Introduction
A hearing aid is an electroacoustic sound-amplifying device for individual use. Its primary purpose is to transform the signal generated by the source of helpful information so that a hard-of-hearing person can perceive this signal with a sufficiently high degree of auditory sensation. The hearing aid amplifies sound signals and changes their dynamic and frequency characteristics by the degree and nature of hearing impairment. Although traditional hearing aids amplify sound, their power makes it difficult for the brain to recognize individual sounds, such as speech or background noise.
The New Innovation
Oticon More has introduced the world’s first hearing aids that use the intellectual capabilities of a deep neural network to better understand speech with less effort and the ability to remember more. In addition to being the most powerful hearing aid, it also allows hearing all the surrounding speech and other essential sounds and an independently separate speech from noise during listening and spending less effort on it. Today Oticon is one of the world’s largest manufacturers of hearing aids. The continuous introduction of new unique features into hearing aids has allowed the company to take a worthy place in several market leaders in hearing systems. The company’s philosophy is that when developing new hearing aids, the individual needs and desires of people with poor hearing come first.
Where It Was Seen
For the first time, I faced the problem of hearing loss when I met my current friend, who had been hearing poorly since childhood. He told me about his problem and how difficult it is to find a suitable device that will help to hear at least at a satisfactory level. I began to study this issue in detail and drew attention to the official website of Oticon. This device attracted me with its high-tech and ability to transmit pure sounds. In addition, the company’s patented technology helps the brain work so correctly that it can transform sounds and perceive them more easily.
Development Date
The company has earned a good reputation in the market of such devices as it exists and has been working on technologies for a very long time. The company’s history began in 1904 and continues successfully to this day, and the latest Oticon More equipment was presented at the exhibition in January 2021. This equipment for hard-of-hearing people came out quite recently but has already managed to earn the recognition of people. The company’s goal is transparent, which can also help customers make a choice in favor of this manufacturer. Assisting people with the desire to make their lives better is the primary goal of the company and the engine of their developments.
The Industry
Oticon and its devices represent the field of health for people who need it. The latest development will have a significant impact on many companies, as those who develop products for deaf and hard of hearing people will strive to find a worthy candidate for competitors. In addition, there are many companies that seek to help people and make their lives easier and simpler. Nevertheless, Oticon was able to create a product that is difficult to come up with something better. People who suffer from hearing impairment from preliminary work of the auditory organs from childhood will be happy to use this device. This is because the hearing aid has the latest technology and allows to make sounds of high quality and pleasant to the hearing impaired.
Differences from Existing Products
The newest device is significantly different from anything existing on the market. Since the level of customer requests is constantly growing, the company strives to help and improve people’s living conditions. The company is deeply aware of the needs of its customers and creates devices that can help ensure a happy life for people who have deafness or hearing loss. The products that existed before the advent of Oticon More sought only to create a device that would help to hear basic things and distinguish speech and sound signals a little more clearly. The technology developed by Oticon has significantly changed the market of hearing devices, making this device more intelligent. The technology can be considered a breakthrough since, so far, no company has presented anything like this.
Success or Failure
As with any new technology, this device can have its successes and failures. The unequivocal success lies in the fact that the technology that allows to convert sounds into better ones and activates the brain in favor of distinguishing sounds has not yet been invented. The company claims that their devices will also help protect people who have hearing problems from mental decline (Oticon). Now, people with hearing loss have the opportunity to feel even more complete and healthy. Still, the failures may lie in the fact that the technology is not yet fully developed; it can sometimes fail, which will worsen the mood of people and lead to damage to the reputation of the company. In addition, to set up the device, the help of a specialist is required (Oticon). The device can be calibrated once, and people will have to resort to specialists again, which will cause inconvenience and dissatisfaction to consumers.
Next Generation of This Innovation
Undoubtedly, this device is still the leader in the hearing aid market, but still, in the future, it will still need to be updated. This innovation will be a long-term project, as it is already reasonably high and in good demand. However, if I were a member of the device update development team, I would strive to make the hearing aid as light, comfortable as possible, almost invisible to the one who wears it. In addition, I would like to improve the purity of the sound all the time so that a hard-of-hearing person can fully enjoy the sounds around. I would also like this device not to require a visit to a specialist for setup but to be calibrated at home or in any convenient conditions from the phone.
Conclusion
In conclusion, the device for deaf and hard of hearing people Oticon more is a strong leader in the market of such devices. The competition consists of the fact that this device makes sounds cleaner for people and helps the brain work. The company is passionate about helping people with specific hearing problems, which sets a clear goal in developing genuine innovations. The company is ready to challenge difficult situations in order to become better and help others. Innovations are developed in connection with the ever-growing demands of customers, but the company is always ready for this and is actively working on creating innovative products. This company can be recommended to people who need help choosing the best hearing device, as it is well-advised and its desire to help people is evident.
Reference
Oticon. Web.