The Zara model looks rather sustainable, as it covers several layers of population. Clothes manufacturing plays one of the key market roles in the global business industry. Since it has made use of many employees from different countries, Zara’s success is obvious.
It is not uncommon when a country of lower economic development produces goods for a nation that is well established and the economy is high, so this should be made the case with this company, which will allow taking business to even more countries. Because the garment industry is particularly a developing field that has seen a great demand in the past decades, Zara has a lot of room to develop and innovate.
It is understandable that the economics, market value and differences between products and services all play a role in who gets employment and what sort of company becomes the partner. When looking at economics, there are few things to have in mind. Different countries and nations have different economies. The system of trade and relations between businesses are guided by culture and society.
Some places have better economies, so in order to stay successful, Zara must adjust to the locality and people’s economical conditions. The market is also different. There are certain things that people need, so the demand on the market is special for every country.
Globalization has majorly impacted business and the differences can be seen as well. Some countries are becoming over developed with abundant clothes supply and thus, competition is one of the major determinants of direction (Jennings 4). Familiarization with other companies will allow for the adjustment of own production.
One of the keys for business development is making sure that the demand is high. The international business has made its way to many countries and so, a close connection with people—both employees and the population must be upheld to the highest standards.
The intertwined relationship between the suppliers in a country, the working conditions and the superpowers or other well developed regions of the world show that the mutual dependence of the company’s internal structure and business environment determines success.
Since sometimes the pressures for local responsiveness are low, taking the business to other places will guarantee stable income and product or service flow for the specific group of people. It is obvious that with such global organization, countries that are more developed will continue receiving their products, as the need is always present, while the conditions oversees might be very poor.
It is important to consider the reality of economies and conditions in the country and adjust to the society (Bruce 15). Also, a business must have unique features, as it gives an opportunity to do something special, which no one has done before.
An aggressive approach makes the company stand out in a market filled with ideas. An existing idea can be made better, if it will be based on something concrete but at the same time, belong only to oneself. The present economy in the world makes owning a business very risky, so careful research of the future social changes and industry must be made. Design of an organization also plays an important role in the market.
The structural design of a business relates to how a business functions and the internal working and manipulations of the necessary systems. To compete with others, the design must be enhanced through innovation, but there are cases when past styles or techniques are used. Overall, the stability within the company will transfer over to the market and ensure stable clients.
One of the indicators of success for Zara is its involvement with the local population. As it already has experience with people’s visual demands for clothes, the same can be said about the home goods field. The company has knowledge of the functional appeal of products and services, so the change of direction is not completely different from the previous one.
The design of products that are used to perform some sort of function can be observed through the engineering ideas put into the product. The management has shown that designing more useful, functioning and appealing product is the main goal. As a result, the connection with the population will be kept through similar techniques.
The visual design also presents a great deal about the organization, as it sends out a message of what the business is involved in and how it plans to deliver best and most useful service or products (Pride 23). Decorating clothes needs a lot of imagination and ability to understand how to mix visual appeal and functionality.
In the home goods field, the same requirements are present, and many things from previous experience can be united with the new field. There is some risk in relation to the changing economy and the priorities that people set. As there is a decline in the employment, people might put a hold on the décor of the homes, so an area for the business must be chosen wisely.
Works Cited
Bruce, Margaret. Design in Business: Strategic Innovation Through Design. Essex, England: Pearson Education, 2002. Print.
Jennings, Marianne. Business: Its Legal, Ethical and Global Environment. Mason, OH: Cengage Learning, 2005. Print.
Pride, William. Business. Mason, OH: Cengage Learning, 2010. Print.