Introduction
Business operations are an integral part of the communities, the general public expects responsible behavior from the private sector and Consumers expect goods and services at competitive prices.
Fredrick points out that buyers are increasing becoming aware or sensitive on how company transactions and particularly the kind or goods and services deals with impact on the surroundings and their societal existence; this in turn influences directly consumer’s day-to-day buying choice or resolution with respect to their surroundings and moral concerns.
Corporate Social Responsibility (CSR) is voluntary commitment a company undertakes to improve the well being of a community through responsible business practice, environment and charitable activities (Kottler and Lee 3). Social responsibility in short therefore implies putting the welfare or interests of the stakeholders of the firm in mind. These stakeholders include customers, employees, shareholders, the government, the suppliers and the public in general
Objectives
Corporations have started addressing business ethics in various ways, including the introduction of well grounded training programs for its staff, the development and practice of codes of conduct /ethics, company values statements and the hiring of corporate social responsibility managers. The paper tries to analyze and debate on the positive ethical implications for taking part in socially responsible practices in the workplace.
According to Fredrick (400) business ethics is a culture, belief, social norms and common values that aims at inculcating a sense of responsibilities by employees in providing goods and services. One of the ethical benefits of CRS; encourages good governance approach which enhances transparency, accountability.
CRS pushes companies to practice code of conduct, respect the fundamental human rights, labor laws, and embrace diversity. Lastly it improves brand differentiation as major brands are built on ethical values like body shop, and American Apparel.
Charitable corporate giving is an important contemporary issue in business ethics because it promotes and encourages public interest, by improving the community growth and development, for instance some companies provide funds for research work, technology development and provision of free services like medical camps.
It also helps in improving the reputation and perception of a company’s image, and in turn helps in retention and recruitment of human resource within a competitive graduate market, as it’s known for its high standards in training and respecting International Labor Organizations laws. Corporate giving also plays a role in building and establishing customer loyalty base.
I will discuss with my boss on the benefits I have found from this research and by creating good relations with the consumers, the surrounding communities will increase our market base, improving our overall profits and long-term success of the company as it can not operate in failed society.
From this research I will engage the services of a social corporate manager who will guide us into the next level. Corporate social responsibility helps the company’s mission as it guides, represents and upholds, its customer and overall success of the company.CRS objective Integrates environmental, economic and social concerns into their, culture, decision and values.
Conclusion
It is important to understand that for a business to grow and be successful, it has to depend and care for the community because that’s their markets. Negative publicity can lead to suspicion about a company’s operations in the general public, though some argue when you engage in CRS the company is spending money and not making profits, but in the long run the benefits the company derives is greater than the money spent on CRS projects.
Works Cited
Fredrick, Robert. A Companion to Business Ethics. Oxford: Wiley Blackwell Inc., 2002.
Kottler, Philip and Lee, Nancy. Corporate social responsibility: Doing the most good for your company and your causes. New Jersey: John Wiley & Sons Inc., 2005.