First Visitors Snickers commercial
First visitor snickers TV commercial utilizes a humorous execution style. The ad takes advantage of the current world situation caused by the pandemic to evoke a humorous appeal creatively. A couple is having visitors in their homes for the first time in-person interaction post lockdown. The male spouse thinks the meeting is happening over zoom and hence ends up emerging with a shirt and underwear (Snickers, 2020). The ad humorously exposes the male spouse by taking advantage of the zoom meeting, which only requires a good appearance on the upper part of the body. The television ad targets all age groups, including middle, upper-middle and upper classes in the society.
Kelly Ripa’s 2X Ultra Tide Commercial
This ad represents a slice-of-life scenario where a real-life issue is used by the tide to show how it can make the world and life better. The advertisement makes customers have a sense of relation to the events presented. It mirrors everyday life by depicting a normal event with guests at a table and an act of cleanness (Ourdailyripa, 2008). The ad targets the middle, upper-middle and upper people who are likely to utilize the product. This is a good ad because it utilizes social appeal to make customers believe the product can be a solution to routine problems by describing the beneficial effects of 2x Ultra Tide.
Squatty Potty TV Commercial
This ad provides a fantasy way mixed with a creative idea to bring a topic that could have appeared challenging to present in an advertisement. The ad targets middle and upper classes consumers who are likely to find new ways of enjoying bathroom matters. The attractive ad explains the bodily functions in relation to excretion by transporting viewers to a fantasy realm (Squatty Potty, 2015). The ad was excellent and effective as it utilized fantasy to talk about a topic that was rarely expected by many. It helps explain the advantages of using the squatty potty product in a manner that can be listened to and viewed by all age groups.
References
Ourdailyripa. (2008). Kelly Ripa 2x ultra tide commercial. YouTube. Web.
Snickers. (2020). First visitors. YouTube. Web.
Squatty Potty. (2015). This Unicorn Changed the Way I Poop – #SquattyPotty. YouTube. Web.