Marketing Project Essay Examples and Topics. Page 2

315 samples

Expansion Plan of the Retail Store

The major resources required and costs that will be incurred by the store are summarized in the table below: From the table above, the overall monthly cost of setting up the new retail store is [...]
  • Pages: 2
  • Words: 574

Gangxia River Park Area Regeneration in Shenzhen City

Gangxia River Park is located in the Southern corner of Futian District, Shennan road, south side, Fuhua third road, north side, near the crystal island, the community centre, the axis of the east-central area of [...]
  • Pages: 13
  • Words: 3556

Event Planning and Marketing

After the event, all guests and performers will be invited for dinner to further improve the sense of community. It will allow us to assess their satisfaction with the event and should consist of several [...]
  • Pages: 6
  • Words: 1728

Scooter Store’s Marketing Plan

It also looks at the attributes of the voice-activated scooter, like the voice activation and the touch screen. This is the group that will respond the strongest to the company's marketing campaigns.
  • Pages: 3
  • Words: 883

NEWCO Business Plan Analysis

The financial analysis of the product development and a development plan suggests a degree of a protection strategy, but it cannot guarantee the appropriate level of security.
  • Pages: 4
  • Words: 1112

Marketing Project: Colgate Mouthwash

Colgate-Palmolive is a company that values the medical soundness of the effects its products have. The first value expresses the company's desire to improve its production in a manner that is not harming nature and [...]
  • Pages: 1
  • Words: 290

Wine Shop in San Francisco: Marketing Plan

Franchising is a method of marketing products and services where the franchisors grant the franchisees the privilege to carry out business in the name of the franchisor.
  • Pages: 4
  • Words: 1430

Marketing Plan: Positioning & Marketing Mix

A marketing plan refers to the segment of the market to which a given product gets marketed. It refers to the summative insight that the market developed of an exacting company, servicer, or product relative [...]
  • Pages: 2
  • Words: 782

Tourism and Hospitality Marketing Strategies

The Claritas site gives important information about the economic levels of the people of a particular area and their preferences in regards to the newspapers and magazines they read, TV channels they watch, and cars [...]
  • Pages: 3
  • Words: 920

Sunday’s Best Apparel Stores’ Business Plan

Sunday best is committed to aiding the programs through the use of revenue earned by the sales of the product line. Sunday best contributes in the economic strength of the society and protection of the [...]
  • Pages: 2
  • Words: 578

Solar Panel With Tracking System: Project Plan

If this project is completed successfully it is likely that such sun power generators will take a leading position in the market and become quite widespread, to achieve this goal, the management must take into [...]
  • Pages: 7
  • Words: 1942

Marketing Plan For Suff Limited Company

In the process of producing the soft drink, the firm will require a variety of inventories. Upon completion of the production process, the soft drink will form part of the finished goods.
  • Pages: 3
  • Words: 922

Krispy Kreme Doughnuts Company Going Global

Like other global corporation, Krispy Kreme, now deserves the acceptability to the indigenous and local people Krispy Kreme sells doughnuts in most states of America.'Krispy Kreme doughnuts' brings its reputation from America to every part [...]
  • Pages: 8
  • Words: 1954

XYZ Restaurant: Marketing Plan

The mission of "XYZ restaurant" is to provide the cleanest and the healthiest food to the people of New York. To position the company in a way that taste, quality and customers are the essential [...]
  • Pages: 8
  • Words: 2150

The Richards Group: Marketing Plan

The company has it headquarters in the Dallas, 750 N. Mission statements: To innovate and develop value of the brands, committing the company to be.
  • Pages: 16
  • Words: 4268

Business Model for Existing Dental Office

If the dental practice can predict behavior, it is starting to reduce the uncertainty in trading environment, and this will lead to a competitive advantage. A good example of the use of the Internet in [...]
  • Pages: 3
  • Words: 935

MP3 Player for Elder Adults: Marketing Plan

Segmentation for a MP3 player for aged people will be used to understand individual customers in the sports market place and to group them together to form distinct segments which are identifiable, accessible and substantial.
  • Pages: 4
  • Words: 1092

Four’N Twenty Pie Company’s Marketing Plan

The emergence of the international market has been followed by the rapid mixing and growth of countries; the local trading blocs configuration; the market economies formation; and benefits in communications technologies. Limitations of geographical market [...]
  • Pages: 9
  • Words: 2420

SWOT Analyzing a Company’s Generally Strategy

The chief objectives of conducting SWOT analysis is to recognize the coverage to which the existing strategy of an association and its more exact strength and weaknesses are pertinent to, and capable of, dealing by [...]
  • Pages: 3
  • Words: 811

Fabritex Company Analysis and Review

Operations at Fabritex support Pearlwear's business needs by providing the type of fabric that the latter requires for manufacturing clothing items, namely, lingerie; As of now, Fabritex employes two types of knitting processes called warp [...]
  • Pages: 5
  • Words: 1430

ACC Wholesale: Social Media Marketing Plan

Therefore, it is suggested for ACC Wholesale to combine the informational and transformational marketing strategy in order to create entertaining, educational, captivating, and relevant content that would boost brand and product awareness and increase customer [...]
  • Pages: 6
  • Words: 1711

Starbucks: Mobile Marketing

The purpose of this paper is to discuss what other companies can emulate from Starbucks and specify what it can do better in regards to the current mobile marketing efforts.
  • Pages: 2
  • Words: 583

Subaru Analyzes Customers’ Loyalty and Devotion

The present case study pursues two goals: to define the role that the marketing research plays in Subaru's operation and to identify the management-decision problem the corporation faces when assessing the consumers' needs.
  • Pages: 2
  • Words: 559

Sport Clothing: Merchandising Plan

The clothes will also fit adults; however, demographically, late teens will be the major target audience as it is important for them to be fit, have an active lifestyle, and keep pace with the popular [...]
  • Pages: 2
  • Words: 663

Church’s Fried Chicken Promotion Plan in Egypt

The centrality of this objective is to eliminate the aspect of the health concern in the product of interest. The product name is Church's Fried Chicken and the advertising objectives of the product are to [...]
  • Pages: 2
  • Words: 551

Kakao Brand Marketing and Potential Partnership

Target Audience: Families who Appreciate Spending Time Together Male and female; Age 14-60; High school, college, university, graduated, working; Parents come with their children, thus different education levels; Average annual income: $200,000+ household income; Marital [...]
  • Pages: 2
  • Words: 580

Monkey Cookies Company’s Promotion in Media

Owner: Local entrepreneurs that started the business on their own Founded in the UAE in 2008 Operations: Both sells and delivers freshly baked cookies Cookies have an assortment of styles and textures
  • Pages: 3
  • Words: 781

Hotel’s Integrated Marketing Communication Plan

24/7 phone and online support and communication to be developed because people may ask for such relaxing services any time, and if the hotel wants to work with non-hotel guests, it has to be available.
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  • Pages: 1
  • Words: 286

Museum Improvement Project as an Internship Goal

The following goal will be important in the improvement project: To set up audiovisual and lighting requirements for the first three months of screening within the budgeted cost of AED 48,000 In the budget estimates, [...]
  • Pages: 10
  • Words: 2759

Gogoyoko Music Selling Company’s Marketing Plan

The creators of the projects designed their website with the purpose to promote the artists and musicians of Iceland. Therefore, the development of the social network platform within a music selling website is an opportunity [...]
  • Pages: 8
  • Words: 2202

Emirates Industry for Camel Milk & Products in the UK

I examined the history of EICMP, the range of products it manufactures, the reputation of the organization, its production facilities and their power, and the positions of the company in the local market and in [...]
  • Pages: 6
  • Words: 1554

Seconal Foods Company’s Market Segmentation

In the case of Seconal Foods, it is clear that by using bolt-on and sales-based segmentation approaches, the company has managed to make a clear distinction between explicit and implicit functions of its market.
  • Pages: 2
  • Words: 583

Marketing Concept Development and Situation Analysis

We, as the Supreme Marketers Organization deliberated and concluded that we will market the Oishi Gourmet Restaurant: a new up-and-coming restaurant with a key sustainability benefit and the ability to overcome the existing 'problems'.
  • Pages: 11
  • Words: 3131

Rent-A-Car Company’s Customer Satisfaction Study

As a result, the company has a network of individuals and organizations that refer customers to them. That is why the company is conducting a consumer satisfaction survey to determine the level of satisfaction of [...]
  • Pages: 2
  • Words: 597

The Best Marketing Plan Development

According to the case study, Jim's marketing plan failed to produce the best goals. The avenues used by a healthcare facility can also affect the marketing process.
  • Pages: 2
  • Words: 557

Student’s Personal Mini-Marketing Plan

To become a member of senior management in a leading investment management company by mastering both technical and fundamental tools and skills, and develop my brand name. To attain a graduate training position in an [...]
  • Pages: 6
  • Words: 1647

McDonald’s Research on Menu Preferences

At the end of the tour, the findings will be assembled and analyzed before being sent to the management. The above research will allow the company to develop a greater understanding of their qualitative results.
  • Pages: 2
  • Words: 545

Macosx IT Company’s Investment in Advertising

As part of the team in the finance department, I have been assigned a task in which I am supposed to evaluate the financial impacts of massive investment in an advertisement for a small company [...]
  • Pages: 4
  • Words: 927

PT.Duta Wahana Perkasa Retailer’s Marketing Plan

From these setups, it would be easy to market the products to the individual compared to setting up a shop within the city center and hope that target customers will hear of the business in [...]
  • Pages: 1
  • Words: 541

Modern Bakery in the UAE: Marketing Plan

The current marketing objective of Modern Bakery is the promotion of different types of healthy bread in order to become a leader in the market and provide customers with the high-quality and healthy products that [...]
  • Pages: 12
  • Words: 3439

The Fashion Channel Company’s Marketing Research

The company's current goal is to create a strategy that could sustain its market leadership position through increased advertisements, improved ratings, and proactive cable affiliation to effectively respond to the current competition. This is an [...]
  • Pages: 4
  • Words: 902

Halo Company’s Development and Market Research

The demand for products in this special niche was growing as the leading phone manufacturers started introducing various models to meet the dynamic needs of the customers. To determine the specific needs of the customers [...]
  • Pages: 10
  • Words: 2766

Huawei Expansion to the United States

The company is engaged in the creation of telecommunications networks, the provision of a variety of related services, and the production of equipment in both the domestic and foreign markets.
  • Pages: 10
  • Words: 1719

Misfit Company’s Marketing Plan

The biggest weakness currently observed in the market is the tendency towards a decrease in the price of certain types of wearables.
  • Pages: 9
  • Words: 2578

Omniyat Establishment Company’s Market Study

The company's major competitors in the area include Stainless UK Ltd, a company that is involved in the civil engineering and geotechnical industry, and Barrett Steel Ltd, which is the largest independent steel stockholder in [...]
  • Pages: 5
  • Words: 1391

Sat & Co.: Marketing Project Case

With the help of such an approach, the organization may predict the needs of its clients and market necessary products to the right people in the correct way.
  • Pages: 6
  • Words: 1684

Old Navy Company’s Marketing Strategy

I also investigate the validity of the assumptions underlying the marketing strategy and provide recommendations on how to improve the company's marketing campaign.
  • Pages: 5
  • Words: 1368

The Aerospace Industry’s Marketing Plan

This comprises the sectors of commercial aerospace, defense, space, and general aviation The United State of America is estimated to have spent US$253 billion in the year 2008 alone in military investments.
  • Pages: 3
  • Words: 908

L’Oreal Company’s Content Marketing Strategy

L'Oreal is the organization that operates in beauty and cosmetics industry for many years already and remains competitive due to its innovative products that appeal to the world's population.
  • Pages: 15
  • Words: 4156

Agthia Group’s Entry into UK Market

It is important to state that geographically Agthia has expanded its production facilities not just in the UAE, but also in countries like Turkey and Egypt in order to respond to the doctrine of globalization; [...]
  • Pages: 6
  • Words: 1667

Dupont Pioneer Company: Digital Marketing Plan

The second SMART objective that is reviewed within the framework of this paper relates to the efforts that are made by the company in terms of expanding product awareness among all the types of customers.
  • Pages: 6
  • Words: 1860

Alta Moda Company’s Marketing Strategy

The store target women as its customers, this is part of the market that is very sensitive to the type of clothing that they buy and would not condone any dissatisfaction.
  • Pages: 6
  • Words: 1706

FunZone Online Tickets Seller’s Marketing Plan

1 billion by the end of the year, and IBISWorld forecasts industry revenue will continue to rebound and will increase at an average annual rate of 3. On the other hand, they are social creatures [...]
  • Pages: 8
  • Words: 2204

Sport and Leisure Centre’s Design and Marketing

Although the challenges relate to the financial and legal issues may hinder the process of setting a sports center in the environment of the target market, a detailed analysis of the key factors may avoid [...]
  • Pages: 4
  • Words: 571

Emirates Airlines’ Future Marketing Strategy

Emirates is one of the largest legacy airlines in the world and dominates many of the markets in the Middle-East and Asia due to its hubs and partnerships with various international and regional carriers.
  • Pages: 6
  • Words: 1733

Al Nassma Company’s Marketing Strategy in Barcelona

The primary objectives of this report include analyzing the Al Nassma brand using the 4P's model and recommending appropriate marketing/sales and communication strategies for the firm's flagship store in Barcelona.
  • Pages: 8
  • Words: 2268

Service Blueprint Corporation’ Marketing Project

This statement literally means that any business whether a service provider or a goods vendor must endeavor to learn, understand, and appreciate the fact that the aim of its existence is to satisfy the needs [...]
  • Pages: 4
  • Words: 1125

The Secret Garden Company: Business Project

In many ways, the customers would prefer to be able to go to the store and buy organic products there rather than order them online because it is a specific sector of the market, and [...]
  • Pages: 5
  • Words: 1421

Kapspares Company’s Marketing Project for Miami

The project finalized that this target market will benefit from the project since it will be able to get the spares at a convenient time. This will ensure that the customer in the village is [...]
  • Pages: 5
  • Words: 1383

Polar Land Restaurant’s Marketing Goals and Plan

The following are envisaged: Polar Land is determined to increase its after tax profit by 16% at the end of the 2012 business year by committing resources towards an intensive development of and effective customer [...]
  • Pages: 3
  • Words: 857

Small Canada Hotel’s Marketing Plan

The marketing strategies of this hotel will be based on such elements as the unique design of the interior, the use of online media that can reach many potential clients, and flexible pricing policies. Nevertheless, [...]
  • Pages: 4
  • Words: 1129

Memorable Moments Company’s Branding & Marketing Plan

The marketing strategy for Memorable Moments will be focused predominantly on capturing the attention of the online community since the company needs to reach as many people as possible, and the Internet is the most [...]
  • Pages: 4
  • Words: 1123

National Society of Leadership and Success: Marketing

The primary objectives of the marketing strategy developed for the National Society of Leadership and Success at UCR are to increase the club's visibility and to attract the new members and the interest of the [...]
  • Pages: 2
  • Words: 596