This is a company that deals with the tobacco business and has the economic and voting interest in the world’s largest brewing companies. It deals with the selling of tobacco and it is the largest in the world in the selling of this product. It is found in New York City therefore the country makes many sales from this product benefiting the people economically and raising their standards of living. (Damaris, 1999)
The company has spread its branches to other countries like the UK where it is able to sell its products and also have the product been processed in such a country making its sales to be high as it is the only tobacco company that is able to have support on the FDA regulation meaning that most of the worldwide producers of this product will be affected as people will switch to this company for the product that is proved to be safe for human consumption.
The company will have many branches in all the countries because their products are safe. But meanwhile, the company seems to lose most of its profitable consumers because of the measures that are taken that is the banning of advertisement of the product this means that few people will have the knowledge about the product and thus the people without the knowledge will not buy from the company and therefore low sales will be made. The campaigns in tobacco control have the focus on the efficiency of the industry’s role in promoting tobacco use and therefore to increase sales the people need to have knowledge concerning the use of the product.
Due to the negative effects that resulted from tobacco the company had to change its name from the Philip Morris companies to Altria so that they can be able to retain the product profit. The product leads to effects on people’s health like cirrhosis that is caused by the use of cigarettes for a long time therefore the health warning campaigns against the use of this product have affected the sales of tobacco.
The company was able to raise its sales after the changing of the name where it made the world have the impression that this company will have the impact of increasing the sales and thus the people are benefiting as they charge low prices as compared to the other companies. The company has done all the things that can raise its sales by changing the name so that the users understand the company as providing the best products that have followed the legislation laws of the health institutions this brings a clear outlook of the company were by the consumers are willing to make use of the product because it is seen to be safe.
The change of the name had the implication of providing a full description of the company as the leading consumer products company that led the people to rate the company as the most favorable company to make the purchase of its products. The use of consumer food beverages had no meaning to the people and therefore the only advice that was given to the company was to reduce the size of the business and with these products all been provided by the company it meant high prices because of its monopolistic nature leading to people have to fear in buying from them.
The company has done all the best to ensure that it raises the sale of the product and this has been achieved and the world is benefiting from the operation of this company in terms of the products it provides the people. The world’s impression is that the company has been able to undertake the basic needs of the people who take the products from the tobacco with the best legislation been undertaken by the company and provide them at low prices that are affordable to all the people. (Morris, 1992)
This has been achieved by changing its name where the sales are maintained with the people having the knowledge about the effects that result from the use of tobacco products. the company has drawn the attention of the people whereby it is able to make the sales it made without the people having recognition that it is the same company that has only changed the name this has allowed the country to benefit from the sales of this product through getting a foreign exchange from other countries in the world.
The analysis has provided the crucial information of the company that is required for the business and competitor intelligence needs in that through such research then one is able to get the information about the Company in terms of its operations. There is also the information of the company’s major internal and the external factors that are affecting the operation of the company in the form of the SWOT analysis and the breakdown of the leading product revenue streams where one is able to know how the company benefits from its sells in the product components.
One is able to know the company history, the business description, its location, and the list of the products as well as the latest available statement concerning the company. With this information then one is able to figure out the company’s background and how it has led to the operation of this company for that time that it has been able to capture the attention of many consumers. The company representatives have to make the purchase of the product so that they can support the sales activities by understanding the consumers’ businesses better through which they will improve the sales of the product. (George, 1998)
When a person makes use of a product and finds it gives him or her best satisfaction then the person will continue to make use of this product. The consumers learn a products’ satisfaction from the use of the product to ensure that they are not given the wrong product. One will be able to know the qualified prospective partners and the suppliers and this will enable the consumer to know the people who sell the product well and be willing to ask the questions in case they find the product having defects thus the company should ensure that it employs the qualified people who can market the product well.
One will keep up to date with the competitors’ business structure, strategy, and prospects. This will enable the concerned to know how to make changes to the company working schedule in order to improve the sales of the company comparing it to the other companies who are also producers of the same product. One is able to receive the information of the company that is recent and therefore one will not be confused about the company layout as he or she will have the information of the working of the company that is collected recently.
The company has a competitive advantage because it is able to make high sales with the high competition that exists from other countries that have companies with similar products. The company has spread over in the whole world due to its fame and therefore it has a good stand in the competition because it is able to use its branches to make the product available to the consumers. It is well recognized for the products have followed the health regulations concerning the use of these products therefore the side effects for the users are limited. For any company to be able to be recognized it should make sure the product has no side effects to the users and thus they end up making more sales meaning that the company will have to pursue the competitive world without problems. (Lillian, 1985)
One of the products that are made from tobacco is a cigarette and its components include: the tobacco that is grown and harvested is used to manufacture cigarettes this tobacco is mixed with chemicals like tar and there is also the need for the filter tube that is then used to put the contents of this cigarette. This cigarette smoke has got effects on human health has the smoke contain nicotine that is very dangerous to human health this is because this product leads to the addiction of the user and thus the person is not able to leave smoking and the diseases that are related to smoking like the liver cancer leads to the affecting of the person and nothing can be done if one is addicted.
Smoke also contains carbon monoxide that is also harmful to human health the concentration of this gas in the body leads to problems in the breathing of the user as it closes the breathing track and thus the person experiences this problem and end up to other severe attacks in the user’s body leading to death.
The representatives of the company have adopted a stockholder rights plan in order to have the best strategies that will enable the company to make the best plan so as to be able to retain its shareholder value. This is achieved through the engagement of the company in activities like wholesaling where it sales its products to retailers and also consumers at a reduced cost, they also ensure the consumers get the product at the right time this is done through the selling of the products to wholesalers at the right time whereby the product will be sold to the retailers who are near the consumers.
Through this, the value of the company is maintained at all levels. The company has the likelihood of maintaining its shareholder value as it has extended to other countries where it is producing the same product and providing it to the consumers at low costs therefore the consumers are benefiting in that country the same as those in the country where it began. (Jones, 1987)
The company is the largest producer of products that are made from tobacco this means that the country of America has greatly benefited from the sales that are received from this company. The company has opened other branches in other countries meaning that the working of this company has benefited many people in the world. People are able to make purchases from this company that is ready to work in ensuring that the users are safe in using the products.
The country gets foreign exchange from the countries they trade with and thus it has led to the improvement of the standards of living of the people in the country through the creation of jobs and it has also led to people from other countries seeking jobs in the country. This company has played a role in the country of ensuring that it retains its post as a super nation which is a country that does not depend on others. The country has proved to be among the best that is able to deal with the heath precautions of people and therefore they have the been able to have the stand of making high sales in all the companies that are working in the country. This company has been the parent company that is able to carry the business of being a monopoly.
Reference
Damaris, J (1999). The origin of the altria company and its operations. New York: oxford press.
Fredrick, K (1997). America’s massive producer in economic development. America publishers, Louisiana.
Jones, S (1987). Tobacco smuggling in America. New York: Oxford University.
Lillian, W (1985). The effects that the corporation has on the human health. American journal, pp, 23-45. Washington.
George, D (1998). The massive produce of the Altria Company. New York: oxford press.
Morris, R (1992). The tobacco industry and its related components. Harvard: university press.