Every business and organization has set goals. The distribution of resources to achieve them is referred to as strategic management. It is an area with many elements to it, such as competitor analysis and planning.
The benefits of strategic management aren’t only financial. Setting long-term and short-term goals helps create a vision of a future for the business. In other words, it is the direction in which an organization is headed. Proper and timely strategic management can help significantly improve performance and profitability.
In this article, our experts have gathered topics and essay questions on strategic management. They will help you start and finish your assignment. Under the article, you will also find strategic management essay samples written by students like yourself.
There are different reasons why strategic management is important. It’s a shame that plenty of first-time business owners neglect to address future plans and ideas. Failing to set long-term objectives leaves a company without focus. Strategic planning helps not only find direction but also compare the business against its competitors.
The world of the 21st century is fast-paced and ever-changing. A business needs to be able to survive in new environments and plan for sudden changes. Being prepared can result in an organization discovering new opportunities and give it a competitive advantage.
A business has limited resources. Thus, it needs to have a clear idea of where they’re being allocated. Wasting time and effort will result in setbacks. Effective leadership involves implementing specific policies and management practices that clearly outline the framework to be followed.
Finally, a business without a mission is a business without a drive. There has to be an underlying assumption about the focus and nature of an organization. Understanding the company’s mission allows both the owners and the employees to know where they’re headed.
9 Essay Questions on Strategic Management
Writing a strategic management essay, you may encounter or seek essay questions. Using them helps narrow down the scope of your work and focus your body paragraphs.
We came up with some ideas for you right here:
How can a business conduct competitor analysis?
Explain what competitor analysis is. Discuss competitive intelligence and competitor research. What are some of the ways this study can be conducted, such as the competitive profile matrix?
What are some of the most effective strategic management techniques for establishing future objectives for small businesses?
Mention some useful methods in the process of strategic management. For example, talk about the SWOT or the Growth-share matrix. Which tool is the most effective in establishing goals for a small business?
Are internal and external analyses similar?
Outline the main components of internal and external analyses. Compare and contrast the concepts. What are the goals of conducting these types of studies?
How does strategic control differ from other types of management control?
Define the concept of strategic control. What are some other strategic management examples? Compare and contrast them. Mention that strategic control accounts for uncertainty and doubt.
How can a business ensure a successful merger using strategic management?
Describe the meaning and the process of a merger. Note the challenges that can arise during this process. Analyze the different ways of ensuring success, such as integration strategies.
What is the difference between strategy implementation and formulation in marketing?
Elaborate on the key elements of strategy implementation and strategy formulation. Compare and contrast them. Explain how these concepts would be executed in the context of marketing.
How do global businesses conduct effective strategic cost management?
What is the process of strategic cost management? Evaluate some of the techniques global businesses might use, such as target costing. Provide real-life examples.
Why would a business want to conduct internal and external R&D?
Explain what R&D is and how it relates to strategic management. Contrast external and internal R&D. Describe the reasons why combining the two is beneficial.
What tools can a business use to ensure that its goals and objectives are being met?
Explain different types of objectives a business might set. Show some of the strategic management tools that can evaluate performance, such as the Balanced Scorecard. Which of these tools is most effective?
21 Strategic Management Assignment Topics
While using questions is effective, sometimes they can distract you from writing your best essay about strategic management. If this sounds like you, then we have something else to offer. Below, we have gathered some ideas for you to explore. Besides, you can use our very title generator – it will create a topic for you automatically!
Check these strategic management topics:
A discussion on the difference between horizontal integration and vertical integration.
How can a business achieve a competitive advantage in its niche?
The effectiveness of PEST and SWOT analyses in strategic management.
Dell – a strategic management case study of low-cost manufacturing and supply chain organization.
An analysis of the long-term benefits of sustained strategic planning.
The difference between business-level, corporate-level, and global-level strategies.
How can strategic management lead to effective conflict resolution?
The advantages and disadvantages of horizontal integration.
What role do the stakeholders play in strategy implementation?
An evaluation of the steps of the AFI Strategy Framework.
How businesses adjust when set objectives aren’t being met.
A case study of Walmart’s strategic management and vertical integration.
The factors to consider during the process of strategy formulation.
A study of the Strategic Management Journal: its impact on the universal principles in strategic planning.
What are the limitations of strategic management?
A breakdown of the strategic management process: key components.
How do businesses choose what type of vertical integration to implement?
Porter’s 5 Competitive Forces and the creation of market opportunities for new businesses.
A study of the critical assumptions of the Research-Based View.
The benefits and limitations of Ansoff’s Matrix in strategic planning.
A critical evaluation of the VRIO framework and its role in strategic management.
Thank you for reading! We hope that these ideas will further inspire you in your strategic management assignment.
Writing an academic paper is always hard work, so we wish you the best of luck. If you still seek a little more guidance, check out our strategic management paper examples below. And if you don’t have the time for that, use our online summarizer to shorten them!
Notably, the document analyzes and describes the primary facts and issues the company manages using its BSC methodology, the strategic objectives pursued using the tactic and assesses the suitability of the adopted strategy.
This paper is an analysis of the impacts that technology has had on businesses in the past and the impact that future technology is expected to have on businesses.
Being an Internet-based company in the world's largest Internet market, Alibaba has used technology to enhance customers' purchasing power of products from different parts of the world. For Alibaba, the expanding network of both sellers [...]
The strategy formulation and planning phase is executed by the needs of the consumers. The company has been producing superior smartphones and mobile devices that support the needs of more customers.
In order to interpret the results illustrated in the matrix, it is important to understand that the intersection of the horizontal and vertical lines of the EFE matrix and the IFE matrix indicate points of [...]
Microsoft works to ensure that its products and services are constantly evolving and improving in order to meet the needs of customers. The company has developed a range of automation solutions to help customers increase [...]
Ford Company has been forced by the prevailing conditions to adopt the changes; for example the company has a website where a customer can log in and communicate directly to the company.
From the above analysis, ineffective marketing was identified as the main issue characterizing Emirate's internal and external environment and that has the potential to influence the company's future operations.
30, regardless of the number of items ordered, I realized that the implementation of the Economic Order Quantity model could be an effective way to reduce the ordering cost.
The company statement plays a vital role in communicating the focus of the business to the customers. Uber company has the largest market share following the spread of its business operations in different countries.
Apple Inc.'s current success can be attributed to the organization's effective management and leadership abilities to quickly adapt to a highly dynamic business environment.
The focus of the strategy will be on its aerospace division The aerospace engine industry is, unique in the world of business in the sense that it is very oligopolistic.
The Strategic Change Cycle is an action in strategic planning aimed at the constant development of an organization’s strategy and adaptation to new conditions.
Lime had to reduce the number of staff and wait for the situation to stabilize. Pandemic fatigue and the return of people to the streets coincided with active Lime marketing campaigns.
The absence of a business strategy that would have helped the organization to become instantly recognizable and gain the trust and support of new customers is the main contributor to M&S's failure in Ireland. The [...]
The Mac OS Big Sur for fostering a positive work environment that allows its staff to be happy and comfortable. Their products will be more effective in the market due to this, and customers will [...]
The potential for Waitrose & Partners' expansion is significant, and it is vital to evaluate the company's strategy and positioning in the current market.
One of the central reasons for the decline and failure of Kodak was the inability to correctly evaluate the current situation and disregard of digital technology and opportunities that were associated with it.
The purpose of this report is to discuss the market of a biscuit company in Australia. The author of this report has selected Arnotts Ltd to examine the market of a biscuit company in Australia.
To achieve the goal and maximize profits, it is important to resolve such a problem as the necessity to minimize lead time and queues and receive the customer contract with the highest level of payment.
Improved cross-border labor flows and foreign direct investment, technological advances, and changes in the competitive domains of firms are the leading forces behind the internationalization of enterprises in the 21st century.
Table 1: EFE Matrix It is important to note that the market of Microsoft Corporation is oligopolistic by nature, and only a handful of big businesses dominate the market.
Due to this strategy, the company understands what their customers require and creates its products according to the desire of the consumers, so the final product just waits for the client to buy it.
Mission and vision though often confused as to mean the same things are different in that mission is the purpose of existence of an organization while vision is what the organization hopes to achieve. The [...]
Since the introduction of biscuits in Australia, so many market players have entered the industry and the competition has been increasing tremendously.
This is the central aspect of the business, the initial analysis for the feasibility of establishing a business opportunity in the UAE had provided evidence of the existing market for training of IT courses in [...]
In this case, Toyota's strategy was to use the just-in-time production approach that it transferred from its Japanese facilities to other countries as the firm's strategy and structure. Related and supporting industries were the suppliers [...]
The second principle of TQM is that the problem in most companies is the processes but not the people. This was based on the fact that the quality of the products was determined by all [...]
The significance of the reference to the 21st century is in the company's intention to address the issues the new age brings first and foremost, the environmental situation.
Since resources are limited, the effectiveness of the strategy is determined by the extent to which managers' strategic choices lead to the company's competitive advantage.
With the constant growth of the cancer drugs industry, Herbal has massive potential to capture a large market share due to the innovative nature of the new drug.
The main objective of the strategy was to make VWB the largest producer and seller of vehicles in South America. The target of the strategy was to develop a new relationship with the key stakeholders [...]
The competitive leading positions as well as the growth of the hospitality industry particularly in the emerging economies have also contributed to the growth of the firm.
The respective organizations can create long-term goals with the aid of practical ideas with the assistance of the affiliates to persuade the authorities to bring about significant improvements in the lives of the kids that [...]
McDonald's also strives to unite and develop society and improve the visitors' mood through its service. This change affected the mission of the organization and its activity.
According to the case, AHS's mission is to advocate for the medically unserved and ensure equality in providing and access to adequate healthcare services to everyone in the Asian community, including refugees and immigrants regardless [...]
While the majority of data used to analyse the success of Bulgari's use of diversification will be collected from secondary sources, primary research will be collected through an interview with the CEO of Bulgari, which [...]
This paper aims to discuss the influence of globalization, technology, strategic models, stakeholders, as well as mission and vision statements on the success of Johnson & Johnson company.
A large amount of capital will be used to rent business premises at different localities and towns suited for local and international tourists' attraction sites across the country, development of these apartments to suit the [...]
The purpose of this paper is to analyse the case study, perform a detailed analysis of Tetra Pak's current position on the market, and draw up recommendations for Tetra Pak and Greatview on how their [...]
Accordingly, this case study will endevour to assess the organisational background of Skoda Auto, from the time of its inception in the early 1890s, and how the firm has progressed over the years to become [...]
Implication: Corruption in South Africa is a major hindrance to the country's small business sector and action need to be taken against corruption as it reduces the productivity capability of the small businesses.
In the first quarter of the 2020/2021 fiscal year, the company recorded a financial performance that exceeded the projections of analysts who had predicted poor performance due to the COVID-19 pandemic.
The purpose of this paper is to discuss the three matrices and learn how this information can define possible strategies to capitalize and add value to Amazon.
In the case of Nespresso, its main advantage is built on the quality of the good and service, which is valuable, and the scale of Nestle production, which is difficult to imitate.
Next month, Starbucks will celebrate 10 years of operations in the UK, where it has transformed coffee from breakfast staple to lifestyle accessory - a process supported by its much-publicized partnership with Apple, its Starbucks [...]
The main problem is that the Coca-Cola Company tried to raise the declining demand for its products and push up the sales by carrying out research on obesity that emphasized the importance of sport and [...]
This rise in prices is due to the constraints in the supply and manufacture of the commodities because of the difficulty and risk involved in obtaining raw materials.
The three representative companies are studied in the course of this paper to find out whether Petro Canada has a competitive advantage or disadvantage in the oil and gas industry in Canada, what are the [...]
In the article, franchise is discussed as one of the attractive opportunities for beginning businesspeople since it provides a lot of highly professional guidance on starting and running a business.
With the ever-increasing competition and changing business environments, proper planning and setting of achievable strategic goals have become an integral part of all organizations, as they are two of the primary determinants of an organization's [...]
The policies define organizational culture, and when implementing annual objectives, employees are bound by the culture to work in a given pattern. When developing long-term objectives, it is always important to focus on the vision [...]
In addition, it has cinema business with more than 180 screens across the MENA region; it generates the highest profit from the operation of the national market; at the same time, Egypt, Bahrain, and Qatar [...]
The important milestones achieved in its history include the decentralization of healthcare to 20 districts and the establishment of the national insurance agency in 2018.
This theory is actually a business metaphor which uses the "boiled frog phenomenon" to try and explains why, in strategic business management the business enterprises management does not easily identify and react to the gradual [...]
One of the products which are currently in the maturity stage of the cycle is the fast food of Burger King, and there are two main reasons for this standpoint.
The company’s organizational structure changed three times. The last shift resulted in the creation of 25 small groups that concentrate on a particular sphere.
The basic purpose of this part of the paper is the strategic evaluation of the company in terms of the competitive advantages of the company in the context of SWOT analysis.
The success of the industry attractiveness test as a tool can be attributed to its comprehensive qualities; for instance, it helps define the essential characteristics of the market in which a firm plans to diversify [...]
Analyzing the Islamic idea of the strategic management of an organization, one has to notice the fact that risk-taking, in general, is not regarded as a worthy activity, and thus it is avoided.
In addition, the marketing section should foster consumer and brand loyalty by ensuring the clients that the slight difference in pricing is well compensated by the intangible services the company offers to its clients.
Some of the problems show that SHS management has been slow to keep up with trends in the industry. Management has to have it in mind that employees in the organization have been trained in [...]
The case of BHP vividly portrays that the ultimate purpose of strategic management is to secure the competitive advantage of the organization in question.
The objective of the organization to create a unique place with a comfortable atmosphere in order for people to enjoy the taste of perfect coffee was accomplished.
Modern world of innovative technologies preconditions a wide usage of technological intervention strategies in the sphere of organizational development. According to this view, the appliance of behavioral intervention strategies in diverse environments is a crucial [...]
The current opportunities include India and Brazil, where workforce is significantly cheaper, and where Walmart can gain the loyalty and attention of new buyers.
The Positioning School provides the best theoretical frameworks for analyzing this case, and the Design and Planning School offers better strategies for the company to espouse.
The rapid changes in the organization reduce the confidence of managers in meeting the future needs of the business. Participation or the presence of the human personnel in an organization is a source of uncertainty [...]
Richard Rumelt's The Perils of Bad Strategy talks about the value of a good strategy to an organisation. He went on to share the components of a good strategy.
In addition to assessing the performance measures of HR it is crucial that an organization use this data to understand the contributions HR makes to the organization.
Caterpillar Inc.'s acquisition of Bucyrus International, which occurred in 2011, maybe considered the most critical one since it has contributed to Caterpillar's performance and success in achieving its goals.
Walmart on the other hand is one of the largest discount retail stores in the world operating 8,416 stores and clubs in 14 countries and serving 176 million customers per year to date.
The importance of mergers and acquisitions in the corporate world stems from their variable advantages, which include increased economies of scale, expansion of the economy of scope, increased revenues, increased market share, development of synergy, [...]
What is the relationship of collaboration and innovation to that business strategy? The main benefit of this tool is that it involves a greater number of workers in the development of a product.
Such a demographic presence of the company leads to the growing popularity of cruise travel as a vacation option, especially with regards to the company's reputation as the leading service provider in the sphere.
The purpose of this paper is to conduct an external and internal environmental analysis of the BMW Group to be able to assess its strategy from different perspectives.
Because of a communication error between Zumba business owners and Crunch gyms, the Zumba business ended up losing a lot of time and money in legal negotiations concerning the rights of the songs used in [...]
The component aids in the provision of the effective strategies that can enhance room for change of processes implementation to ensure effectiveness in the planning processes within a sound organization The recent research findings have [...]
The advantages of the Six Forces Model are quite evident; namely, it allows grasping six main factors influencing the chances of an organization in a specific market.
The first critique of Porter's Five Forces model that came up in the group's discussion of its case was the fact that it concentrates solely on the external competitive environment.
Introduction Marketing Strategy Customer targets Marketing plan for the next 3-5- years 3 years projections 4 years projections 5 years projections Conclusion
Merger combining two companies as one and Acquisition the takeover of one company by another has been one of the major vehicles in the transformation of a key set of economic activities that stand at [...]
While collaborating with the BBC Technology in order to enhance the quality of the services provided by the organization seemed an obvious solution to the company's concerns, the decision to be made was fraught with [...]
It indicated the technologies that would support the organization to produce and deliver the desired products to the customer. The framework gives the overall picture of the model for the organization's strategy.
However, effective strategic planning demands relevant and up-to-date information about the current state of the firm, its position on the market, the current demand for particular products, and the work of competitors.
Strategic purchasing entails planning, implementation, evaluation, and controlling of strategic and operating purchasing decisions for directing all activities of the purchasing function toward opportunities consistent with the firm's ability to achieve its long-term goals.
The main drivers surrounding the future development of change strategies and the social and environmental application of the proposals will also be explored in the current review.
There are two types of business plans, strategic and operating plan. Strategic planning is more broad notion and offers the strategic goal of the company for a big period of time.
The 'lean manufacturing' paradigm has shifted and is nowadays being employed and implemented in many sectors in the US economy as a lot of companies seek to improve the quality of products, reduce production costs, [...]
Thus, the analysis will represent the review of the possible problems described in the case study, the recommendations for the company, and the analysis of the strategic approaches, which are used, and should be resorted [...]
This bigger percentage slowed down the fulfillment process making the customers throw abuses to the technical staff in charge of the pickup pharmacy section.
Strategic development of the organization is concentrated on the motion picture industrial growth and opportunities consolidation through the construction of new theatres and existing base expansion with the involvement of new technologies.
At the rudimental level, dynamism and uncertainty of the technological, economic and political environments have made company's see the light of flexibility and responsiveness.
Nevertheless, the most essential factors, which influence the business structure are the merging of the companies, and the managerial principles. As for the driving forces, which are generally described as the most essential and powerful, [...]
However, it is recommended, and assumed, that either type of organization subscribe to a process that invites participation because of the obvious dual advantage of quality and support; but the kind and degree of participation [...]
The third financial strategic target is to increase revenue in the organization. The second strategic objective for Wits Beach Hotel is to increase customer retention while a growing number of international customers.
The process of identifying strategic issues is a crucial matter for the management of both the profit oriented organizations as well as the non-profit organizations.
The total compensation system of each firm depends on the chosen business strategy as it determines the organization's finances, human capital needs, and staff performance.
In their article, Kaplan and Norton summarize the concept of the balanced scorecard which they introduced several years ago to address the issues of strategic development of businesses.
In conclusion, the main reason for Blockbuster's failure was due to poor core competency transfer of its marketing skills; an important factor for customer satisfaction, hence increased revenues from business ventures.
To create an in-depth understanding of the processes of developing and implementing a strategic plan, it is important to consider understanding the concept of strategic planning. A significant aspect that reveals itself in their procurement [...]
So, the application of changes with regard to vision of these changes should be analyzed in order to evaluate effectively the effects expected from this change, the way the change was applied, the attitude of [...]
According to Swamidass, the term 'cycle time' is used in the management field to signify the duration of time taken by the production personnel to avail the product for onward shipment or delivery to the [...]
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