Enhancing Hospital Performance Through Mission and Vision Development Essay

Case Background

The Stevens District Hospital, a fictional, not-for-profit acute care hospital in Jefferson City, needs to plan a strategy that aligns with its mission and vision to ensure high-quality healthcare services. To achieve this, three mission and vision statement options are presented.

Option 1

• Mission: To improve health by providing high-quality care.
• Vision: Provide the highest level of service in the county.

Option 2

• Mission: To enhance health by offering superior medical treatment.
• Vision: Provide the broadest range of services in the county.

Option 3

• Mission: To be deeply committed to the communities we serve; we enhance population health and well- being.
• Vision: Deliver an exceptional experience with every encounter.

Recommended Mission and Vision Statements for Stevens District Hospital

Finding ways to enhance and develop helps organizations satisfy market demand and stabilize their financial state. Considering the actual information on Stevens District Hospital, it is recommended to set the mission of improving the patient’s health by providing high-quality care. The vision is as follows: providing the broadest range of services in the county. The following paragraphs describe the importance of profound mission and vision setting, their assessment, and their impact on the hospital’s functioning.

Impact of Mission and Vision on Strategic Planning

The predicted effect of an unambiguous mission and vision will be positive. Setting a strong mission is necessary as it will point to the hospital’s sustainability for society, and a clear vision development will guide meeting patients’ expectations and improving the hospital’s management effectiveness (Qin et al.,2023). The mission of providing high-quality care will significantly affect HCAHPS scores, which, according to the previous strategic plan review, are favorable. However, this mission will help increase them in the future, increasing priority customer satisfaction. The offered vision will also positively affect the strategic plan, requiring hiring more qualified physicians.

Rationale for the Selected Mission and Vision Statements

The rationale behind these mission and vision selections is a strong practical application of essential changes in the hospital. They are focused on quality and expansion of services. As is known from the strategic plan, the hospital provides only acute medical help such as surgical, rehabilitation, emergency, and medical care.

The new vision is to go beyond the borders and offer more services to the growing market. The selected mission’s specific strength is its emphasis on high-quality medical care. The competitors mostly took market share distribution from the last year. This means that Stevens District Hospital’s new mission can help attract more customers and help it battle its competitors.

Role of Mission and Vision in Driving Future Strategy

The statements mentioned above are the best fit for the hospital because they cover the most critical areas of successful functioning in the future. 52% of patients live in the area of Stevens District Hospital; however, a particular share of this figure chooses other hospitals. This problem can be solved by utilizing the potential action plan derived from the mission. In 5 years, the number of central chronic diseases is predicted to increase to 15-25%. This means the hospital must show its patients that they should prefer it. The new vision focuses on the broadest range of services and will guarantee higher customer inflow.

The general strategic plan covers many crucial aspects; however, it is apparent from the previous years’ plans that there were imperfections, such as lower technological development and physicians’ poor performance due to the shortage in personnel numbers. The strategic plan should be formulated according to the developed agenda, which includes practical and provisional mission and vision, which are crucial for positive growth (Morciano et al., 2020).

The chosen statements will drive the strategic plan for Stevens District Hospital to provide better services in the future. The aspects of the selected mission and vision fulfill each other, bringing a complete and improved idea for the hospital. High-quality care combined with the broadest range of services in the county will ensure strong competitiveness capability, attract financing, and increase the hospital’s brand popularity.

Limitations of the Other Mission and Vision Statement Options

The other two options are weaker compared to the chosen ones. The mission and vision of the first option provide undistinguished statements, which do not provide the idea of a good practical application. The third option mainly focuses on customers and their experience. It is a satisfactory approach, but still weaker than the second option because no attention is paid to the internal problems, such as the small range of services and their poor quality. Eventually, building a strategic plan focusing on chosen statements of vision and mission will guarantee successful functioning and customer demand satisfaction.

References

Morciano, C., Errico, M. C., Faralli, C., & Minghetti, L. (2020). An analysis of the strategic plan development processes of major public organisations funding health research in nine high-income countries worldwide. Health Research Policy and Systems, 18(1), 1-16. Web.

Qin, X., Wang, B. L., Zhao, J., Wu, P., & Liu, T. (2023). Learn from the best hospitals: A comparison of the mission, vision and values. BMC Health Services Research, 23, 1-9. Web.