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Market Basket Company Information Proposal Essay

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Market Basket: Description

Market Basket, Inc. is a private company founded in 1917 by two brothers, George and Telemachus Demoulas (“DeMoulas / Market Basket Inc.” par. 2-6). The company had been split by a family feud since the 1990s and until 2014 (Ross par. 1; “DeMoulas / Market Basket Inc.” par. 2-17). In June 2014, the feud led to the replacement of the company’s CEO Arthur T. Demoulas, who was restored to the position one month later as a result of a boycott that was organized by the stakeholders (Mochari par. 1-2). The former rival of the current CEO (and his cousin) Arthur S. Demoulas together with his family agreed to sell their share to Arthur T. Demoulas the same year (“America’s Largest Private Companies” par. 1).

Market Basket, Inc. is owned by Demoulas Super Markets, Inc. (ticker symbol DEMMARP) that is currently headquartered in Tewksbury, Massachusetts (“Demoulas Super Markets, Inc.” par. 1-2). According to Forbes’ “America’s Largest Private Companies” rating, Market Basket, Inc. is ranked #116 with $3.7 billion revenue and 20 000 employees (par. 1). The company operates a “chain of grocery stores in Massachusetts, New Hampshire, and Maine”; the expansion to Maine began in 2014 (“Company Overview of Market Basket, Inc.” par. 1; “About DeMoulas Super Markets, Inc.” par. 3).

Since the beginning of the year, the company has opened two new stores the number of which is now seventy-five (“Demoulas Super Markets 2015” par. 1; “My Demoulas” par. 2). It may be, therefore, concluded that Market Basket, Inc. intends to expand. The competitors of the company include “Big Y Foods, Inc., Hannaford Supermarkets, Shaws Supermarkets”, “Star Markets Company, Stop and Shop Supermarket Co., Trader Joe’s Company, and Whole Foods Market, Inc.” (“Demoulas Super Markets” par. 3; “Demoulas Super Markets, Inc.” par. 4).

Company’s Performance Information

The sources that can contain some information concerning the company’s performance include Forbes and Bloomberg Business. The same websites can provide articles and reviews concerning the company’s policies. Websites like Hoover’s, Supermarket News and PrivCo provide a limited amount of information for free and consistent reports for a fee. As for the information concerning the company’s mission, vision, and policies, it can be attained from the company’s website as well as from various press releases and articles in general and specialized magazines, for example, Inc.com or Boston Globe.

Analysis Proposal

To provide a report concerning the past, current and future performance of Market Basket, Inc., it would be advisable to start with the company’s background that can be found on the company’s website as well as other business websites. After that, the current financial data should be gathered, even though a significant part of it does not appear to be in public access. Still, the mentioned websites may provide information that would be enough to draw conclusions concerning the company’s current and future performance. Apart from that, the company’s policies should be taken into account as well as the social, political, and environmental factors that could influence the future of the company.

The issue of the family feud and the impact that it has had on the company’s performance and reputation should probably be included in the report as well. Apart from that, it seems that the CEO is a very influential figure, which means that his personality and contribution could also be described. The structure of the company could also be defined, and its relationship with the owner company, Demoulas Super Markets, Inc, should be dwelled on.

Upon gathering and analyzing the mentioned information, a consistent picture of the company’s past and current performance and strategy can be made, assessed, and interpreted.

Works Cited

About DeMoulas Super Markets, Inc.Vault.com. Vault.com Inc., 2015. Web.

“America’s Largest Private Companies: #116.” Forbes. Forbes.com LLC, 2015. Web.

Company Overview of Market Basket, Inc.Bloomberg Business. Bloomberg L.P., 2015. Web.

DeMoulas / Market Basket Inc.Reference for Business. Advameg, Inc., n.d. Web.

“Demoulas Super Markets.” Hoover’s. Hoover’s Inc, 2015. Web.

“Demoulas Super Markets 2015.” Supermarket News. Penton, 2015. Web.

Demoulas Super Markets, Inc.PrivCo. 2015. Web.

Mochari, Ilan. “Do Customers Care About How You Treat Your Employees?Inc.com, 2014. Web.

“My Demoulas.” MyDemoulas.net. 2015. Web.

Ross, Casey. “.Boston Globe. 2013. Web.

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IvyPanda. (2020, July 1). Market Basket Company Information. https://ivypanda.com/essays/market-basket-company-information/

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IvyPanda. 2020. "Market Basket Company Information." July 1, 2020. https://ivypanda.com/essays/market-basket-company-information/.

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