The rule of linguistic relativity holds that the foundation of a language influences the conduct that its speakers are capable of conceptualizing their world (Dugmore and Rock 23).
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The practical relations between mental operation and language raise individual facts on how individuals think, for example, the American people who verbalize their inhabitant language perceive everything surrounding them differently. Therefore a simple speech reveals how an American person perceives things (Dugmore and Rock 22).
Thus, language reflects a culture which means that different languages reflect the different cultures and different people tend to behave differently because basically, culture is a way of coping with infinite complexities of reality.
Non-verbal communication comprises of eye contact, body posture, and positioning among other factors within groups (Dugmore and Rock 26). Face to face communication means that the message is sent on two mediums simultaneously; if the non-verbal spoken words and hints are absurd, then the flow of information is hidden. All non-verbal actions such as gestures, postures, eye contact, how slow or loud people talk, and the close we stand always convey a strong message (Dugmore and Rock 27).
As a result, nonverbal communication hints may play the following roles; that of repetition which involve repetition of messages made verbally, that of contradiction which contradicts the information that an individual is trying to pass, and substitution which may act as a substitute for a verbal message such as through eye contact (Dugmore and Rock 32).
Others are complementing which entails actions such as a supervisor patting an individual while praising them; all this reflects the importance and develops relationships of how people convey messages to one another. As such, all bolts and nuts for communication whether verbal or non-verbal need to be in the right place without any of them sticking out to create a good relationship among the communicators.
Dugmore, C. R. and Rock, W. P. “Marketing management”, Journal of international marketing, 12. (2006): 23- 25. Print.