The article “Soft Skills: The intangible qualities companies crave” was written by Kate Morgan on soft skills, which include communication and emotional intelligence (EQ) skills. The author mentions that it is important to focus on the individual rather than just their job title or role. The article was published in BBC Article on 31st July 2022. Soft skills are the intangible qualities that companies crave; they are not easy to define, but they are easy to recognize. They include problem-solving ability, communication skills, and creativity. According to Morgan, these skills are the ones that will allow you to stand out from the crowd. The author’s thesis is that soft skills are an important part of a company’s culture and they are essential to employee satisfaction.
Kate Morgan’s article, “Soft Skills: The intangible qualities companies crave,) is a thoughtful and well-researched piece that details the growing importance of soft skills in the workplace. Morgan begins by explaining how recent studies have shown that soft skills are more important than ever to employers, who increasingly want employees with strong interpersonal and communication skills (Morgan, 2022). She goes on to discuss how these skills are not just developed through formal education programs or training; rather, they are developed through experience with others and through practice in working with different types of people. Morgan also notes that despite their importance, there is still a lack of clarity about what exactly constitutes soft skills. She argues that this lack of understanding creates an opening for fraudsters who use soft skill training as a way to get ahead at work by pretending they have been given special training when they have not been taught any specific techniques at all. The author discusses some ways to improve our understanding of what constitutes soft skills, including creating better methods for measuring them so we can track their effectiveness over time, creating standards for evaluating soft skill training, and creating standards for evaluating false claims about having received such training when none has actually occurred.
Importantly, Morgan argues that soft skills are the key to success in today’s modern workplace. She suggests that many employers are looking for employees who can adapt to change and deliver results, as well as those who will be flexible when it comes to working hours (Morgan, 2022). She also notes that companies are often more interested in their employees’ ability to work effectively with others than they are in their technical knowledge or experience. Soft skills are important in the workplace because they help to recruit, develop and retain employees. The author also argues that soft skills are important for business success because they make employees more productive, which ultimately increases profits (Morgan, 2022). It is clear from this article that soft skills are not just an intangible quality of an employee; they also play a vital role in a company’s overall success.
Notably, Morgan also addresses the issue of whether or not these skills should be taught in schools, as well as whether or not they should be required of employees before they are hired. She argues that although some people may have difficulty learning them on their own, there is no reason why every student shouldn’t be exposed to these concepts early on in their education (Morgan, 2022). Morgan points out that while many people believe that these skills can only be learned from experience or through training programs at work, such as corporate seminars, there are many ways one can learn them outside of work too. For example: reading books on the subject matter; participating in online forums where similar people discuss similar topics; taking classes at college level or higher levels.
Overall, soft skills are the intangible qualities that companies crave. Soft skills are the ability to understand, appreciate and work with people. They’re the things you can’t measure on a CV or in an interview, but they are crucial to success. Companies want employees who can help them win customers, and soft skills are what make that happen. They can be as simple as being friendly or as technical as being able to fix a problem quickly.
Reference
Morgan, K. (M.K). ‘Soft skills’: The intangible qualities companies crave. BBC Work life. Web.