The level of community involvement and environmental sustainability determines the success of a company in the hospitality industry. The community should support the business strategy of an organization for it to succeed. The hospitality industry will develop if the members of the society approve and accept its ideas and business approach. Through strategic thinking, business managers can plan for their businesses depending on the support they receive from the community.
The sustainability of the environment offers the best conditions for business performance and growth. These factors are important to the success of the hospitality industry. Such factors are also more important in the hospitality than in the other industries (Enz, 2009). This is because it depends on the environment for availability of raw materials and resources. Sustainable environments will ensure the customers get proper services from businesses in the industry.
It can only succeed in a more friendly and sustainable environment. The support received from the community also determines the success of the hospitality industry more than that of any other business. It is important for investors to consider the involvement of the community and environment sustainability as these are two critical issues needed for the success of the business. Existing businesses in the industry can improve the sustainability of the environment by planting more trees and supporting corporate responsibility. They can also engage the community to support its initiative and agenda.
Reference
Enz, C. (2009). Hospitality Strategic Management Concepts and Cases. New York: Wiley.