expansion, will have to strike a balance between the competing demands of standardization and localization, all while continuing to invest in the cutting-edge technologies that will determine the company’s success in the years to come.

References

Lazdowski, Y. (2021). Persistence and vigilance: A view of Ford Motor Company’s accounting over its first fifty years. Emerald Publishing.

Boehme, G. (2020). Henry Ford: Assembly line and automobile pioneer. Cavendish Square.

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