Sportsman Shoes has been a pioneer in the shoe industry and produces and markets athletic footwear for all sports. To continue its success, the corporation has followed a low-cost approach. They only provide a small selection of shoe styles, so they have kept prices down through efficient production and consistent procedures. However, low-cost imported shoes have become more widely available on the shoe market, endangering Sportsman’s ability to compete. Thus, the company decided to change its existing strategy to a differentiation plan by creating specialized athletic shoes.
It will be crucial for Sportsman to create a strategic human resource plan that will capture all the requirements necessary to assist the effective transition in competitive strategy if they want to succeed with their new strategy shift. In other words, the human resources department will need to consider some particular factors due to changes in Sportsman’s strategy. Moreover, Sportsman needs to consider employing skillful shoe designers because they will need to comprehend the demands of specialized markets and develop shoes to fit those needs. Additionally, the business will require the services of operations professionals to adapt their production processes to make the new shoe designs. In addition to employing new personnel, Sportsman must consider the effects on present workers to facilitate their effective transition.
Given that there will be new hires and the existing workforce, compensation might be a severe issue for the business. To entice new experienced personnel, the company will need to offer highly desirable and competitive salaries on the labor market. Since compensation must be uniform throughout all business operations, the organization must create and implement a successful compensation plan that simultaneously appeases all employees.