Reading good brand essay examples and looking through original ideas can be essential to writing a paper on the subject. Thus, our experts have gathered this list so that you can get a perfect brand topic and a sample to check.
🏆 Best Brand Topic Ideas & Essay Examples
- Analysis of Bottega Veneta BrandThe company’s brand must be reinvented by emphasizing the significance of quality in daily things and minimizing the level of luxury associated with its products.
- The Brand Positioning Map for NetflixOn the basis of the findings, it is evident that the perceptual map is inherently subject, but online sources reflect the scores shown in the table.
- Gucci Brand Positioning, Audience, Product TrendsThe style of the recent Gucci collection is described by critics as a combination of classic Italian art, street culture of the 1970s and 1980s, and French couture.
- Ray-Ban Sunglasses: Brand AnalysisThe brand’s sunglasses are highly differentiated products: Ray-Ban has a strong brand identity as classical cool eyewear. Ray-Ban’s USP revolves around the fusion of style and protection.
- Red Bull-Building Brand Equity in Non-Traditional WaysIn the can, there are the ‘energy drink’ catchphrase and the Red-Bull insignia which symbolizes its exclusivity to the consumers. The two colliding bulls denote the vigor and might that Red Bull gives to its […]
- Cotton On: Growing Retail BrandsThe economy of Australia is sophisticated and modern and the country is incorporated into the global economy as it is center for commerce and finance in the region.
- Crest Toothpaste Brand AnalysisThe purpose of this essay is to assess the marketing mix of the crest toothpaste brand, and also make possible recommendations for changes to the brand.
- Rolex Target Market & Brand PositioningThe tag used in their website to describe the products of Rolex is resonant of the positioning approach of the company.
- Elie Saab: Growth of a Global Luxury BrandDescribe its product in terms of the three levels of a product; core, actual and augmented product The three product/service levels include the core, the actual, and the augment level.
- Yves Saint Laurent Branding and ChallengesIt is based on this that I have chosen Saint Laurent in Rodeo Drive, one of the most sought after high-end fashion retail destinations in the world, in order to examine the current popularity of […]
- Vaseline Product: Brand and Packaging PerspectivesThus, the product can be said to be familiar to the consumers and the current level of brand familiarity level is preference and insistence.
- Van Cleef & Arpels Brand’s Strategic AnalysisThe company has a common owner with Cartier and can borrow on the multichannel strategies of the latter to improve its awareness for luxury jewelry in its target markets.
- Harry Winston Brand’s Strategic AnalysisThe showcased products on the website not presented alongside a message to highlight their glamor and exclusivity that would be expected of a luxury brand that is supposed to appeal to hedonistic interests of buyers.
- Nike Company as a Globalized Brand NameThe modern world could be characterized by the significant changes in the structure of the market and the main approaches towards management and development of business.
- The Dyson Limited Brand ExtensionIt is possible to utilize this method in the brand extension in the accounts of stylists promoting the hair care products from Dyson and the Supersonic hairdryers.
- “Brand Credibility, Brand Consideration, and Choice” by Joffre SwaitThe purpose of this essay is to review the article “Brand Credibility, Brand Consideration, and Choice” by Joffre Swait and Tulin Erdem.
- Milk Tea Shop: The Brand StrategyMoreover, I believe that the introduction of this product to the American market is of particular value, as it brings novelty and diversity to the world of beverages.
- KFC Marketing Strategies: Business, Branding, Advertising, and MoreThe success of a business is greatly affected by the level of expertise the company brings in.it is obvious that the higher the level of skills and expertise, the greater the potential of business success.
- Accor Group’s Brand Strategy and PositionThe paper explains that, while striving for a favorable position in the market, the company used mergers and acquisitions, as well as organic growth, to increase its global outreach. Thus, the re-brand strategy of Accor […]
- Christian Louboutin: Brand, Voice, and GuidelinesThe usage of the popular places in the names of the shoe models will contribute to the higher recognition of the brand and association with the particular lifestyle.
- Emirates Airlines’ Brand and ReputationThe campaign was focused on the award-winning reputation of the company and the excellence of the services available to the clients of Emirates Airlines.
- Brand Strategy and Market Challenges at East Chestnut Regional HealthIn particular, the communication plan, marketing plan, and advertising of services need to be improved for the facility to enhance its brand and extension strategy.
- Lush Fresh Handmade Cosmetics: Brand ImageThesis: Lush Fresh Handmade Cosmetics maintains the consistency of their brand image of a sustainable, natural, and eco-friendly beauty product by encouraging recycling, using package-less practices, choosing natural and vegan materials to produce their cosmetics, […]
- Nike: Brand Equity and Promotional StrategiesNike’s place in the industry of sportswear and accessories is also important in discussing its brand equity. The name of the goddess that is currently in use by Nike aligns with the other campaigns that […]
- Sandro Fashion BrandThe company began in the Marais district of Paris and focused primarily on women’s fashion. In 2009, the company acquired fashion brand Claudie Pierlot in preparation for the creation of the SMCP group in 2010.
- The H&M Brand in the United KingdomThe following report is going to outline the core business insights and survey findings that might inform the best recommendations for the H&M brand in the UK.
- The Bulgari Brand’s Diversification SuccessWhile the majority of data used to analyse the success of Bulgari’s use of diversification will be collected from secondary sources, primary research will be collected through an interview with the CEO of Bulgari, which […]
- The Body Shop: Products Range, Shops, and Brand ImageHence, the main growth management challenge that The Body Shop’s management currently faces is the ability to balance the brand’s focus on manufacturing products for the body using sustainable practices and L’Oreal’s desire to widen […]
- Sprite Company: Brand HistoryThis analysis paves the way for discussing how the world upholds the brand and the possibilities of expanding it. The refreshing taste of the product, its color, and its bottle shape stand out as attractive […]
- Nike’s Brand Association With Michael JordanBrand value constitutes the ability to assist in the retrieval of information, ability to differentiate the product, capacity to provide the customer or retailer with a reason to buy, and the capacity to create positive […]
- The Air Jordan BrandThis resulted in the subsequent release Air Jordans 1, the first of the Air Jordan line of shoes, in March 1985.
- The Coffee Bean & Tea Leaf Brand and MarketingSince then, the franchise has grown in leaps and bounds becoming the oldest and the largest privately owned and family run coffee and tea company in the United States and one of the largest businesses […]
- Oscar de la Renta Brand Awareness and Company ExpansionCreation of a boutique could present new opportunities to the company such as communicating a clear image of the brand to the customers, raising the profile of the company, opportunity to test the new product, […]
- Brand Marketing and Communication Challenges for Mercedes-BenzThe second challenge arises from the choice of brand elements needed to communicate the features of the brand. However, splitting the focus of a brand can lead to erosion of the value of the brand.
- Rosewood Hotels & Resorts: Branding to Increase Customer Profitability and Lifetime ValueTo find solutions to the problems the company is facing, the management needs to understand the needs and wants of the customers.
- Brand Management: Toyota Corporation MotorsTherefore, a flanker brand is basically a new product that is introduced into the market by a company in a specific market segment in adding up to the existing brand.
- Development Strategy for Eileen Fisher BrandOne of the possible ways to adapt the strategy to the emerging market can be a multi-brand method. Emerging women are more familiar with the brand and suited to the target audience.
- Pastas R Us, Inc.: The Impact of Digital Transformation on the Brand PromotionFigure 1 below shows the composition of the mean and the standard deviation. Figure 2, 3, 4 and 5 below shows scatter plots of the above regression equations.
- Fast Fashion Brand Advantages and Risks in Chinese MarketThe paper also looked at the risks that the fast fashion brand has to face in the Chinese market and ways in which these risks can be managed to help the organisations consolidate its advantages.
- Zara Fashion Retailer: Brand Awareness and LoyaltyDiscussion: This chapter of this study will organise considering the research question, such as it will describe Zara’s marketing strategies to develop brand awareness and customer loyalty; Conclusions: Finally, the chapter six will scrutinise all […]
👍 Good Brand Essay Topics
- Liz Claiborne Inc. and Its Portfolio of BrandsKnowledge and expertise of the managers failed to identify the factors that could have maintained Liz Claiborne’s lead in the apparel and fashion industry. Claiborne perfected the concept of subcontracting to different factories in Asia […]
- Heinz Ketchup BrandAs a matter of fact, it is the longest brand that the company has. The company has enough consumer attention because of its taste and this will continue making it a market leader.
- Nike: The Brand’s Advertising CampaignIn this case, the company primarily directs efforts to the American market, and then to the rest, since it is based in the United States of America.
- Waitrose & Partners Brand’s Strategic ManagementThe potential for Waitrose & Partners’ expansion is significant, and it is vital to evaluate the company’s strategy and positioning in the current market.
- Bling H2O: Brand of Mineral WaterBesides, it has a median age of 35 and is the economic hub of Australia, for example, out of the 54 banks operating in the continent, 44 have their headquarters in Sydney.
- Gucci Luxury Fashion BrandBizzarri describes the reinvention of the brand as the renovation of its image in the effort to recapture “the spirit of innovation” and redefine the notion of luxury.
- Personal Brand and Career DevelopmentThe “I” brand concept suggests that the potential job candidate and career builders approach themselves as marketed goods and attempt to turn their own sets of skills and personalities into goods, wanted and attractive to […]
- Baby Dior: Organizational and Brand AnalysisThe collections of clothes and footwear for the youngest can be viewed on the section of the Dior company website related to the children.
- Consistency Between Channel and Brand ImagesGiven the fact that both brands and channels differentiate themselves, it is important for a firm to choose the channel members who will perform their channel functions in accordance with the company’s marketing strategy. According […]
- Macy’s Inc.’s Private-Label Branding: Pros & ConsThis essay aims to bring out the strategic issues Macy’s has been facing and a solution to the stated problem.”Private labels require that the organization have the skills to identify trends before their customer is […]
- Burberry: Global Branding Challenges and StrategiesPeople desired to dress like the upper class in the quest to create a sense of belonging to that class, and since the Burberry brand was a lucrative item for the upper and middle classes, […]
- Kellogg Company’s Brand and Marketing CommunicationBy supporting and sponsoring breakfast clubs in the country, Kellogg’s will become a brand associated with comprehensiveness according to the opinion of customers.
- Emirates National Oil Company: Corporate Brand IdentityHowever, the true emergence of brands as powerful tools of business and marketing emerged in the last hundred years, with the emergence of super corporations and the expansion of globalization.
- Under Armour Company’s Brand Strategy in 2013The mission statement of the company runs as follows: “To make all athletes better through passion, design, and the relentless pursuit of innovation”.
- Marketing Concept and Branding StrategyTherefore, in order to improve the demand of the product, the organization must take appropriate measures to ensure that the product effectively satisfies the needs of the consumers.
- Brand ManagementFor an organization to ensure that its product is available to its customers in the right place and at the right time, it needs to have a clear distribution strategy.
- Kameda Seika Brand ManagementIt obtained a leading position in the Japanese confectionary market; however, since the local market was not expected to grow, the company decided to go global and expand to the US market.
- Branding and Competitive Strategies’ Impact on Consumer ChoiceThe branding initiatives undertaken by the ECRHS have raised both the demand for the organization’s services and the satisfaction of its clients.
- What Should Be the Innovative Strategies Used by a Start-Up Sneaker Brand?Thus, the problem to be considered in the study is the description of appropriate strategies for marketing crosswords to Gen-Z consumers in a shift in consumer behaviour caused by the pandemic.
- Spear Brand Foot Wear Business ProposalInventory balances are projected using the monthly cost of sales, which is multiplied by 12 months, and the result is divided by inventory turnover per year The sales revenues were forecasted based on the actual […]
- ESPN Company: Brand Management StrategiesESPN focuses on selling integrated sporting activities that mainly focus on enhancing the quality and reliable sports entrainment avenues to its customers.
- Buccellati Luxury Brand’s Strategic AnalysisThe company is pursuing the anti-laws of marketing, which include not pandering to customer wishes and keeping non-enthusiasts out such that it does not dilute its design principles.
- Luxury Cosmetics Branding and PricingIt is considered that “beauty products appeal to the emotions and customers tend to choose based on the product image,” yet luxury brands, such as Chanel, usually emphasize the quality of cosmetics and the technology […]
- Balenciaga Fashion Brand’s HistoryBorn in a village in the Basque region of Spain in the year 1895, Balenciaga spent much of his early life with his mother who worked as a tailor. The Spanish royal family and the […]
- Branding Value in Healthcare OrganizationsIn spite of the fact that the focus on branding can result in such consequences as the increase in financial spendings and service prices, it is important to state that the use of branding is […]
- Harry Winston Fashion Brand and Its EvolutionHarry Winston Diamond Corporation was founded in the year 1932 and is headquartered in New York. Harry Winston has remained a powerful brand in the global jewelry industry.
- Dunkin’ Brands Group Incorporation ExpansionThe paper also outlines the major external factors that will affect the company’s marketing strategy in Asia. The company has established hundreds of locations in the United States.
- The Coca Cola Company: Dasani’s Brand FiascoThe problem was in the fact that the aspect of brand recognition in the United Kingdom could not influence the customer loyalty because of shifting the focus to the product’s quality, issues of credibility and […]
- Bravo’s Team and Elevation of Burberry BrandAs opposed to the initial role of the company, which was the distribution of limited products and licensing, the new products increased the amount of consumers, who were willing to purchase its products.
- Brand Audit of MarriottBrand auditing is a critical outlook of a brand from different dimensions or perspectives to ensure that it is still relevant in the market, to ensure that the brand is competitive in the market and […]
- Burberry Brand Marketing StrategiesSince the Burberry brand is well-known all over the world the only way to radically enhance its image and to capture a fair share of the market is to develop product strategy in relation to […]
- Building Brand Culture: Apple Inc.Brand image is attached to the culture of the company and it is important for the stakeholders of a company to develop corporate cultures which are consistent with the national cultures.
- The Pros and Cons of Flanker BrandsThis is because flanker brands increase the number of brands of a company. A company should consider the profitability of flanker brands prior to their launch.
- The Ford Brand: Main ChallengesTherefore, the company should also reconsider its approach to the products’ conformity to the requirements of the modern market to ensure that it can respond quickly to changes in the market and environment.
- Car Brands as Perceived in the UK and WorldwideWhen one is planning to purchase a car, one of the primary considerations is the perception of a car brand. The perception of car brands in the United Kingdom market defines the purchasing pattern of […]
- Loyalty Ladder: Online Brand AnalysisThe loyalty ladder is the structural model that implies the different levels of customer engagement in the selling process of a company’s products.
- Multi-Brand Retail Online Store Business PlanThis framework of organizing the work of an online store is suitable for starting a business in trade, does not require large investments, and also allows testing the market and products.
- Red Rooster’s Brand Value ChainA number of factors are thought to cause the company’s decline that can be connected to the failures in its brand value chain.
- A Global Brand CrisisIn addition, the company should be aware of the crisis that is likely to arise in their company and be prepared on how to solve them.
- A. Dwayne “The Rock” Johnson as a BrandThey succeeded in the creation of a specific team of agents whose primary goal was the popularization of the image of the sportsman and the invention of new opportunities to move forward.
📌 Interesting Brand Topics
- Michael Kors and Rag & Bone as Brands-CompetitorsThe first Michael Kors catwalk show opened in 1984, and in 1990, the company launched the KORS line. On the whole, Michael Kors is a profitable brand that has an established reputation for the high […]
- Brand Image and Its Effect on Consumer Purchasing BehaviourThe main objective of the research will be to determine the current impact of brand image on consumer purchasing behaviour in the UK clothing industry.
- Cartier Luxury Brand’s Strategic AnalysisThe investment needed for customers to make makes the attached to the purchase process. The company is successfully creating awareness of its brand but is also making it easy for purchasers through its certified online […]
- Chick-fil-A Brand AnalysisNotably, the brand can be mainly found in the South of the country. In addition, it can seize the potential of social media to promote the brand and its values.
- Wagamama Brand’s International Marketing in BarcelonaBarcelona food industry is one of the most successful in the region because it is generally driven by a culture of eating, excellent chefs, healthy and fresh Mediterranean cuisines, and the growing demands from locals […]
- Ralph Lauren Corporation’s Brand AnalysisFor Ralph Lauren, the analysis gives the following results: In general terms, policies of a country limit the scope of the company’s operations and shape the market where it is going to perform.
- Luxury Market in Nigeria and International BrandsThe reason for this is due to the relative absence of luxury fashion brands within the country which causes the local buyer to either resort to utilising purchasing services or going abroad to buy the […]
- Product Classification, Differentiation, BrandingThe characteristics of products are considered to be aspects, which could be adjoined to the description of a product in order to broaden the definition of merchandise.
- Heineken: A Company and a BrandPrice The price customers are prepared to pay determines the level of demand for a product or service which affects the progress of the marketing company and the company’s competitive position in the market place.
- The Coca-Cola BrandMarketing mix is a deliberate plan by the organization to control all the products components that is the product itself, the price, the place where the product will be found and the promotion of the […]
- Brand Awareness Through Motorsport SponsorshipHypotheses The research is qualitative in nature and the outcome of the study is descriptive analysis of the findings collected from different sources to decide upon the acceptance or rejection of the following research hypotheses: […]
- Building a Global Brand: BurberryBurberry could also experience challenges related to building awareness of the brand in the new markets and enhance sales and profitability.
- Brand Analysis for Omega Watches for WomenThe watches marketed by the Rolex Company were the main competitors of the Omega watches, but sold its products at higher prices.
- Meaning of Brand Equity in MarketingProcess in the marketing mix is the systems and practices of the company that influences the marketing methods of the company. The price of the product will correspond to the value the customer feel the […]
- Telecommunication Company: The Effect of Brand Image on the Customer Loyalty and SatisfactionThus, the researcher will be in a position of criticising the academic literature on brand image, with a focus on the role of customer satisfaction and loyalty in the in the industry.
- GM Executive Summary: Major Markets for GM BrandsThis offer in addition to the looks and styles of the five brands of GM increased the number of sales, and GM eventually overtook Ford from the number one spot.
- Analysis of Chiquita Brands International Inc.In order to satisfy the rising demand for fruit produce, the company has taken the initiative of not only processing these products in bulk but also engaging in real growing of the desired fruits as […]
- Views on Nike BrandIt is no doubt that the origin of the brand name “Nike” has been a definition of Nike’s ambition to be a big success and take the sporting industry by a storm.
- Starbucks’ Brand Value Creation and CommunicationTherefore, the logotype is depicted on the coffee cups and all the products, contributing to brand recognition and expanding the customer base.
- Assessing Smartphone Brand Preferences or UseThus, for other mobile manufacturers to get where the Apple brand is in terms of popularity and market shares, they need to develop revolutionary devices that change who people view and use mobile phones.
- Rohan Oza’s Brand Development StrategyHe correctly identified the needs of the millennials and utilized a marketing method which involved celebrities popular among this generation’s members.
- Female Consumers on Luxury Brand Clothing Over Cosmetics ConsumptionThe findings of this study suggests that the majority of the respondents preferred to spend more on clothing, although luxury brand clothing preference was notable only to a minority of the respondents.
- ILKA’s Brand Identity Through the Brand Identity PrismThe brand is clear, consistent, and cohesive in its communication with customers, presentation, marketing materials, and brand values within both branches of its activity.
- Self-Branding on Social MediaThe purpose of this essay is to describe how editors and designers choose what to bring to the foreground or hide in the background in an effort to create the most appropriate self-representations with the […]
- Advertising and Branding Strategies of Louis VuittonIn its online social media strategy, LV, like any other luxury brand, faces the challenge of increasing the loyalty and engagement of its audience and simultaneously maintaining its brand positioning and exclusivity.
- H&M Branding Research ProposalThe main task is to explore the concept of branding and its utilization in marketing through using the example of H&M, a large clothing retailer.
- Global Brand: Titan Industries LimitedOn the global scale, the firm is ranked as the sixth firm in the manufacture of brand watches. To ensure the success of the product in becoming a global brand, the management has to consider […]
- The Role of Brands for Companies and PeopleFirst, there is a need to define the role of brands for companies and people sharing them. People often think that checked products or services of experienced companies justify their requirements at the moment without […]
- Brand Jordan Company’s AnalysisThe year 1985 marks a significant place in the history of Brand Jordan as this was the year the Nike first produced Air Jordan shoes.
- Brand Audit: DXB Entertainments PJSCThe strength of this company lies in the diversity of the products it offers to its customers. The strategic location of the park in the city of Dubai is the strength of this company.
- Pierre Cardin Brand Equity and PopularityBrand equity, according to Johansson and Carlson, refers to the commercial value of a given brand name that is directly attributed to the popularity of the brand other than the value of the product.
- Collaborating With Artists in the Luxury Brand IndustryAs the conventional approaches to product development fail to support the concept of exclusivity in the present-day environment, the collaboration of luxury brands with artists comes to the rescue of the very essence of luxury […]
- Glo Bus Company’s Pricing Strategy and Brand ImageThese aspects include such items as the pricing strategy of the future enterprise, the way in which the image of the company will be created and maintained, and the manner in which additional market share […]
- Colgate Brand’s Promotional StrategyThe objectives of its strategy are to leave a striking image in the customer’s mind as well as create a lasting connection between the Colgate brand and professional dental care.
- Porsche Brand’s Cultural BiographyThis resulted in the creation of the Volkswagen Beetle, one of the iconic cars of the century. By the end of the 30s, the company has built three racing prototypes, but the progress in the […]
- True Religion Brand Jeans Company’s FailureIt remains evident that the customers tend to seek for novelties and innovation, and the management of the manufacturers such as Diesel depicts this aspect by paying high attention to the development of the lifestyle […]
- The Camel Brand: Tobacco AdvertisingThis paper examines the influence of the Camel cigarettes on customers and different aspects of the print advertisement of one of the oldest and the most prestigious brands of the tobacco in the world – […]
- Chateau de Vallois Company Brand MarketingTherefore, if a visitor to the estate wanted to purchase a bottle of the wine, they could not buy it as all the wines were sold out to the negociants.
- Paris Fashion Design: Christian Dior BrandIt was the brand that made women return to the concept of femininity in the middle of the twentieth century. In the 1970, the brand evolved to adjust to the changes in the society.
- Gillette Fusion Brand ChallengesThe company knew that despite the presence of increasingly credible competitors in the market, Gillette had always managed to penetrate the market successfully.
📝 Most Interesting Brand Topics to Write about
- Chiquita Brands International ChallengesOne should keep in mind that the senior managers of this corporation have long tried to conceal some of the unethical practices adopted by this enterprise.
- Brand Management: Secondary Brand AssociationsThis is one of the issues that should be considered by the management of Perfection Fresh. This is one the main recommendations that can be made to the management of Perfection Fresh.
- Brand Overview: Diet CokeOne of such drinks is Diet Coke, a product of the Coca-Cola Company, the leading soft drink maker in the world.
- Brand Image and Brand AssociationBrand association is the amount to which a particular brand is linked to the particular product it describes in the eyes of the consumer.
- The Concept of Status Consumption and How a Marketer Might Be Able to Utilise Status to Market a Specific Brand or Product TypeThe rational mind is the one that helps people to make choices on what to purchase in order to realise the intended identity.
- Heineken Marketing Mix: Achieving High Sales and Brand LoyaltyThe pricing of the product is a key component of the marketing mix because the price affects the perceived value that the consumers have on the product.
- Marketing the Apple Brand: E-MarketingThough in the past the company adopted traditional marketing strategies in creating pull in the market, the company position itself as one of the leaders in the consumer electronics and mobile devices industry, it has […]
- The MR530 Running Sneakers Brand PositioningTo gain loyal customers and consolidate the unique competitive advantages of the product in the consumer’s mind, it is important to develop a product positioning strategy.
- Adults’ Interest in Lego and Six Brand TouchpointsIn order for the website to make product recommendations based on the interests of the buyer, the user may be prompted to complete a survey at the start of the shopping process.
- Food and Beverage Brands’ Expansion and Site SelectionIn this paper, the researcher focused on investigating and comparing the conventional factors influencing site selection and the innovative indicators used in site selection in the food and beverage brands within the Kingdom of Saudi […]
- Review of How Brands Grow Book by SharpHe suggests that instead of advertisements and discounts, brands should invest in the direct availability of the brand to consumers across all markets.
- Developing a Brand Equity Measurement and Management SystemCorporate or Family Brand Tracking criterion deals with concerns, accessibility, ease, and perceived usability as viewed by customers.
- Luxury Brands: HermèsThe customer’s conviction of the uniqueness of the tailoring, created in their own hand in the best European workshops, is the driving force behind such emotions.
- The Effects of Brand on the Product QualityIn addition, people in the experimental group will also be required to taste the water in both cups and record their rating on a questionnaire.
- Esprit: Beyond the Clothing Name and the BrandIt is owned by a company known as Esprit Holdings Limited, which is a retail and wholesale distributor of lifestyle products designed under the Esprit brand name.
- Corporate Identity, Branding, and ReputationsThe article aims to describe the notions of CI, CB, and CR, giving them a definition, pointing out the importance they hold for a company’s success, and reciting the key criteria of their development.
- Corporate Branding: Innovation in British AirwaysTherefore, the provision of low airfares becomes an interesting topic of discussion in addition to the technological advancements that contribute to the cost of transportation as well as to the enhancement of the customer experience.
- Dove as a Brand and Its EvolutionThe brand is the world’s number one cleansing brand in the category of health and beauty. The brand was never to be put in the category of soaps in its history.
- Brand Loyalty as the Ultimate Marketing GoalBrand Loyalty is not a very difficult concept to understand, a person becomes loyal to a brand when he/she is completely satisfied with the performance of the brand. The factor which matters the most is […]
- Brand Identity and IMC: Burt’s Bees CompanyThis report seeks to examine the relevance of brand identity in the context IMC, discuss issues contributing to successful brand positioning in the UK market and develops a well designed IMC strategy with a keen […]
- Tourism Marketing: Turkey’s Destination BrandingThis is how the differentiation between the chosen destination and competition can be explained and proves that Turkey is a place for people to relax and entertain.
- The Product Map of One Luxury Car BrandThe main idea of the product map is to create a map where the competing products are mentioned in the relation to key characteristics.
- Kahawa Classic New Coffee Brand Marketing PlanThe market plan will be launched in other coffee shops after seeing the consumer reaction in our main distributor of our product which we have chosen to be Starbucks due the popularity of the franchise […]
- British Petroleum Corp.’s Branding and SponsorshipIn a sense, what occurs in the case of corporate sponsorships is that the values associated with the person/franchise that is being sponsored is transferred to that of the company which in effect becomes a […]
- Evergood Coffee Company: Brand StrategyThe value is estimated based on the cash flow gained and on the final price of the brand at the end of the lease.
- Brand and Market PositioningThe first approach, the brand-oriented construct, relies on the identity significance of the brand, which implies that the choice of a positioning strategy is determined by the values, goals, and message of the company.
- Conceptual Metaphor for Brand Image in AdvertisingIt is not a rare case that conceptual metaphors are used in advertising as they are capable of increasing the perceived value of this or that product or service.
- Vodafone’s Brand Health Tracking and MarketingTo achieve the objectives of the study, the researcher will compare Vodafone to Telstra in terms of brand health. The researcher expects to interview a sample of 100 random people to obtain data that would […]
- Gucci Brand History and DevelopmentThe positioning of the brand was the combination of aristocratic esthetics and Italian craftsmanship. The emergence of Gucci was originally associated with the need for a luxury brand in Tuscany.
- The Eileen Fisher Brand RepositioningIf the company uses its current brand, it would not capture most customers in the new segment because the customers would think that the same clothes for the old persons are being promoted. In addition, […]
- IKEA Strategic Management and Branding in the USThe compatibility between IKEA’s products and similar goods that were manufactured in the US was the major problem that hindered the success of the company in the American market.
- Changes in Media and Technology Affect Relationships Between Brands and ConsumersThe media has also changed from the traditional means of relaying information and data to the modern methods like the use of social media and the internet.
- Apple and Brand-Customer RelationshipAn established brand loyalty is important to a company since it makes it more harder for new products to gain a market share, it increases a company’s ability and strength to respond to competitive threats, […]
- Netflix’s Branding and Positioning StrategyReflectively, the kiosk model will facilitate timely distribution of the films to clients and increase the returns since the aspect of convenience will not be compromised.
- Branding’ Process and AdvantagesBranding is the process of creating a unique image of a product or service by cutting a name for it and in the process engraving it in consumers’ minds.
- Starbucks and Second Cup Brand DeconstructionSome of the key tenets valued in the brand expression include the name of the company, the color, shape and pattern of its logo, typography, icons/symbols and its worldmark.
- “Jaguar Land Rover and HSBC Using CSR to Ensure Brand Success in China” by Andy RiceOverall, the article demonstrates how JLR has used the community-based development approach to CSR to penetrate the Chinese market and ensure brand success, while solving the social problem of the under-privileged and disadvantaged children in […]
- Branding Concept DevelopmentThese are some of the few factors that resulted in the demise of Myspace and, on the other hand, led to the growth of Facebook as the leading social media website.
- Public Relations and Customer LoyaltyWhen a firm has a strong brand image in the market, the perception of the public would always be influenced positively towards the firm, and this will increase loyalty of the customers towards the firm.
- Branding and Social ResponsibilityCustomers around the world are known to associate themselves with brands that play social roles. The roles that brands play in the society are, therefore, more of brand marketing activities.
🎓 Writing Prompts about Brand
- Lacoste Brand
- Branding and Brand Image
- Creating a Global Brand: Toyota Motor Corp.
- An Analysis of Marketing Strategies of Local vs. International Brands in the Fast Food Sector
- Art Marketing: The Royal Opera House in London and Its Brand
- Importance of Brand Awareness: A Comparative Study
- Microenvironment Forces Facing the Luxury Brand Industry
- The Significance of the Partnership for Sony in Terms of Target Market and Brand Image
- Creating a Brand Flavor of Lipton Ice Tea
- Virgin Brand as Example of Total Customer Experience
- Making a High Fashion Brand and Use Pop-up Stores
- Strategic Brand Management at the Sugar Plum Bakery
- Brand Management in Small and Medium Enterprises
- Strategies for Increasing Web Traffic and Building Brand Loyalty for Cortez Creations
- Alba’s Premium Branding Strategy in the Wine Industry
- Islamic State (ISIS): History, Brand Evolution, and Global Threats
- CSR in Action: Coca-Cola and Apple Inc.’s Brand and Social Impact
- Personal Brand and Marketing Management: TotallyBamboo
- Counterfeiting of Luxury Brands and How to Fight It
- Luxury Brands in Different Cultures
- The Rolex Luxury Brand and Anti-Laws It Breaks
- The India-Based Swimwear Brand
- Unilever: The Innovation Brand Manager Position
- The “Red Box” of One’s Personal Brand
- Zespri’s Brand Management, Business Model, and Premium Pricing
- Bleeding Edge Mobile Health Brand’s Marketing Plan
- Hermes, Nike and Lululemon: Brand Analysis
- Navigating the Bentley Brand’s Gen Z Journey
- Tokyo’s Branding & Social Media
- Awara Foods: Brand History and Mission
- Why Global Strategies for Strong Brands Fail
- The Analysis of Tesla’s Brand Loyalty
- Brand Management: Role and Influence
- The Starbucks Brand’s Ad Marketing
- Company’s Societal Ethics: Business Ethics, CSR, and Brand Attitudes
- Branding in the Digital Age: Navigating Technological Advancements and Competition
- The Secret Behind Rihanna’s Brand Success
- Brand Identity’s Role in Design
- The Skittles Brand’s Marketing Campaign
- Magnolia Brands: Internal and External Factors
- The Tesla Brand’s Vehicles and Their Benefits
- The Dog Deluxe Brand Conquering the UAE Pet Industry
- International Trading Organizations: Impact on Growth of International Brands
- Porsche: Sustaining Digital Brand Community
- The Effects of Sustainable Marketing on Brand Equity in the Automobile Industry
- The Systematic Approach to Successful Branding
- Protecting Brands and Trademarks on the Internet
- Aspects of Disney Brand Differentiation
- MINI Brand Case Study: Retailing and Consumer Services
- Analysis Mars as a Responsible Brand
- The TRESemmé Brand Advertisement Analysis
- Developing a Distinctive Brand Identity: Indian Tea Startup
- Managing Brand Experience and Promotion Across the Customer Journey
- Brand Power: Program Effectiveness Evaluation
- Nike and Amazon Firms’ Branding and E-Commerce
- Improving Brand Communication and Packaging
- Brand Strategy and Symbolic Consumption
- Brand Advertising on Social Media
- Airline Branding of Canadian Companies
- Creating a Personal Brand of an Executive Assistant
- Consumer Boycotts’ Impact on Brands
- Patagonia Clothing Brand’s Transparency
- Moral and Ethical Brand Advertising and Presence According to Kames
- Luxury Brands in Instagram and Generation Z
- Marketing Strategies: Examples of Manufacturer Branding
- Chase Sapphire Reserve: Building a Cult Brand
- IKEA: Brand Analysis
- Brand Analysis-Apple
- Marketing: Establishing Voice and Tone of Brand
- Marketing: Main Categories of Private Brands
- Sustainable Luxury Brand and Design
- Porsche Owners Club: Key Characteristics of a Brand Community
- City’s Finest as a Vegan Ethical Shoe Brand
- Red Color in Branding of McDonald’s and Christian Louboutin Fashion House
- Brands’ Analysis in the Fashion Industry
- Self-Branding as an Element of Job Satisfaction
- East Coast Lifestyle Brand’s Limited Edition Strategy
- Performance Improvement of Global Household Brands
- Xerox Product’s Marketing Mix and Re-Branding
- Brand: An Exceptional Food Experience
- Islamic Branding and Reputation Management
- Marks and Spencer: Brand Image and Brand Association
- Four Seasons Hotel Des Bergues Geneva Branding Evaluation
- Global and Personal Brands: Retaining the Same or Similar Issues
- Careers in Marketing, Branding & Public Relations
- Tesco Analysis: Branding for Organisations Importance
- Importance of Branding to Organisations and Consumers
- Patrick Mahomes’ Personal Brand
- Celebrity Advertising: Great Opportunities for Brands
- Business Plan For the Rock T-Shirt Brand
- Procter & Gamble Firm’s Assistant Brand Manager
- Starbucks Brand Customer Appeal
- Marketing Management: Marketing, Branding and Metrics of Chocolate Milky
- How the Johnson & Johnson Brand Is Managed?
- The Market Share Case: Allstar Brands Corporation
- Brand Extension for the Middle East Broadcasting Center
- HSBC, Barclays and RBS: Brand Management
- Brand Loyalty Is a Myth: Factors and Examples
- Diesel for Successful Living: Branding Strategy
- How to Increase Brand Awareness
- Brand Community Development in E-Commerce Age
- Panera Bread Company’s Production & Brand Concept
- McDonald’s Brand and Customer Loyalty
- Global Gadgets Imports Firm’s Strategic Branding
- Real Estate Branding: Effects and Functions
- Branding of Fast Food Industry: Sound and Strategic Brand
- Brand Equity for Red Bull and Monster Energy Drinks
- Fundamentals of Marketing: Branding
- “How to Build Support for Brand Marketing” by Sevier
- Addressing the Future Prospects of TiVo Brand
- Brands Die in the Same Way as Products
- Car Audio System, Brands, Upgrade
- Accounting. Brands’ Value on the Balance Sheet
- Social Media Marketing and Brand Communication
- Architecture Role in Tourism and City Branding: The Assir Region in Saudi Arabia
- Marriott International: Exploring a Luxury Brand
- Brand Activism and Green Advertising Relationship
- Effective Brand-Building Program
- Product Development, Branding, and Pricing Strategies Definitions
- Advertising, Branding, and Social Media
- Kakao Brand Marketing and Potential Partnership
- Generic vs. Brand Medications and Price Elasticity
- Medical Economics: Generic vs. Brand Drugs
- Telefónica’s O2 Brand Marketing and Customer Service
- Advertising, Marketing and Brand Management
- Oprah’s Website: Marketing Branding Case
- UFC Company’s Branding Strategies
- Merivale Restaurant Brand and Strategies
- Marketing and Brand Management Training Journal
- Levi’s Branding on the Signature Line
- ABox4You Company’s Branding, Pricing, Distribution Strategy
- The Lululemon Brand Internet Strategies
- Kellogg’s Brand Management and Marketing
- Farrow and Ball Company’s Brand Audit
- Power Sources for Brand Management
✅ Simple & Easy Brand Essay Titles
- Social Media Marketing of Luxury Fashion Brands
- Farrow & Ball Company: Brand Development
- Nura Sound Company Adding a Personality to the Brand
- CrazyTasty Brand in the Ice-Cream Industry
- Trademarks and Brands for Global Economic Activity
- Red Bull Brand Maintaining and Enhancing
- Product Service Liability: Tylenol Brand’s Case
- Sportmax Shop’s Shopping and Brand Analysis
- Global Branding for Companies and Consumers
- AXE Brand’s Environmental Scan
- Warner Bros. Entertainment Inc.: Corporate Brand Identity
- How Do High Street Brands Grow so Fast?
- The Burberry Brand: Company Profile
- Strategic Brand and Communication Trends
- The Number One Strategy of High-Performance Brands
- Kalimah Brand’s Facebook Networking Group
- Consumer-Brand Relationships and Shopping Patterns
- Stanford Medical Center’s Branding Issue
- Luxury Brand’s Imitation
- Bud Light Beer: Brand Development
- United Parcel Service’s Brand Elements and Equity
- Memorable Moments Company’s Branding & Marketing Plan
- Value Creation in Luxury Brands Retailing
- Leadership Brand Equity: Driving Economic Value
- Taglines in Marketing of Brands and Advertising
- The ‘I’ Brand in the Aerospace Sector
- The “I” Brand, Its Mission and Audience
- I-Bank Brand Goals, Audience, Cultural Dimensions
- Plaza Home Health Services Brand Management
- Seafood Products’ Strategic Pricing and Branding
- Seville’s Branding Strategy: Alma Sevilla Hotel
- Positioning, Branding, Marketing, Competitiveness
- Apple and Phillips Companies Branding and Positioning
- Brand Identity for Dubai as a Tourism Destination
- Big Brother Africa Brand: Transmedia Storytelling
- Laptops of UAE Students: Preferred Brands
- Excelsior Industries Company: Positioning and Branding
- Capilano’s Brand and Consumer Behavior
- UAE and Non-UAE Brands History and Future
- GoDaddy Brand Image and Perception
- Acco Brands and V.F. Corporations: Annual Statements
- Strategies for Branding: Internet Advertising
- How Do Brand Names Affect Customer Decision-Making Process in Selecting Fast Food Restaurants in London?
- Standardization Versus Customization of a Global Brand
- Lush Future Strategy on Brand Awareness
- The Power of Togetherness: Adidas and Its Brand New Advertisement
- The Role of Strategic Marketing in Creating a Sustainable Corporate Brand
- Corporate Brand Image and Strategy
- Retailers Find Social Media Magnify Brand Presence
- Brand Building for Coca-Cola
- Branding in Retail Sector: Marks and Spencer
- Green Energy Brand Strategy: Chinese E-Car Consumer Behaviour
- Brand and Product Management: Ireland and Italy
- Green Energy Brand Strategy
- Samsung Advertising Its Brand Using Pancakes During the Pancake Day
- City Branding of Dubai
- Trends in Branding: Context and Application
- Chevrolet Branding in Europe
- Marketing Strategy of Allstar Brands Medicine Group
- Brand Extensions for Companies
- V8 V-Fusion Brand Extension Program
- Swiss Chocolate Brands and Types
- Marketing Management: Building Brand Equity
- The Future and Strategies of Apple’s Brand
- Soulo Karaoke Brand Strategies
- Asian Brands and Identity
- Iconic Brands and Materiality: Lenovo
- Branding and Marketing Positioning
- Kraft Foods’ Diverse Brand Portfolio
- Netflix Branding: Subscription Services Specifics
- Analysis and Assessment of Big Issue Branding
- Champagne Brands Advertising
- Brand Personality on International Scale
- L’Oréal Group’s Poor Brand Image
- Collaborating With the Science: The Brand New Form of Research
- Lenovo Brand Marketing Prospects
- Brand Critique for Walmart
- The Impact of Social Media on a Brand, Its Image, and Reputation
- Brand Extension in High End Fashion Industry
- How Can Brand Awareness & Customer Loyalty Stimulate Customer Involvement: Zara
- Brand Extension Strategy
- Rosewood Hotel Corporate Branding
- China Mobile Ltd as a Global Brand
- Developing a Powerful Service Brand
- Emotional Labor & Brand Creation
- Images of Success and the Prefernce for Luxury Brands
- Individual and Brand Personality
- Product Management: Brand or Product Quality for Customers
- Behavioural Brand Loyalty Requires Deep Attitudinal Attachment to the Brand
- Brand Community: ITRC HP and BlackBerry Forums
- Understanding the Role of Integrated Marketing Communications in Building and Maintaining Positive Brand Image
- Remaining Relevant: Samsung’s Strategic Marketing
- The Impact of Brand Loyalty on New Product Launches
- Improving Tech-Shield’s Brand Visibility
- Corporate Branding Success
- Blendworth Brand Development Strategies
- Is Social Media a Useful Tool for Brand Promotion?
- Chiquita Brands Business Policy
- Role of Events in Branding and Promoting
- Brands and Marketing Communications
- How Does Branding Affect Consumer Purchasing
- Brand and Product Management
- Ruby & Millie Make-Up Brand
- Explanation on How Singapore Can Brand Itself as a Medical Tourism Hub
- International Hotel Brand Management Strategies
- London Fashion Week: Communication and Branding
- Wonderstruck Fragrance Marketing and Branding
- Advertising and Branding: Product Positioning
- Entering Latin America: Allstar Brands Corporation
- International Branding: Nike
- UK Juicers’ Brand Strategy
- Britvic: Creating a Brand Flavor
- Blancpain Global Brand Marketing Plan
- The Toyota Brand Competencies and Skills
- How to Create a Brand Extension of Nokia Phones With Nokia I-Phones
- Wine Packaging: Branding and Safety
- Branding Theory and Social Elements
- Qantas Airways Dual Brand Strategy
- Marketing Processes: Brand Building and Extension
- Yota Fashion Brand Competitive Environment
- Small-Scale Winery: Maintaining a Premium Brand
- Branding Analysis in Modern Business Environment
- Cisco’s Building of Brand
- H&M Brand Performance Evaluation
- Branding Process in the Electronic Industry
- Brand Building and Consumer Decision Making
- General Motors: Branding of Saturn
- Collaborative Autonomy in Branding and Marketing
- Influence of Design Element on Brand Experience
- Combining Visual and Sound to Enhance Brand Experience
- What Makes a Fashion Retail Brand, and One That Can Be Trusted: Zara?
- Market Segmentation and Branding
- Jordan Shoes Brand Popularity
- Luxury Brand History: Gucci
- Brand Consumption in the UAE
- Chinese Luxury Market: Brand Architecture
- Branding as a Significant Business Strategy
❓ Brand Research Questions
- Does Advertising Overcome Brand Loyalty?
- How Has Adidas Developed a Niche Market for Their Brand Adidas Originals?
- Can In-Store Displays Improve Category Sales and Brand Market Share in Online Stores?
- How Did Apple Computer Get Its Brand Name and Logo?
- Does Brand Image Result in Placebo Effect?
- Are Brand Benefits Perceived Differently in Less Developed Economies?
- How Does Brand Awareness Help a Company to Gain Competitive Advantages?
- Does Brand Licensing Increase a Licensor’s Shareholder Value?
- How Do Branding Process Activities Impact Brand Equity Within Higher Education Institutions?
- Can Tesco’s Brand Equity Be Transferred to a Supermarkets Own Branded Products?
- How Does Brand Nokia Influence Consumer Purchasing Behaviour?
- Does Brand Loyalty Segmentation Work All the Time?
- How Can Amazon Use Positioning to Create a Strong Brand Identity in the Next 5 Years?
- Are Consumers Willing to Pay More for Favorable Brand Associations?
- How Can Marketing Mix Model Help Manchester United Build Its Global Brand?
- Does Brand Posting Behaviour Influence Follower Engagement on Instagram?
- Why Are Superior Brand Products More Appealing to Consumers?
- How Does Brand Loyalty Affect Performance of a Company?
- Does Corporate Social Responsibility Contribute to Strengthen Brand Equity?
- How Should Retailers Deal With Consumer Sabotage of a Manufacturer Brand?
- How Was Samsung Able to Go From Copycat Brand to a Product Leader?
- Does Emotional Intelligence Help in Developing Consumer-Based Brand Equity?
- Are Social Media Replacing Traditional Media in Terms of Brand Equity Creation?
- Does Generic Advertising Help or Hurt Brand Advertising?
- What Are the Advantages and Disadvantages of Brand Stretching?
- Why Did the Disney Brand Devaluate Over Years?