Introduction
The business world has become an environment where responsibility to the society competes with personal gain and morality. Often, corporations face an important decision that sets the course for honesty or deceit and unjust manipulation. It has been known for some time that business will often choose own gain over everything else, but only recently, it has received the needed attention.
The concept very much reflects the views and values of society and looks at the greater context of all corporate institutions and practices. Emirates and ADNOC review will look at specific details about the CSR, what role it plays in people’s lives and more specifically, in the matters of business and corporate worlds. The work is meant to refresh the knowledge people have about investments, participation of stakeholders and ethical or moral considerations that are involved in proper market environment.
The topic is rather informative in what is expected from the corporations and businesses and it sets apart those with a duty and moral obligation to morality, and those who search for other ways to gain resources. The society and morals are always fluctuating and so, it would be difficult to adjust to what is needed and demanded by the population.
An in-depth look is taken at the specific methods and mediums where social responsibility will be applied. Publicity is an important part of the process and thus, will have to deal with alignment to proper intentions and responsibility. The decisions that will be taken now have to be adjusted to the theoretical issues and perspectives revolving around environment, as the modern day policies are getting stricter and enforcement more organized.
Emirates
CSR was and is developing in Emirates but was also, previously known to be one of the ethical topics in the culture. The details consider the environment and how other corporations or organizations act in keeping the balance between the two. It is interesting that ethics and morality in business are becoming predominant.
Corporate social responsibility looks at everything from environmental pollution, to conditions that are made available for employees and the consumers. It is divided into three categories where one is related to the threat management, in relation to morality and norms. The second one is about the responsibility regarding morality. And third deals with the affected people, especially those who are indirectly influenced.
The recent changes have become a major goal of Emirates in establishing morally correct conditions for all parties involved. The present and future consideration is the condition of businesses towards ethics, in order to set the proper course of action. Emirates uses marketing techniques that must be aligned with reasonable behavior and outlook, so that the best qualities are supported and those that need improvement are fixed.
An important part of the process is to look at the strategy and how it can be implemented into the changes taking place. Primarily, the businesses were meant to provide to the society but in the process, maximization of profits became the most important goal which led to corners being cut and unethical behavior emergence.
Ethics and morality are a part of a code of Emirates that is not necessarily reflected in the law but in fair expectations of people and cooperating organizations. CSR has become a trend which resonates with the social ethics and morality in pursuing a strategy that is both effective for corporations and responsive to the business and natural environment.
The recent changes have become a major goal of the Emirates in establishing morally correct conditions for all parties involved. The present and future consideration is the condition of businesses towards ethics, in order to set the proper course of action. Marketing techniques must be aligned with reasonable behavior and outlook, so that the best qualities are supported and those that need improvement are fixed.
Further studies must be conducted in order to set up specific and widely accepted criteria that are easy to follow and are an international standard. The connection between stakeholders, corporations and market are tightened for a better management of resources and interests. The Emirates’ schemata identifies the bottom part as most basic, as economic responsibility leads to profits and this is from where all other aspects flow out.
The second division is to obey the law, third is ethical implications and responsibilities and fourth is the responsibility of being a part of society and bettering the world around. Also, the relationship with stakeholders becomes a valued and much needed asset because it is the bridge between private and public relations of businesses and corporations. The three types of moral, amoral and immoral must be analyzed to determine the major criteria of each one.
Immorality refers to actions that are unethical and go against rules and social values and beliefs. Amorality is a sort of indifference where businesses do not care about society but do not necessarily have damaging influence. And moral is the most desired and ethical way to conduct business and establish proper and beneficial cooperation with society (Emirates, 2013). Emirates has proven to be highly moral.
ADNOC
ADNOC looks rather sustainable, as it covers several layers of population. The manufacturing plays one of the key market roles in the global business industry. Since it has made use of many employees from different social walks, ADNOC’s success is obvious. It is not uncommon when a country of lower economic development produces goods for a nation that is well established and the economy is high, so this should be made the case with this company, which will allow taking business to even more countries.
Because the industry is particularly a developing field that has seen a great demand in the past decades, ADNOC has a lot of room to develop and innovate. It is understandable that the economics, market value and differences between products and services all play a role in who gets employment and what sort of company becomes the partner. When looking at economics, there are few things to have in mind, as ADNOC is directly related to different locals and economies.
The system of trade and relations between businesses are guided by culture and society. Some places have better economies, so in order to stay successful, ADNOC must adjust to the locality and people’s economical conditions. The market is also different. There are certain things that people need, so the demand on the market is special for every country.
Globalization has majorly impacted the company and the differences can be seen as well. Some are becoming over developed with abundant supply and thus, competition is one of the major determinants of direction. Familiarization with other companies will allow for the adjustment of own production. One of the keys for business development is making sure that the demand is high. Both employees and the population must be upheld to the highest standards.
The intertwined relationship between the suppliers in a country, the working conditions and the superpowers or other well developed regions of the world show that the mutual dependence of the company’s internal structure and business environment determines success. ADNOC is aware that sometimes the pressures for local responsiveness are low, and taking the business to other regions will guarantee stable income and product or service flow.
It is obvious that with such global organization, countries that are more developed will continue receiving their products, as the need is always present, while the conditions oversees might be very poor. It is important to consider the reality of economies and conditions in the country and adjust to the society.
ADNOC is an organization that has unique features, as it gives an opportunity to do something special, which no one has done before. An aggressive approach makes the company stand out in a market filled with ideas. An important part of the process is to look at the strategy and how it can be implemented into the changes taking place. Some of the problems in implementation are analyzed as well. Because it is such a significant part of the matter, there is no specific plan of action that is concrete and clearly outlined.
ADNOC also takes great care of the surrounding natural and social environment (ADNOC, 2011). Attention to details and industrial influences are always kept in mind, making the organization very moral and ethical. The mutual cooperation between management and employees is instrumental to the established success.
References
ADNOC. (2011). Web.
Emirates. (2013). Web.