The supply chain for Dough Pizza will involve cooperation with local producers and foreign suppliers: flour, meat and sausages, greenery, and vegetables will be bought from local suppliers, and cheeses will be exported from Italy. The supply chain will adhere to the principles of sustainability, which is highly significant due to the elimination of a negative impact on the environment (Emamisaleh & Rahmani, 2017). It will be necessary to arrange trustworthy relationships with suppliers, warehouses, and delivery services at local and international levels to maximize the quality of the final product and reach the highest level of customer satisfaction.
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Dough Pizza needs to take into account its major competitors when analyzing its supply chain potential. The company intends to employ trucks and other vehicles to bring fresh products to pizzerias as well as deliver the final product to customers (once the delivery service is launched). In this respect, it is crucial to single out the major competitors of Dough Pizza and analyze their disruptive power.
The two biggest rivals that can present a threat to Dough Pizza’s development are Domino’s and Pizza Hut. Both of these companies have many years of experience and can afford some technological innovations in their work which Dough Pizza currently cannot boast. For instance, Domino’s has invested in such a supply chain innovation as the use of drones for research and delivery (Bamburry, 2015). Meanwhile, Pizza Hut has engaged the humanoid robot, Pepper, in its work (Ivanov, Webster, & Berezina, 2017). With the help of artificial intelligence and voice recognition options, Pepper can take orders and communicate with customers. Taking into account the use of innovations by Pizza Hut and Domino’s, it seems that their supply chains are highly effective.
Dough Pizza should strive to gain access to more developed technologies once it has established its services and processes successfully at all levels. However, changes will only become possible in some time, upon reaching substantial income. Meanwhile, the company will strive to assure spiritual integration into the project, which will help to promote beneficial outcomes. For “He who supplies seed to the sower and bread for food will supply and multiply your seed for sowing and increase the harvest of your righteousness” (2 Corinthians 9:10). Thus, Dough Pizza will be considerate toward every participant and collaborator in the supply chain from food items delivery to warehousing to final product delivery to reach the best outcomes.
Bamburry, D. (2015). Drones: Designed for product delivery. DMI: Review – Design Management Institute, 26(1), 40-48.
Emamisaleh, K., & Rahmani, K. (2017). Sustainable supply chain in food industries: Drivers and strategic sustainability orientation. Cogent Business & Management, 1(4), n.p.
Ivanov, S., Webster, C., & Berezina, K. (2017). Adoption of robots and service automation by tourism and hospitality companies. Revista Tourismo & Desenvolvimento, 27-28, 1501-1517.