It is beneficial for management of corporate to communicate lightly with their customers and members of staff. This is because the two groups of people are the most important elements of any business enterprise. Customers provide market and revenue while employees provide manpower to manipulate and run the market. The story under discussion is “McDonald’s advice to the hungry” which aired on the Market Place Money program. From the episode, it is evident that MacDonald’s management team took considerations and involved light moments in communicating with customers and staff without affecting their integrity.
The story revolves around an instance when MacDonald’s told customers to break food into small bits whenever they were hungry. In a light hearted manner, the breaking was to make food “more” since they were to eat “less” and still not feel hungry. The story reflects on issues that arise in management of employees and communication to customers. The episode focused on the manner in which management of corporations talk to their employees on social and personal expenditure issues. The story revolves around words used by the management of MacDonald’s on their customers in relation to their food products. The episode follows up on a related story in which MacDonald’s advised their employees to take “food stamps” whenever their paychecks didn’t go far enough.
Employee relations and human resource management topics are the main aspects from the course that relate to the story. According to the host, the story is also a follow up on a related story where employees of Walmart had held a thanks giving food drive to support other employees. This means that McDonald’s and Walmart have interactive resource management models and humanistic employee relations compared to other companies that focus on work-related aspects only.
“Shark Tank”
Shark Tank is one of the most revolutionary and insightful business reality shows in America. The television series is a reality show that features prominent investors called “Sharks” who evaluate business presentations by aspiring entrepreneurs to invest in their businesses. The concept is based on a Japanese money show called “Money Tigers” but Shark Tank perfected the art by presenting some of the brainiest venture capitalists in America. Investors featured in the “sharks” panel include Barbara Corcoran, Kevin Harrington, Mark Cuban, Daymond John, Kevin O’Leary and Robert Herjavec.
Before making a presentation on the intended business venture, an entrepreneur gives an offer for a deal between his company and the investors. During the presentation, the panel asks questions regarding their business plan, their products and services offered by the potential entrepreneur. If contented with the presented business, each investor makes an offer or a counter offer to the entrepreneur.
Investment offers made by investors in the panel usually differ in terms of business value and stake they wish to take in the presented business. For instance, in season four, the sharks made conflicting offers and were competing to outsmart each other. Once one or a team of investors from the panel agree with the entrepreneur, the deal is closed and they become business partners. However, if they don’t discover earning potential or value in the presented business, they get out of the deal one by one and the entrepreneur goes away without a deal. In conclusion, the brainy business conversation between the panel and aspiring entrepreneurs makes “Shark Tank” an insightful program to watch.