Technical Characteristics
This website is easy to navigate due to the provision of the links that are simply identified as clickable. It is also easy to understand where the different links provided the lead. In addition, the texts are readable with a font that does not make it strenuous to read. The website’s purpose is clear, and since the aim may vary, the main objective is a provision for searching for additional information (Atlantic Canada Opportunity Agency, 2012).
Graphics that have been used are nice, and all the links provided are valid and active. In addition, scripts do not have errors, and the website is appealing with colorful images. On the other hand, the color contrast provided between the texts and the background increases its readability (Atlantic Canada Opportunity Agency, 2012). Loading goes easily, so in general, it is a good website that can be used by anyone aspiring to be a business person or a business owner (Atlantic Canada Opportunity Agency, 2012).
General Evaluation
It is very informative and provides enough information to its target audience. However, information is not updated regularly as the last update was a year ago. Due to this reason, a businessperson should seek other information and not depend entirely on the website in order to increase the credibility of the information gained.
References
Atlantic Canada Opportunity Agency (2012). Business opportunities and information for the Atlantic region. Web.