Lamprell Company is the one that deals with building constructions for offshore and onshore gas and oil industry. The company plays important role in the Arabian Gulf region for 30 years already. To understand whether the recent company’s evolution was a part of strategic planning or it was due to some unpredictable circumstances, the Lamprell Company’s strategic goals along with the history of development during three previous years are going to be considered.
Before dwelling upon the company’s evolution for the latest years, it is significant to understand the company’s driving forces. It should be noted that the company has always been driven by the customers’ desires. Being founded 30 years ago, the company was first specialized in jack-up rig constructions for the offshore marine industry. But, examining the market and the demand, the company decided to create new projects, such as the fabrication of calm buoys and mag anchors. The development of the company was also forced by the situation on the market and customer’s needs (Lamprell plc).
Taking the last three years of the company development, it is crucial to mention that Lamprell Company expanded its business, having occupied the territories of Thailand. Such actions were dictated by the customers’ demands, which required the company operations in the region with refurbished jack-up rigs. The widespread of the company business was driven by the modern buoyant conditions on the gas and oil market. Furthermore, the opening of the Hamriyah facility that took place in 2007 and resulted in a capacity increase was also the reason for Lamprell Company’s evolution (Lamprell plc).
The main strategic goals of the company are based on the principal markets the company operates in, namely jack-up rigs and liftboats constructions, FPSO, drilling units and other offshore and onshore oil and gas structures, and offering of oilfield engineering services. Creating new constructions, inventing new ideas in the offshore and onshore oil and gas structures, the company evolves according to its strategic planning.
Thus, the planned construction of the “harsh environment special-purpose self-propelled four-legged jackup liftboat” (Lamprell plc) made it possible for the company to deliver them in March 2009. Next, the signed contract for the “Scorpion S116E jack-up drilling rigs” (Lamprell plc) delivery in 2009 also helps expand the company’s business and promote its evolutional development. The nearest company’s plans already function as the drivers for its further evolution, like the signing of the contract for the Riginvest GP S116E jack-up drilling rig delivery in 2010.
The proofs for the planned strategic development of the company may be provided by offering information on the latest investment projects. Thus, having the “Best Newcomer to the AIM Market” award in 2007 and having been moved to the Official List of the London Stock Exchange in 2008, the Company was sure to attract investors for the business development (Lamprell plc).
Thus, it may be concluded that the company was driven by the customers’ demand and needs, as well as by the buoyant conditions existed on the offshore and onshore gas and oil market. The other driving force was connected to the increased capacity that appeared with the opening of the Hamriyah Facility which took place in 2007. It is also significant to conclude that evolution in the company were predicted and planned. These predictions were reflected in the company’s investing policy and strategic planning.
Works Cited
Lamprell plc. 2010. Web.