Knowledge of Consumer Patterns Essay

Exclusively available on IvyPanda Available only on IvyPanda

It is commonplace that knowledge of consumer patterns is integral for any business operation that intends to achieve success. This comes after organizations enforce elaborate schemes to reach out to specific market segments. For example, Virgin mobile achieved enormous success in the American market since it focused attention on a particular segment of the market and supplied most of their needs, winning them over in the process. The same also applies to other human beings, with the trick being establishing the minute specifics they afford credence and responding to them adequately (Lamb, Hair & McDaniel, 139).

We will write a custom essay on your topic a custom Essay on Knowledge of Consumer Patterns
808 writers online

Choosing a movie to watch

The emergence of new technology has resulted in the mass production of numerous movies, which bear different themes and appeal to different market segments. It is noteworthy that movies are my favorite source of entertainment, a fact that makes this venture an enjoyable one. Foremost, the genre of the movie matters a lot. My preference for action movies often overrides every other interest.

In addition to this, the movie should be of superior production quality. The influx of movies provides an avenue for pirates and other opportunists, including unscrupulous producers to infiltrate the market. To counter this, I would give priority to reputable retail stores or renting outlets, as opposed to illegitimate facilities.

Lastly, the movie should have strong reviews, especially from trusted agencies. The advent of the internet has expanded the scope of media, creating easily accessible information in the process. It is notable that browsing these sites before undertaking a research mission before transacting any business promises gratification at the end of the exercise (Reynolds & Olson, 400).

Choosing a restaurant to visit with a friend

This is a challenging venture since impressions made at eateries often last long. Most people read too much in such choices, creating the potential disappointment and misunderstanding from the decisions of the host. Consequently, customer service ranks highest among my list of priorities. Despite this, neatness and decency also play an important role in influencing the decision taken. This occurs to ensure my friend and I visit a facility that prioritizes sanitation over all other factors. Secondly, I should be familiar with the menu the facility serves and its prices. This way, potential embarrassment is avoided, since the element of surprise is eliminated. In addition, this information will enable me to plan and prepare adequately for the trip.

Purchasing jeans to wear casually

Several persons have argued that clothes define the wearer. The first impression also matters a lot in a social setup. Notably, many people have lost important opportunities they deserved due to a poor impression they created on the persons in charge. Consequently, this venture requires adequate caution and attention to detail for its successful undertaking. Given this, decency is a major factor to consider before making this decision. This will guarantee a nice and presentable image among peers and seniors, drawing the deserved respect in the process.

Comfort is another important factor in this decision. Any form of discomfort during lectures interferes with concentration levels. It is also impossible to create appropriate impressions to the public if one is dressed uncomfortably. The durability of the material plays another important part in influencing this decision. Long-lasting fabrics are a favorite with every shopper since one is allowed to save some money in the long term.

1 hour!
The minimum time our certified writers need to deliver a 100% original paper

Summarily, the factors mentioned above are important when undertaking these ventures, even though they may not be discussed exhaustively. This shows that all customers have tastes and benchmarks they would like products to achieve before they set out to acquire them. In addition, all products should satisfy an established criterion before clients make a purchase (Lamb, Hair & McDaniel, 141).

Works Cited

Lamb, Charles. Joseph, Hair & Carl McDaniel. Essentials of Marketing. Ohio, OH: Cengage Learning. 2008. Print.

Reynolds, Thomas & Jerry Olson. Understanding consumer decision making: the means-end approach to marketing and advertising strategy. New Jersey, NJ: Routledge. 2001. Print.

Print
Need an custom research paper on Knowledge of Consumer Patterns written from scratch by a professional specifically for you?
808 writers online
Cite This paper
Select a referencing style:

Reference

IvyPanda. (2022, January 8). Knowledge of Consumer Patterns. https://ivypanda.com/essays/knowledge-of-consumer-patterns/

Work Cited

"Knowledge of Consumer Patterns." IvyPanda, 8 Jan. 2022, ivypanda.com/essays/knowledge-of-consumer-patterns/.

References

IvyPanda. (2022) 'Knowledge of Consumer Patterns'. 8 January.

References

IvyPanda. 2022. "Knowledge of Consumer Patterns." January 8, 2022. https://ivypanda.com/essays/knowledge-of-consumer-patterns/.

1. IvyPanda. "Knowledge of Consumer Patterns." January 8, 2022. https://ivypanda.com/essays/knowledge-of-consumer-patterns/.


Bibliography


IvyPanda. "Knowledge of Consumer Patterns." January 8, 2022. https://ivypanda.com/essays/knowledge-of-consumer-patterns/.

Powered by CiteTotal, online citation creator
If you are the copyright owner of this paper and no longer wish to have your work published on IvyPanda. Request the removal
More related papers
Cite
Print
1 / 1