Introduction
This company is in the film industry. The film industry is so dynamic and volatile to environmental changes, for one to survive, it has to be ever innovative in order to adapt. Most companies are increasingly becoming under intense pressure to change their operational styles in order to contest with their core business rivals.
In a liberalized market economy, competition is the order of the day; products and services are almost the same. There are so many sellers competing for clients. It’s in the interest of a firm to significantly hold up a policy of employing highly trained professionals who are not only multi-skilled but are also innovative and enthusiastic enough to ensure that the company maintains its competitive edge. Fuji is therefore likely to suffer from the following challenges in the current changing global market.
Competition
In the modern market, environmental firms are have become so competitive. This is because of the changing consumer needs. If an organization is not able to respond to its customers, it will be very difficult to open up space both in the domestic as well as in international arena. Competition has become a tool for benchmarking organizations’ milestones to prosperity, determine their technological advancement, and lock in key potential buyers and suppliers. This is strategically important in the business industry. Fuji Film should ensure that it has the necessary human resource to drive the company to its edge. This can only happen when there are systems that are functioning well and therefore assure the management of future progress.
Information technology
The recent advancement in technology has revolutionized the manner in which business transactions and activities are done and carried out. The current global economic trend is that firms want to carry out business transactions and activities efficiently and effectively. This has led to organizations embarking on systems that are cost-saving, reliable, and productive. The use of information technology will ensure that there is efficiency in the production line by reducing the number of staff and increasing the output level. Most high-performance organizations are technology-oriented. Fuji film has gained a considerable domestic market share, and there to maintain this, it has to incorporate the use of modern information technology. This will help broaden its customer base in the international market, for instance, a case where customers can get the services they want through the website; they don’t have to travel to the physical business premises. Fuji Film can also digitalize the entire photo film process. This can ensure that there is an increase in the production sector as well as in the client base. The firm can also devise ways of payment, perhaps through debit cards, electronic wire, and automated teller machines.
Customers will spend less; access more services plus more hours of operations. Information technology can also help a firm achieve its communication; there will be effective means of sending and receiving messages. Effective communication is an essential element for coordinating operational activities; it’s this strategic advantage that makes the use of information technology relevant and important, especially in an organization like the Fuji Film. The top fifty companies use information technology as a crucial tool to maintain their competitive strategy.
Human resources issues
Staff training
Since this industry is dynamic, employees should continue sharpening their skills and talents to make them more innovative and competitive enough to tackle the emerging challenges. It should be understood that it’s the employees who will determine the prosperity of an organization.
Recruitment
This refers to the process of selecting employees with the necessary qualification to fill the position that falls vacant or created. Recruitment should be rigorous to ensure that only the best among the selected qualifies.
Employees turn-over
Employee turnover is a common problem in a working environment; most prosperous organizations are people who value their employees by looking into their welfares. In order to protect talented employees, organizations should have a system where best-performing employees are rewarded, conflict handled, and promotion gave priority. (Batiste Publications, 1998)
Conclusion
Fuji film should be aware of the global changes that can negatively impact their future, employ innovative staff, and incorporate the use of information technology. This will make her survive not only in the short run but also in the long run.
Work cited
Batiste Publications.challenge changes in the global market. 1998. Web.