Every business and organization has set goals. The distribution of resources to achieve them is referred to as strategic management. It is an area with many elements to it, such as competitor analysis and planning.
The benefits of strategic management aren’t only financial. Setting long-term and short-term goals helps create a vision of a future for the business. In other words, it is the direction in which an organization is headed. Proper and timely strategic management can help significantly improve performance and profitability.
In this article, our experts have gathered topics and essay questions on strategic management. They will help you start and finish your assignment. Under the article, you will also find strategic management essay samples written by students like yourself.
There are different reasons why strategic management is important. It’s a shame that plenty of first-time business owners neglect to address future plans and ideas. Failing to set long-term objectives leaves a company without focus. Strategic planning helps not only find direction but also compare the business against its competitors.
The world of the 21st century is fast-paced and ever-changing. A business needs to be able to survive in new environments and plan for sudden changes. Being prepared can result in an organization discovering new opportunities and give it a competitive advantage.
A business has limited resources. Thus, it needs to have a clear idea of where they’re being allocated. Wasting time and effort will result in setbacks. Effective leadership involves implementing specific policies and management practices that clearly outline the framework to be followed.
Finally, a business without a mission is a business without a drive. There has to be an underlying assumption about the focus and nature of an organization. Understanding the company’s mission allows both the owners and the employees to know where they’re headed.
9 Essay Questions on Strategic Management
Writing a strategic management essay, you may encounter or seek essay questions. Using them helps narrow down the scope of your work and focus your body paragraphs.
We came up with some ideas for you right here:
How can a business conduct competitor analysis?
Explain what competitor analysis is. Discuss competitive intelligence and competitor research. What are some of the ways this study can be conducted, such as the competitive profile matrix?
What are some of the most effective strategic management techniques for establishing future objectives for small businesses?
Mention some useful methods in the process of strategic management. For example, talk about the SWOT or the Growth-share matrix. Which tool is the most effective in establishing goals for a small business?
Are internal and external analyses similar?
Outline the main components of internal and external analyses. Compare and contrast the concepts. What are the goals of conducting these types of studies?
How does strategic control differ from other types of management control?
Define the concept of strategic control. What are some other strategic management examples? Compare and contrast them. Mention that strategic control accounts for uncertainty and doubt.
How can a business ensure a successful merger using strategic management?
Describe the meaning and the process of a merger. Note the challenges that can arise during this process. Analyze the different ways of ensuring success, such as integration strategies.
What is the difference between strategy implementation and formulation in marketing?
Elaborate on the key elements of strategy implementation and strategy formulation. Compare and contrast them. Explain how these concepts would be executed in the context of marketing.
How do global businesses conduct effective strategic cost management?
What is the process of strategic cost management? Evaluate some of the techniques global businesses might use, such as target costing. Provide real-life examples.
Why would a business want to conduct internal and external R&D?
Explain what R&D is and how it relates to strategic management. Contrast external and internal R&D. Describe the reasons why combining the two is beneficial.
What tools can a business use to ensure that its goals and objectives are being met?
Explain different types of objectives a business might set. Show some of the strategic management tools that can evaluate performance, such as the Balanced Scorecard. Which of these tools is most effective?
21 Strategic Management Assignment Topics
While using questions is effective, sometimes they can distract you from writing your best essay about strategic management. If this sounds like you, then we have something else to offer. Below, we have gathered some ideas for you to explore. Besides, you can use our very title generator – it will create a topic for you automatically!
Check these strategic management topics:
A discussion on the difference between horizontal integration and vertical integration.
How can a business achieve a competitive advantage in its niche?
The effectiveness of PEST and SWOT analyses in strategic management.
Dell – a strategic management case study of low-cost manufacturing and supply chain organization.
An analysis of the long-term benefits of sustained strategic planning.
The difference between business-level, corporate-level, and global-level strategies.
How can strategic management lead to effective conflict resolution?
The advantages and disadvantages of horizontal integration.
What role do the stakeholders play in strategy implementation?
An evaluation of the steps of the AFI Strategy Framework.
How businesses adjust when set objectives aren’t being met.
A case study of Walmart’s strategic management and vertical integration.
The factors to consider during the process of strategy formulation.
A study of the Strategic Management Journal: its impact on the universal principles in strategic planning.
What are the limitations of strategic management?
A breakdown of the strategic management process: key components.
How do businesses choose what type of vertical integration to implement?
Porter’s 5 Competitive Forces and the creation of market opportunities for new businesses.
A study of the critical assumptions of the Research-Based View.
The benefits and limitations of Ansoff’s Matrix in strategic planning.
A critical evaluation of the VRIO framework and its role in strategic management.
Thank you for reading! We hope that these ideas will further inspire you in your strategic management assignment.
Writing an academic paper is always hard work, so we wish you the best of luck. If you still seek a little more guidance, check out our strategic management paper examples below. And if you don’t have the time for that, use our online summarizer to shorten them!
This form of concessions to bondholders to avoid default is an expense that may in the long run lead to bankruptcy of the company. Shareholders will incur a lot of costs in case the company [...]
Being an Internet-based company in the world's largest Internet market, Alibaba has used technology to enhance customers' purchasing power of products from different parts of the world. For Alibaba, the expanding network of both sellers [...]
Notably, the document analyzes and describes the primary facts and issues the company manages using its BSC methodology, the strategic objectives pursued using the tactic and assesses the suitability of the adopted strategy.
The strategy formulation and planning phase is executed by the needs of the consumers. The company has been producing superior smartphones and mobile devices that support the needs of more customers.
The focus of the strategy will be on its aerospace division The aerospace engine industry is, unique in the world of business in the sense that it is very oligopolistic.
While the majority of data used to analyse the success of Bulgari's use of diversification will be collected from secondary sources, primary research will be collected through an interview with the CEO of Bulgari, which [...]
McDonald's also strives to unite and develop society and improve the visitors' mood through its service. This change affected the mission of the organization and its activity.
The potential for Waitrose & Partners' expansion is significant, and it is vital to evaluate the company's strategy and positioning in the current market.
Table 1: EFE Matrix It is important to note that the market of Microsoft Corporation is oligopolistic by nature, and only a handful of big businesses dominate the market.
30, regardless of the number of items ordered, I realized that the implementation of the Economic Order Quantity model could be an effective way to reduce the ordering cost.
From the above analysis, ineffective marketing was identified as the main issue characterizing Emirate's internal and external environment and that has the potential to influence the company's future operations.
The proposed paper analyzes Yahoo!'s case and the company's problem. The company's top manager, Marissa Mayer, fails to correctly realize the current peculiarities of the market, its diverse demands, and the need to initiate positive [...]
In the first quarter of the 2020/2021 fiscal year, the company recorded a financial performance that exceeded the projections of analysts who had predicted poor performance due to the COVID-19 pandemic.
It indicated the technologies that would support the organization to produce and deliver the desired products to the customer. The framework gives the overall picture of the model for the organization's strategy.
This paper is an analysis of the impacts that technology has had on businesses in the past and the impact that future technology is expected to have on businesses.
Richard Rumelt's The Perils of Bad Strategy talks about the value of a good strategy to an organisation. He went on to share the components of a good strategy.
The given paper is devoted to the analysis of IKEA, as one of the global leaders in the sphere of ready-to-assemble furniture and its strategic decision to enter the Chinese market with the primary goal [...]
Managing facilities for a business in such a manner that the organization is able to make optimum use of its resources for producing the services or products is now a prerequisite for taking on the [...]
Due to this strategy, the company understands what their customers require and creates its products according to the desire of the consumers, so the final product just waits for the client to buy it.
Microsoft works to ensure that its products and services are constantly evolving and improving in order to meet the needs of customers. The company has developed a range of automation solutions to help customers increase [...]
However, effective strategic planning demands relevant and up-to-date information about the current state of the firm, its position on the market, the current demand for particular products, and the work of competitors.
To achieve the goal and maximize profits, it is important to resolve such a problem as the necessity to minimize lead time and queues and receive the customer contract with the highest level of payment.
As a result, it is evident that the strategic issue of focusing on price decreases rather than establishing higher standards for product quality and similar elements has partly led to the generation of problems for [...]
The significance of the reference to the 21st century is in the company's intention to address the issues the new age brings first and foremost, the environmental situation.
Since resources are limited, the effectiveness of the strategy is determined by the extent to which managers' strategic choices lead to the company's competitive advantage.
In order to encourage the managers and employees in following and implementing rules and guidelines, the human resource professionals should introduce awards to companies which follow these directions and reprimand those who do not.
The increasing demand for camel milk in the nation has led to the entry of the Camelicious brand to the market, and it is recording high profits because it is a first mover.
In this case, Toyota's strategy was to use the just-in-time production approach that it transferred from its Japanese facilities to other countries as the firm's strategy and structure. Related and supporting industries were the suppliers [...]
The purpose of this paper is to analyse the case study, perform a detailed analysis of Tetra Pak's current position on the market, and draw up recommendations for Tetra Pak and Greatview on how their [...]
This is the central aspect of the business, the initial analysis for the feasibility of establishing a business opportunity in the UAE had provided evidence of the existing market for training of IT courses in [...]
However, there are risks to the effectiveness of talent acquisition, retention, and development and the sustainability of the team's success in the long term.
This paper aims to discuss the influence of globalization, technology, strategic models, stakeholders, as well as mission and vision statements on the success of Johnson & Johnson company.
The company statement plays a vital role in communicating the focus of the business to the customers. Uber company has the largest market share following the spread of its business operations in different countries.
The absence of a business strategy that would have helped the organization to become instantly recognizable and gain the trust and support of new customers is the main contributor to M&S's failure in Ireland. The [...]
Improved cross-border labor flows and foreign direct investment, technological advances, and changes in the competitive domains of firms are the leading forces behind the internationalization of enterprises in the 21st century.
The main elements of microeconomics that impact managerial economics are the theory of price, demand analysis and forecasting, the theory of supply and production, and the theory of revenue and cost.
Lime had to reduce the number of staff and wait for the situation to stabilize. Pandemic fatigue and the return of people to the streets coincided with active Lime marketing campaigns.
There are two types of business plans, strategic and operating plan. Strategic planning is more broad notion and offers the strategic goal of the company for a big period of time.
Thus, the analysis will represent the review of the possible problems described in the case study, the recommendations for the company, and the analysis of the strategic approaches, which are used, and should be resorted [...]
This bigger percentage slowed down the fulfillment process making the customers throw abuses to the technical staff in charge of the pickup pharmacy section.
The purpose of this report is to discuss the market of a biscuit company in Australia. The author of this report has selected Arnotts Ltd to examine the market of a biscuit company in Australia.
With the constant growth of the cancer drugs industry, Herbal has massive potential to capture a large market share due to the innovative nature of the new drug.
The aim of this paper is to develop a strategic plan for the integration of social responsibility into LDC's strategic value proposition and value chain.
Implication: Corruption in South Africa is a major hindrance to the country's small business sector and action need to be taken against corruption as it reduces the productivity capability of the small businesses.
In addition to assessing the performance measures of HR it is crucial that an organization use this data to understand the contributions HR makes to the organization.
The purpose of this paper is to discuss the three matrices and learn how this information can define possible strategies to capitalize and add value to Amazon.
One of the products which are currently in the maturity stage of the cycle is the fast food of Burger King, and there are two main reasons for this standpoint.
Furthermore, the acquisition of the chain of restaurants by McDonald's corporation in 2000, one of the largest fast food chains globally with a reputable brand image, is a positive transformation for the Boston market restaurants.
The competitive leading positions as well as the growth of the hospitality industry particularly in the emerging economies have also contributed to the growth of the firm.
The rapid changes in the organization reduce the confidence of managers in meeting the future needs of the business. Participation or the presence of the human personnel in an organization is a source of uncertainty [...]
The purpose of this paper is to conduct an external and internal environmental analysis of the BMW Group to be able to assess its strategy from different perspectives.
Modern world of innovative technologies preconditions a wide usage of technological intervention strategies in the sphere of organizational development. According to this view, the appliance of behavioral intervention strategies in diverse environments is a crucial [...]
In the article, franchise is discussed as one of the attractive opportunities for beginning businesspeople since it provides a lot of highly professional guidance on starting and running a business.
The Mac OS Big Sur for fostering a positive work environment that allows its staff to be happy and comfortable. Their products will be more effective in the market due to this, and customers will [...]
This means that the growth and development of the business can be comfortably supported by the revenues generated and can be sustained in the long term.
The great idea was that the company provided its customers with the possibility of sharing the link, telling their friends and families about the deal, and encouraging them to buy it.
Apple Inc.'s current success can be attributed to the organization's effective management and leadership abilities to quickly adapt to a highly dynamic business environment.
The paper will focus on the reasons why media companies collaborate in the media sector, and discuss a strategic importance of strategic alliances in media sector.
In the banking industry, competition is multi-faceted as the operations of companies capture a multitude of areas from loans to brokerage services, and finding an organization that will be the most effective in the offering [...]
The key findings are in line with the hypothesis because the decline in targeted run-ups over the period might be linked with decreased capacity of shareholders to expect M&A transactions or a drop in the [...]
Therefore, the major assertions in the article, including the importance of intellectual property rights, the advantages of patents and trademarks, and factors to consider in the management of intellectual property, are discussed.
The five most important strategic decisions made by Caterpillar in the preceding decades included a judicious choice of products and manufacturing locations; an emphasis on appointing executives from among its own employees, especially at the [...]
It will be crucial for Sportsman to create a strategic human resource plan that will capture all the requirements necessary to assist the effective transition in competitive strategy if they want to succeed with their [...]
In order to interpret the results illustrated in the matrix, it is important to understand that the intersection of the horizontal and vertical lines of the EFE matrix and the IFE matrix indicate points of [...]
The tense atmosphere persists; however, if many businesses had a critical question about the struggle for existence at the beginning of the pandemic, now companies are experiencing the consequences of the crisis, looking for ways [...]
In reference to this fact, the authors, in this case, seek to bring out the various considerations needed and their impacts on decisions to outsource or make Scotts Miracle-Gro, the company which is the subject [...]
Walmart on the other hand is one of the largest discount retail stores in the world operating 8,416 stores and clubs in 14 countries and serving 176 million customers per year to date.
The technological factors include the internet and the online marketing done through advertisement in the web and the awareness about the new products through advertisement and the online portals.
Accordingly, this case study will endevour to assess the organisational background of Skoda Auto, from the time of its inception in the early 1890s, and how the firm has progressed over the years to become [...]
According to G rel and Tat, it is used to evaluate the strengths and weaknesses of the internal environment, as well as opportunities and threats of the external environment influencing the businesses.
The article, based on the analysis of legal functions in firms like Nokia, Disney, and Microsoft, suggests a framework for developing the right legal strategy for a company.
The building of the Airport applied the economic focus, internal focus, learning and growth focus, and the customer experience focus. Before the project started, the public had the opportunity to raise questions on whatever issue [...]
One of the major characteristics of Amazon's corporate strategy is the company's strict orientation toward the needs of consumers. The aforementioned losses resulted in the occurrence of additional threats to Amazon's business.
As it was proposed earlier, the company strives to meet the requirements of the modern world offering the market the most demanded products and operating in the context of the effective strategy.
Ford Company has been forced by the prevailing conditions to adopt the changes; for example the company has a website where a customer can log in and communicate directly to the company.
I highly recommend the Board that the company should go with the first option: the Company should get out of the business of selling leaded gasoline in the near future.
The second principle of TQM is that the problem in most companies is the processes but not the people. This was based on the fact that the quality of the products was determined by all [...]
To begin with, managing of creative risks is one of the greatest challenges that one expecting a career that requires creativity has to be ready to meet.
This procedure evolves with the organization's growth, as the more significant the organization, the larger the goals and objectives. Therefore, the central concept of strategic management in tourism and hospitality is to achieve the set [...]
First, the strategy would have ensured that most of the products were acquired and delivered into the right stores, depending on the needs of the customers.
By taking a more holistic view of the firm's strategy, boards can help to ensure that it is sustainable and benefits all stakeholders in the long term.
Chandler's seminal work highlighted the significance of entrepreneurial orientation, leadership savvy, and profitability of the company, resulting in the general approach relation among businesses.
The current opportunities include India and Brazil, where workforce is significantly cheaper, and where Walmart can gain the loyalty and attention of new buyers.
The 'lean manufacturing' paradigm has shifted and is nowadays being employed and implemented in many sectors in the US economy as a lot of companies seek to improve the quality of products, reduce production costs, [...]
The merger between the two companies was created after the approval of Federal Communication Commission and the Department of Justice. Comcast Company was exposed to the risk of lawsuits, and the company could be forced [...]
One of the central reasons for the decline and failure of Kodak was the inability to correctly evaluate the current situation and disregard of digital technology and opportunities that were associated with it.
A company or a business must be able to establish the benefit it wishes to provide to the target audience that would differentiate it from the competitors to develop a competitive advantage.
The advantages of the Six Forces Model are quite evident; namely, it allows grasping six main factors influencing the chances of an organization in a specific market.
The in-vehicle appliances act as tools that boost the output and efficiency of the driver's functions as well as the services rendered to the customers.
The point of leadership skills and managerial experience is disclosed in the paper with points on the figure of Andrea Grant and her strategic initiatives which saved the highest positions of the affiliated to her [...]
In the case of market penetration, it is seen that the first question that needs to be addressed is whether to indulge in vertical or horizontal penetration.
Next month, Starbucks will celebrate 10 years of operations in the UK, where it has transformed coffee from breakfast staple to lifestyle accessory - a process supported by its much-publicized partnership with Apple, its Starbucks [...]
The basic purpose of this part of the paper is the strategic evaluation of the company in terms of the competitive advantages of the company in the context of SWOT analysis.
Although the form selected to unite two entities is extremely important to both parties of the transaction, companies are not primarily concerned here with tax, legal, and accounting considerations that are involved in a decision [...]
The three representative companies are studied in the course of this paper to find out whether Petro Canada has a competitive advantage or disadvantage in the oil and gas industry in Canada, what are the [...]
The availability of resources makes the foundation of a company's capability to respond to alterations in its organisational environment and manage information effectively.
The objective of the organization to create a unique place with a comfortable atmosphere in order for people to enjoy the taste of perfect coffee was accomplished.
