Soccer has become increasingly popular over the past few years, which obviously makes the given sport a good case of money investment; mainly because of its appeal and the tension which arises during the game, the given sports literally makes people roar with delight.
However, like any other business, the given one has its strong and weak aspects. Despite its obvious flaws and unpredictability, soccer makes a good case of investment due to its shocking popularity, the participation in the world contests and the revenues in the case of a victory.
The first and the foremost thing to say about soccer is the fact that it promotes a healthy lifestyle. Leaving alone the people who prefer rather watching football than actually following the example of the sportsmen and actually engage in soccer, even in amateur teams, one must admit that the promotion of soccer leads to engaging more young people into all sorts of soccer teams. Therefore, more people start taking care of their health, becoming more slender and losing excess weight.
Another important thing about soccer is that it presupposes working in a team. Helping people to coordinate their own actions and at the same time adequately respond to the actions of their teammates, soccer makes people understand the importance of cooperation and trust. Once being able to play in an organized team, one will always remember the benefits of close cooperation.
Finally, it is important to remember that soccer helps to give up a number of bad habits. Starting with smoking and up to the tendency to be absent-minded, the negative habits will soon disappear as one starts learning the secrets of playing football. Hence, there are a number of ways to promote soccer and, thus, increase its popularity, which will make people join soccer clubs and contribute to the development of business based on the given kind of sports.
On the other hand, there are considerable disadvantages that can possibly hinder the development of business based on soccer. Taking a closer look at the arguments offered by Kuper & Szymanski (2009), one can see that there are considerable issues concerning the given kind of sports.
As Kuper & Szymanski (2009) explain, the issue is rather about the soccer clubs than the actual sport (Kuper & Szymanski, 2009, 81). Still, although the authors’ claim that soccer is a stupid kind of business to begin with: “Anyone who spends any time inside soccer soon discovers that just as oil is a part of the oil business, stupidity is part of the soccer business” (Kuper & Szymanski, 2009), they actually do not offer sufficient proof for the given fact.
Perhaps, the idea which Kuper & Szymanski are trying to convey is that soccer, like any kind of sports, should exist for the sake of sports, not money. However, of all means to make money, engaging more people in sports and, therefore, promoting a healthy lifestyle seems the least controversial.
Hence, it can be concluded that there are more than sufficient reasons to invest in soccer and run a business related to soccer somehow. Despite all the possible threats for the investors, the game is worth the candles, for the prize for the team who at least takes part in the competition is quite substantial, not to mention the winning team who takes the Cup. In addition, organizing and coordinating soccer clubs will help earn additional money. All in all, soccer is both an engaging kind of sports and a continuous source of income.
Kuper, S. & Szymanski, S. (2009). The worst business in the world: Why soccer
clubs don’t (and shouldn’t) make money. In S. Kuper & . Szymanski (Eds.), Soccernomics (pp. 75-95). New York, NY: Nation Books.