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Organizational Communication at the IBM Corporation Research Paper

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Communication practices

The communication practices in the IBM Corporation include all the necessary rules of business communication and interaction. James B. O’Connell, director of corporative inner interactions and communications at IBM, replied on the issue of internal communications that the corporative communication philosophy is based on the simple managerial principle of respect of any employee. These are the key issues of the company’s communication is to provide everybody with the latest information, necessary for the successful work, to let any worker express his/ her opinion, suggestion or complaint

Mission statement’s roe in supporting the culture

To begin with, it is necessary to admit, that any huge company with rich historical experience pays much attention to the preserving of the culture, which have been formed for the decades. Mission statement is aimed to preserve the culture, and the roe of it is the uniform wearing, the solving of conflicts through the implementation of the Jam technology, and the promotion of the corporative logo, which is usually called “The Big Blue”

Ethical standards and behavior

The ethical standard of the IBM Company are usually regarded as very stable and strong, as they have been forming for the times. The force of the corporation’s ethic traditions can be judged by the fact, that IBM Corporation is included into the Ethical Corporation Press Releases, and the IBM representative how to develop comprehensive climate change strategies that can be effectively applied in emerging markets, which is on of the most burning issues of the acting on the emerging markets.

Organizational diversity

The issues of the organizational diversity relate mainly the diversity management. It is necessary to highlight, that inspite IBM Corporation is the company with strong traditions, the recruiting management of the company tends to change in accordance with the contemporary times and tendencies. The company implements the new principles of Human Resource Management, and thus holds the policy of managing diversity.

Organizational customs

The customs and the traditions of the IBM Corporation relate lots of issues. Some of them have been already regarded, such as wearing uniform, Jam technology implementation, and the promotion of the corporative logo.

Technology impact on culture

Technology has always played great impact on culture and on the corporative culture in particular. The IBM Corporation is not an exception, and the impact, that technology plays is immense. The regarded above Jam Technology is the result of the technology development, as the essence of this innovation is the use of video conferences in solving all the issues, which arise inside the company.

References

Ruch, W. 1984 “Corporate Communications a Comparison of Japanese and American Practices” Quorum Books

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