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Structural Pluralism of the Media Essay

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Updated: May 14th, 2022

Media has always been a very important mediator of the political, social, and cultural events of the community and country. However, the news’ role has been changing with the period and nowadays it presents a diverse structure of multiple functions to complement all spheres and facets of life. Media largely resonates but does not depend on the political structures and the industrial ones. The geographic and cultural diversities make the media form into system structures. It has to be noticed that media is a very flexible structure that reacts to any changes from outside by reorganizing the self-substantial domestic policies for a better outcome in the future. It is hard not to mention that media depends on the culture it is created in largely (Klimkiewicz 908). The historical conditions and cultural traditions make it authentic which is good and dependent and sometimes biased which is not very good.

One of the first receivers of the media messages is the kids and teenagers nowadays. The kids get involved in the conversations created on the web. One of the extensive online forums is the Australian forum regarded in the article called Multicultural Sociability, Imperfect Forums, and Online Participation. It is said that, unlike those receivers who used to participate in telecommunications back in the days, the forums online allow talking and expressing the opinions on the most debatable topics, like race, for example. This is, of course, a very good experience for the kids and they will start getting used to another through direct debate and talking the issue over without any editing mediators (McClean 1652). However, the only disadvantage found here is the scuffles emerging during conversations.

Media is likely to announce about any occasion and any event occurring in the world. Mass media is also likely to report some interesting and sometimes weird discoveries made by a man. However, firstly it has to be mentioned that several centuries ago the Earth’s shape was deemed flat and people saying it was round were considered weird. So, the 1976’s publications about travels in time were also added but we never know what will happen in the next era. So, the author of The Paradoxes of Time Travel David Lewis presented opportunities for time travels with different branches as if traveling by different buses. It was explained that it is possible to travel to different dimensions and it is not that much impossible rather than odd. People of other societies would deem it weird rather than completely impossible (Lewis 1).

Another source the mass media conveys the objectives through is digital media. It is one of the most important sources nowadays as per the technical progress and overall mass use of the Internet and other digital media. There has been made very prolific research on the means of communication nowadays and it is said that people are mostly reading digital sources and watching Internet videos to get information and news (Castells 789). The multidimensionality of networks is greatly underestimated today and there are practically no theories to make them structured well. The role of the Internet has been much underestimated. It was thought that it has emerged for the past two decades, though it has not as it is claimed by Wendy Hall. It has been emerging before 1990 and entered its peak of development in the 1990s.

Works Cited

Castells, Manuel. “Prologue to the Special Section: Network Multidimensionality in the Digital Age.” International Journal of Communication 5 (2011): 788–793.

Klimkiewicz, Beata. “Introduction. Structural Media Pluralism.” International Journal of Communication 4 (2010): 906–913.

Lewis, David. “The Paradoxes of Time Travel.” American Philosophical Quarterly 86 (1976): 1-7.

McClean, Georgie. “Multicultural Sociability, Imperfect Forums and Online Participation.” International Journal of Communication 5 (2011): 1649–1668.

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