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Covertech-2017: International Exhibition in Qatar Report


CoverTech 2017 Qatar is an international exhibition for decoration, wall, floor, and lightning. It is an outstanding event in the given sphere as the exhibition demonstrates numerous innovations and approaches that are topical at the moment in the modern world. Moreover, it is the place where manufacturers, suppliers, and customers might communicate and share their visions of the way the market should evolve. One could find products of different brands here. The exhibition provides an outstanding opportunity to investigate the entire spectrum of wall and floor covering along with technologies used to improve the quality of goods. There are different sections and pavilions where companies demonstrate their products and share experiences. Altogether, CoverTech 2017 predetermines the future of the industry and fosters business relations between various agents. Finally, the choice of Qatar as the place for the exhibition is also important as it evidences the high potential of the area.

Therefore, five companies attracted my attention. The first one is Build More. It could be considered a successful business that produces facing bricks, stamped fountains, decorative panels, toilet cubicles, roofing tiles, etc. Like other companies, Build More tries to promote its brand by attracting mass medias attention and emphasizing the unique quality of all products. Moreover, the firm is looking for a partner that will be able to invest in it and support its further development. Regarding Build Mores perspectives, it is possible to predict the further expansion of this business and it’s becoming one of the leading actors in the given sphere.

Metal Forming Factory is the second company that became interesting to me. It is focused on manufacturing corrugated roof panels, cold room panels, specific architectural decorations, etc. Nowadays, it is one of the most fast-growing companies, and it wants to acquire a significant competitive advantage by making new international contracts. For this reason, it uses CoverTech 2017 as a platform for the companys promotion. Moreover, the organization also looks for a reliable partner that correctly realizes the firm’s nature and can suggest an efficient development plan. This partnership is also needed to assist the company in its evolution and further empowerment. The companys primary goal at the moment is it’s becoming a leading actor which can determine the markets growth,

The third organization is Interior design. It belongs to another sphere as it suggests garden decorations and elements of design that could help to create a specific atmosphere. Moreover, the company emphasizes the fact that a person who uses its services contributes to the enhanced attractiveness of his/her dwelling. Interiodesing uses CoverTech 2017 to promote its products and inform people about a broad range of decor elements they could buy here. Despite its success, the company does not have any partners. It could be considered a barrier that limits Interiodesigns further development. For this reason, it tries to find a potential investor and establish a beneficial partnership.

Jersey UPVC also tries to popularize its products and attract new partners. It is a company that was founded in the 1990s. It suggests window profiles of high quality as it cooperates with German manufacturers who have an outstanding experience in the sphere. Moreover, its products could be installed for any kind of building. This fact guarantees a significant competitive advantage for a company. For this reason, Jersey UPVS emphasizes its unique nature and tries to attract new customers and partners to create the basis for its further evolution. The company demonstrated its innovative products and provided a detailed description of the approaches used to guarantee further improvement.

Finally, Almere Carpet Store is the fifth company that should be analyzed. It produced outstanding carpets that could be used as the element of design to decorate every dwelling. The company provides numerous products for a customer to choose the most attractive one. Additionally, there are opportunities for customization as clients can show their preferences and ask the company to create a needed carpet. Almere Carpet Store boasts the fact that they are a leading company in the sphere and there are no rivals which could pose a threat to it. However, the organization also needs new partners and customers to promote the brands further evolution and its global spread.

Altogether, I think that CoverTech 2017 is a unique event in the world of business. First of all, it attracts the attention of leading companies that impact the evolution of the market and precondition alterations of demand. Second, many companies use it as a platform to promote their services and products and attract customers attention. Third, brands suggest the most innovative goods that will be implemented in the industry during the next several years. In other words, we see our future. For this reason, the given exhibition should be supported by all companies that are related to the sphere. Finally, the place where it takes place is critical. Choosing Qatar, organizations demonstrate that the given region experiences rapid economic growth and investors could devote their attention to it. Regarding these facts, CoverTech 2017 should be considered extremely important for the market.

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IvyPanda. (2020, October 11). Covertech-2017: International Exhibition in Qatar. Retrieved from https://ivypanda.com/essays/covertech-2017-international-exhibition-in-qatar/

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"Covertech-2017: International Exhibition in Qatar." IvyPanda, 11 Oct. 2020, ivypanda.com/essays/covertech-2017-international-exhibition-in-qatar/.

1. IvyPanda. "Covertech-2017: International Exhibition in Qatar." October 11, 2020. https://ivypanda.com/essays/covertech-2017-international-exhibition-in-qatar/.


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IvyPanda. "Covertech-2017: International Exhibition in Qatar." October 11, 2020. https://ivypanda.com/essays/covertech-2017-international-exhibition-in-qatar/.

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IvyPanda. 2020. "Covertech-2017: International Exhibition in Qatar." October 11, 2020. https://ivypanda.com/essays/covertech-2017-international-exhibition-in-qatar/.

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IvyPanda. (2020) 'Covertech-2017: International Exhibition in Qatar'. 11 October.

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