Advance in technologies has had a potent impact on social, cult the ural, and political aspects of human life. Changes in daily activities are predetermined by the emergence of new technological devices and media tools that influence the patterns of communication among people irrespective of age, gender, and nationality.
Although the problem of technology and communication is widely discussed, little research has been done on discussing the exact patterns that have been shaped due to technological progress.
Most of the researchers have managed to discuss the variables relevant for exploring the role of technology and media in shaping communication and conversation patterns. Savahl, September, Odendaal, and Moos (2008) assert that information technologies and communication media have become the main sources for socialization. Treviño, Webster, and Stein (2000) explore several theories that relate to new attitudes, behaviors, and habits.
Specifically, the researchers emphasized that the role of media in choosing communication patterns is tangible because it establishes new symbols and meanings.
Similar findings have been achieved by Nabi and Clark (2008) who are more concerned with the social cognitive theory perspective that admits the absence of connection between media portrayals and predictions of future risky behaviors. In general, all the researchers approve the direct connection between technology and communication and state that new behaviors have emerged due to the development of telecommunication technologies.
Communication is closely connected with such social activities as a learning process, music listening, video games, and text messaging. All these activities are closely associated with communication and technology. Pea et al. (2012) insist that they are all products of these two dimensions. New technological means for face-to-face communication are also examined in the studies by Lengel and Daft (1988).
Although the research has been conducted in the past century, it still relies on valid issues relating to the topic of the current study. Additionally, there are many factors influencing the stereotypes and skills for communicating using virtual space or digital devices. Salomonson et al. (2013), along with Lionel et al. (2009) pay specific attention to the changes in such concepts as trust and openness while communicating in a virtual space.
The quality of life and communication is another important stance that should be considered within the context of technological progress and media. In this respect, Lee et al. (2011) argue that internet communication can significantly contribute to the quality of life and social interaction due to the less time spent as compared to traditional means of face-to-face communication.
Anderson and Patterson (2010) have dedicated their studies to analyzing the differences and similarities between traditional and compute-based communication to find out that the latter influence the fairness of judgments. Finally, the necessity of acquiring and developing non-traditional skills and tactics is necessary to engage in technologically supported conversation (Aborisade, 2013).
The overview of the above-presented studies has proved the evident connection between technological progress and communication in terms of changing attitudes, symbolic meaning, language, and openness of conversation. This is of particular concern to such as issues as the fairness of judgments, prediction of risky behaviors, and understanding of the underpinning of trustful communication in a computer-mediated environment.
All these concerns should be considered to define new strategies and approaches that can improve face-to-face communication and define efficient patterns in socialization. Additionally, the use of new patterns can also allow researchers to define how social activities can be improved.
References
Aborisade, O. (2013). Non-traditional Skills and Tactics and Modern Technology. Online Journal Of Communication & Media Technologies, 3(1), 164-180.
Anderson, W. D., & Patterson, M. (2010). The Role of Psychological Distance in the Formation of Fairness Judgments. Journal Of Applied Social Psychology, 40(11), 2888-2903.
Lee, P., Leung, L., Lo, V., Xiong, C., & Wu, T. (2011). Internet Communication Versus Face-to-face Interaction in Quality of Life. Social Indicators Research, 100(3), 375-389.
Lengel, R. H., & Daft, R. L. (1988). The Selection of Communication Media as an Executive Skill. Academy Of Management Executive (08963789), 2(3), 225-232.
Lionel R. P., Dennis, A. R., & Hung, Y. (2009). Individual Swift Trust and Knowledge-Based Trust in Face-to-Face and Virtual Team Members. Journal Of Management Information Systems, 26(2), 241-279.
Nabi, R. L., & Clark, S. (2008). Exploring the Limits of Social Cognitive Theory: Why Negatively Reinforced Behaviors on TV May Be Modeled Anyway. Journal Of Communication, 58(3), 407-427.
Pea, R., Nass, C., Meheula, L., Rance, M., Kumar, A., Bamford, H., &… Zhou, M. (2012). Media Use, Face-to-Face Communication, Media Multitasking, and Social Well-Being Among 8- to 12-Year-Old Girls. Developmental Psychology, 48(2), 327-336.
Salomonson, N., Allwood, J., Lind, M., & Alm, H. (2013). Comparing Human-to-Human and Human-to-AEA Communication in Service Encounters. Journal Of Business Communication, 50(1), 87-116.
Savahl, S., September, R., Odendaal, W., & Moos, A. (2008). Information and communication technology: a descriptive study of children’s communication patterns. South African Journal Of Psychology, 38(3), 515-525.
Treviño, L., Webster, J., & Stein, E. W. (2000). Making Connections: Complementary Influences on Communication Media Choices, Attitudes, and Use. Organization Science, 11(2), 163-182.