Graphic design is a wide concept that mainly involves creativity. It facilitates the design and production of artwork. Like all businesses in an economy, their growth and development is based on stable clientele base. However, from a close look, graphic design products are a bit different from other commercial products.
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This is due to the fact that, before a client appreciates art, he or she has to view the product in question. Appropriate marketing techniques are also extremely beneficial in ensuring general business success (Wendy & Kati, 2002).
It was also evident that as various economic sectors revolutionize, the communication sector was also not left out. With the invention of the internet in the twentieth century, communication has been redefined. The internet, which is an interconnection of computer networks, has enhanced global communication.
For a majority of businesses, the internet is the best innovation that has enhanced the communication front. This development has helped open up businesses on the global arena. It has enhanced sharing of business ideas and new opportunities for businesses around the world (Piscopo, 2004; Miletsky, 2008).
As I was undertaking the research, I realized that there was a lot of information that I did not know. For instance, I was not aware about the existence of online art galleries commonly referred to as “e-galleries”. The research has strengthened my ability to search for relevant materials that I could use as references (Van, 2010). The fact that I could compile the issues propagated by other writers was also a significant step.
However, this proved to be a challenge during the initial steps of the research. The unit has also equipped me with the ability to maneuver the internet (Chen & Kao, 2012). The internet has a lot of materials. However, it is challenging to find the relevant materials (Harris, 2008). This project was no exemption, and it was difficult to find appropriate resources. The unit has enhanced both my study and research techniques.
Scholarly writing is a technical aspect in the world of academia (Da, 1994). In this case, original articles are covered by the intellectual property rights enjoyed by the authors. Thus, it is illegal to write or copy a person’s ideology without giving credit to the original author (Shields, 2010). Scholarly writing also requires the author to air out views in a systematic format.
The assignment sharpened my ability to write a document that clearly articulates points, which can be comprehended by the reader (Burns & Sinfield, 2008). The project also enhanced me with the skill to appreciate other people’s works and observe the intellectual property laws (Hamilton, 2003).
This project has helped me to view the internet from a different perspective. The internet as a social hub is assisting in developing communities (Kitchen, 2004). The internet is undoubtedly one of the best communication tools that can be used to enhance both social and business relations. Unlike prior communication media, the internet is a global access point hence it bears the name “World Wide Web”.
Before embarking on this unit, I was not conversant with some problematic definitions (Gourville, 2006). However, this was sorted with the use of the internet and its various search engines. As I was pursuing this course, I have come to understand that critical to the business people.
The internet is not only a social, hub but also a business portal. Through the internet, graphic designers can showcase their products to the world (Taylor & Ryan, 1995).
According to Quesenberry and Sykes (2008) and Whitbread (2009), the internet has had a significant impact on graphic design. Customers with any query can get answers from the internet. This creates a formal business relationship. In addition, the various graphic designers around the globe can discuss the challenges that emanate from the industry through the internet (Quesenberry, Garland & Sykes, 2006).
This helps the industry players to acquire the much needed help in resolving complex problems. As such, the internet helps the graphic designers to grow and develop their careers (United States, 2010).
The internet is a valuable resource that has impacted lives in diverse ways (Bowen, 1999). This implies that the internet harbors very bulky information.
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For one to attain maximum benefit from the internet, it is necessary to be aware on how to find relevant information. At the beginning of this unit, I would barely locate an informative journal. However, through the use of online guidelines, I have can maneuver and use the resource efficiently (United States, 2003).
There has been a redefinition of the communication sector that gave rise to the internet. Therefore, individuals should learn how to use the internet resource (Poon & Joseph, 2000). Most business people have been taking advantage of internet communication in reaching to a larger market. Internet communication has been resourceful in different aspects.
For instance, the graphic designers have been able to showcase their products and sell them across the globe. It is also fundamental to note that most individuals and young businesses cannot fully tap this resource (Baron, 2009; Liquori, 2011; Stuart, 2012).
In this regard, the expenses to be incurred are quite exorbitant thus limiting the opportunity to the established businesses. As for now, the players in this field will have to plan on developing a small, simplified, and effective system. This would imply production of art works on a small scale by the emerging graphic designers.
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