Google Essay, Research Paper Examples

Google’s Strengths and Weaknesses in China

Google’s History, Development and Growth As stated by Jeremy (2005), before introduction of libraries of data, information could be commonly accessed from both institutional and public libraries. However, storage of information in such libraries posed several challenges such as tedious selection, cataloguing and classification of information for easier accessibility, slow criteria of adding books into […]

Google’s Corporate Culture and its Success

Google’s culture can be analyzed through evaluating various artifacts. However, of great essence is the fact that Google corporate culture is integrated and constitute of four major elements namely reward, mission, fun and innovation. This corporation’s corporate culture has extensively depicted success and the significance of adopting a strategically suitable culture. The culture at Google […]

Google Company

Introduction Google Incorporation is one of the leading internet-related firms that operate in the global market that has been in operations since 1996. The case study reveals that this company has achieved success in the market because of its unique strategic plans it has been using in the market for the last one decade. A […]

Case Study Analysis: “Google’s Strategy in 2010”

Competition in the Search Industry In recent years, strategic management literature has been focused on the organization’s endowment of strategically competitive resources as critical determinants of the organization’s capacity to maintain efficiency, effectiveness and profitability over the long-term (Foon, 2009). As demonstrated in the Google case scenario, the search industry is one of the largest, […]

Google Cloud Products in Khan Academy

Khan Academy is a non-profit institution located in Mountain View, California. The institution produces a wide range of free edifying online videos for mathematics and other science related subjects. Millions of learners and scholars across the globe frequently access these videos via the institution website and YouTube channel. The website boasts of the tutorials with […]

Business Level Strategy and TOWS Matrix of Google

Business level strategy is one of the three levels of strategic management that looks at the general objectives formulated at the corporate level and converts them to specific objectives to fit various business units of the organization (Warren, 2008). To acquire a competitive edge in the industry, an organization’s business unit can employ cost leadership, […]

Employee Motivation and Reward: Google case Study

Introduction Employee motivation is considered as one of the factors that enhance organisational performance. Motivation is the process of satisfying the inherent needs of employees. Without employee motivation, it is hard for an organisation to achieve its goals. Employees should have the knowledge, skills, and capabilities critical in realising organisational goals. Nevertheless, they need to […]

Google’s operations and supply chain strategy

Executive summary Google is a US international giant corporation that deals with Internet-based services and products. In the recent years, Google has been experiencing unprecedented growth and currently the corporation manages more than a million servers and attends to a billion plus search engine appeals in a day. The initial operations of Google servers were […]

Google analysis

Critical analysis of the current business performance and strategies Google has been performing very well since it was started. It recent years, it has become more entrenched leading to increased profitability. In 2009, it reported total revenue of $ 23.6 billion. In 2010, total revenue realized was $29.3 billion. At the end of last year, […]

Google Company Success

The history of Google began in1996 when the company was known as BackRub. To analyze the success of the company which became the largest world search engine in 2000, it is necessary to concentrate on the peculiarities of its business strategy. The company develops according to the principles of business-level strategies and accentuates such aspects […]

Google Inc in China

A Problem in the Case Study One of the problems evident in this case study is the conflict between Chinese government and Google over censorship of content displayed on the internet. There is specific information that the government of China considers harmful and feels that it should be censored. The information is not necessarily harmful […]

Is Google Making Us Stupid?

Introduction The world is growing too fast in terms of technology since the emergence of the internet. The internet remains important in bringing about technological change, thus influencing changes in human behavior. In the view of many, the internet has greatly contributed to the growth of knowledge and research. However, although the internet has greatly […]

Google Company Strategies on the China’s Market

Google is a multinational company, and it servers millions of customers around the globe, including the Chinese. Recently, the company raised concerns following hacking attacks by the Chinese. Like any other company, Google also adopts different strategies on its attempt to remain competitive in the market. However, their efforts are surrounded by several setbacks; for […]

Analysis of Google’s Corporate Strategy

Introduction Google Inc. (Google) is a relatively new company that started as a project by Larry Page and Sergey Brin to organize websites (Duthel 27). After the company’s incorporation in 1998, Google set up its headquarters in Mountain View California. Although Google’s initial business strategy focused on the search engine business, its success has surpassed […]

Google Company Inc.: One of the Best Secretive Companies in the World

Introduction Google Company has emerged as one of the most popular companies in the 21st century. It is a global technology company that focuses on improving the generation and sharing of information in the world. Advertising is the largest contributor to the money generated by the organisation. By 2011, the company’s core business was primarily […]

Analysis of Google Business Plan

Google Inc is one of the most successful global organizations in terms of growth, financial stability, and marketing. The American multinational company deals with cloud computing, internet search, and advertising technology. Its founders are Sergey Brian and Larry page. The most important components of Google’s business plan are marketing, products, mission and vision, financial strength, […]

Google Organization theory and design

Introduction Strategic positioning involves the formulation of strategies that will govern an organization’s future operations, while taking into account the prevalent environmental position that the company is in. Strategic managers evaluate the company’s present as well as foreseeable developments and harmonize them in a way that they are able to achieve the company’s goals and […]

The Google Company’s Financial Strains

Introduction Google is a multinational American company which offers internet search services. It has also developed to offer advertisement services through the internet. This paper seeks to discus the entrepreneurial aspects of the company from a case study. The paper will give an overview of the case study, answer application questions about the study and […]

Google Corporation Challenges in China

The case study of china involving a powerful Google corporation is an interesting social responsibility considering their business mission declaration “Don’t Be Evil”. The biggest challenge Google has to face is the fact that china offers an enormous profitable market considering its populace. There has to be a dilemma regarding marketing and the legal, cultural […]

Google’s view on the future of business

Thesis Statement Recent developments in the internet and software business especially the level of commercial aggression arising from competitors such as (Microsoft, Apple and Facebook) is making it quite hard for Google to conclude that its business model is secured in the near future and the distant future. Considering that Google’s main source of revenue […]