Marketing Essay Examples and Topics. Page 27

3,154 samples

The Role of Political Marketing in Politics

Marketing is vital because the public cannot vote for a candidate who is not known to them and thus this paper explains the various strategies that politicians employ in order to have an upper hand [...]
  • Pages: 2
  • Words: 790

Effect of Customer Participation on Customer Satisfaction

In their article titled "The Interplay between Customer Participation and Difficulty of Design Examples in the Online Designing Process and Its Effect on Customer Satisfaction: Mediational Analyses", Chang, Chen and Huang address the effect of [...]
  • Pages: 3
  • Words: 836

Fashion Beach Export Marketing Plan

The company was established in the year 2000 to cater for the needs of fashion conscious New York population and has expanded to establish new shops in Myrtle Beach in South Carolina State and Virginia.
  • Pages: 3
  • Words: 782

Marketing Plan for ‘Intelligent Ref’

The telephone rings: the phone is not inside the refrigerator, it is outside the refrigerator, somewhere inside the house. Now is the time to introduce to the world this appliance which has been the result [...]
  • Pages: 8
  • Words: 2157

B2B and B2C marketing

When one is marketing in a business-to-business set up, they usually lay emphasis on the logic of the commodity or service to be traded. The marketing and buying process in a business-to-business transaction is normally [...]
  • Subjects: Financial Marketing
  • Pages: 3
  • Words: 853

The Automobile Market in Australia

The major disadvantage for Great Wall Motors is that it does not have the facilities to produce the kind of vehicles that are in concordance with the Australian market characteristics.
  • Subjects: Financial Marketing
  • Pages: 5
  • Words: 1515

Strategic marketing “Supergroup”

The group has its roots in the United Kingdom but has also spread to other parts of the world. The group will also need to expand the wholesale division in the United Kingdom and beyond.
  • Subjects: Strategic Marketing
  • Pages: 5
  • Words: 1382

Marketing Research for Decision Making Process

This will enable the firm to add value to their products and also to come up with alternative products that matches with the needs of the consumers so as to maintain the existing customers as [...]
  • Pages: 2
  • Words: 608

Speedpac Company International Marketing

The company has a policy of providing better-quality services in the management and distribution of products in both the local and intercontinental market.
  • Subjects: Financial Marketing
  • Pages: 6
  • Words: 1637

Virgin Group Marketing Performance

Virgin holiday is characterized by the ability of the customer to book a holiday and fly Atlantic. Promotion plays a vital role in growth of Virgin Group by a system of taking information about their [...]
  • Pages: 7
  • Words: 1930

Dell Inc. Company Strategic Marketing

Its is the marketing plan which determines the degree of business promotion According to Kotler a marketing plan designs structures and devices tactics on how the business will be advanced and propped up This element [...]
  • Subjects: Product Marketing
  • Pages: 13
  • Words: 3503

Marketing Analysis of the Consumers Behavior

Adaptation of products It is essential for marketers to choose on the level to which they will modify their commodities and marketing strategies to fulfill the distinctive requirements of different end users in a variety [...]
  • Pages: 3
  • Words: 845

Recommendation for GameStop in CRM Area

The inquiry and supply routine is done electronically and therefore the company has to utilize the web-based retailing system to provide the required positive and lasting impression on the customers.
  • Pages: 2
  • Words: 574

Marketing Implementation

Thus, the marketing process To effectively implement the marketing plan for coco bongo, the marketers have to draw up a marketing plan incorporating the actual actions to be undertaken by the marketing team to achieve [...]
  • Subjects: Strategic Marketing
  • Pages: 5
  • Words: 1501

Marketing Myopia Approach

Companies should understand that marketing efforts are a necessity for the product to sell since the profits are not solely on low costs of production but also on the volume of sales.
  • 4
  • Subjects: Financial Marketing
  • Pages: 2
  • Words: 569

The Role of Marketing Trends in Business

On the same note, Woodrooffe suggests that the five-year plan, millions of dollars in global marketing and carefully selected celebrities led to the success of The Avengers movie.
  • Subjects: Financial Marketing
  • Pages: 2
  • Words: 549

Toyota Marketing Strategies

The many reasons that led to the success of the Prius need an analysis hence this paper will discuss the macro environmental factors that have affected the marketing of Prius as well as hybrid marketing [...]
  • Subjects: International Marketing
  • Pages: 4
  • Words: 1284

International Marketing Plan

Red Bull Malaysia is the leading brand in the Malaysian market and is regarded as the best energy drink in the world.
  • Pages: 2
  • Words: 556

Monopolistic Competition

It is important to understand the nature of competition and the competition that exists within the marketplace for the sake of businessmen and consumers.
  • Pages: 6
  • Words: 1668

Marketing the Apple Brand: E-Marketing

Though in the past the company adopted traditional marketing strategies in creating pull in the market, the company position itself as one of the leaders in the consumer electronics and mobile devices industry, it has [...]
  • Pages: 15
  • Words: 4153

Apple’s Marketing Programme & Environment

This includes all emissions to air, land and water legal constraints; the effects on the neighbouring community, landscape and ecology; and the public's perception of the operating company in the local area".
  • Pages: 11
  • Words: 3188

Risks in online marketing

This permits unauthorized individuals to use the services of the charity organization without the notice of the owner and can result in loss of property due to online theft.
  • Pages: 4
  • Words: 1146

Web Communication and Advertising

There are several objectives which have to be attained: 1) to raise the customers' awareness about the product; 2) to allow the customers make online purchase; 3) to increase the customer base of the company.
  • Subjects: Marketing Communication
  • Pages: 3
  • Words: 1041

Marketing: Sales Function

The sales concept in marketing is essential in the process of availing a product to customers. In setting up sales plans, the marketing mix is to be fully represented in the catering field.
  • Subjects: Financial Marketing
  • Pages: 2
  • Words: 671

Google Refused Trademark for Nexus One

When Google applied for the 'Nexus One' trademark back in December 10th 2009, the they were shocked to learn that the United States Patent and Trademark Office had earlier given the 'Nexus' trademark to a [...]
  • Pages: 2
  • Words: 669