Free Strategic Management Essay Examples & Topics

Free Strategic Management Essay Examples & Topics

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608 samples

Every business and organization has set goals. The distribution of resources to achieve them is referred to as strategic management. It is an area with many elements to it, such as competitor analysis and planning.

The benefits of strategic management aren’t only financial. Setting long-term and short-term goals helps create a vision of a future for the business. In other words, it is the direction in which an organization is headed. Proper and timely strategic management can help significantly improve performance and profitability.

In this article, our experts have gathered topics and essay questions on strategic management. They will help you start and finish your assignment. Under the article, you will also find strategic management essay samples written by students like yourself.

There are different reasons why strategic management is important. It’s a shame that plenty of first-time business owners neglect to address future plans and ideas. Failing to set long-term objectives leaves a company without focus. Strategic planning helps not only find direction but also compare the business against its competitors.

The world of the 21st century is fast-paced and ever-changing. A business needs to be able to survive in new environments and plan for sudden changes. Being prepared can result in an organization discovering new opportunities and give it a competitive advantage.

A business has limited resources. Thus, it needs to have a clear idea of where they’re being allocated. Wasting time and effort will result in setbacks. Effective leadership involves implementing specific policies and management practices that clearly outline the framework to be followed.

Finally, a business without a mission is a business without a drive. There has to be an underlying assumption about the focus and nature of an organization. Understanding the company’s mission allows both the owners and the employees to know where they’re headed.

9 Essay Questions on Strategic Management

Writing a strategic management essay, you may encounter or seek essay questions. Using them helps narrow down the scope of your work and focus your body paragraphs.

We came up with some ideas for you right here:

  1. How can a business conduct competitor analysis?

Explain what competitor analysis is. Discuss competitive intelligence and competitor research. What are some of the ways this study can be conducted, such as the competitive profile matrix?

  1. What are some of the most effective strategic management techniques for establishing future objectives for small businesses?

Mention some useful methods in the process of strategic management. For example, talk about the SWOT or the Growth-share matrix. Which tool is the most effective in establishing goals for a small business?

  1. Are internal and external analyses similar?

Outline the main components of internal and external analyses. Compare and contrast the concepts. What are the goals of conducting these types of studies?

  1. How does strategic control differ from other types of management control?

Define the concept of strategic control. What are some other strategic management examples? Compare and contrast them. Mention that strategic control accounts for uncertainty and doubt.

  1. How can a business ensure a successful merger using strategic management?

Describe the meaning and the process of a merger. Note the challenges that can arise during this process. Analyze the different ways of ensuring success, such as integration strategies.

  1. What is the difference between strategy implementation and formulation in marketing?

Elaborate on the key elements of strategy implementation and strategy formulation. Compare and contrast them. Explain how these concepts would be executed in the context of marketing.

  1. How do global businesses conduct effective strategic cost management?

What is the process of strategic cost management? Evaluate some of the techniques global businesses might use, such as target costing. Provide real-life examples.

  1. Why would a business want to conduct internal and external R&D?

Explain what R&D is and how it relates to strategic management. Contrast external and internal R&D. Describe the reasons why combining the two is beneficial.

  1. What tools can a business use to ensure that its goals and objectives are being met?

Explain different types of objectives a business might set. Show some of the strategic management tools that can evaluate performance, such as the Balanced Scorecard. Which of these tools is most effective?

21 Strategic Management Assignment Topics

While using questions is effective, sometimes they can distract you from writing your best essay about strategic management. If this sounds like you, then we have something else to offer. Below, we have gathered some ideas for you to explore. Besides, you can use our very title generator – it will create a topic for you automatically!

Check these strategic management topics:

  1. A discussion on the difference between horizontal integration and vertical integration.
  2. How can a business achieve a competitive advantage in its niche?
  3. The effectiveness of PEST and SWOT analyses in strategic management.
  4. Dell – a strategic management case study of low-cost manufacturing and supply chain organization.
  5. An analysis of the long-term benefits of sustained strategic planning.
  6. The difference between business-level, corporate-level, and global-level strategies.
  7. How can strategic management lead to effective conflict resolution?
  8. The advantages and disadvantages of horizontal integration.
  9. What role do the stakeholders play in strategy implementation?
  10. An evaluation of the steps of the AFI Strategy Framework.
  11. How businesses adjust when set objectives aren’t being met.
  12. A case study of Walmart’s strategic management and vertical integration.
  13. The factors to consider during the process of strategy formulation.
  14. A study of the Strategic Management Journal: its impact on the universal principles in strategic planning.
  15. What are the limitations of strategic management?
  16. A breakdown of the strategic management process: key components.
  17. How do businesses choose what type of vertical integration to implement?
  18. Porter’s 5 Competitive Forces and the creation of market opportunities for new businesses.
  19. A study of the critical assumptions of the Research-Based View.
  20. The benefits and limitations of Ansoff’s Matrix in strategic planning.
  21. A critical evaluation of the VRIO framework and its role in strategic management.

Thank you for reading! We hope that these ideas will further inspire you in your strategic management assignment.

Writing an academic paper is always hard work, so we wish you the best of luck. If you still seek a little more guidance, check out our strategic management paper examples below. And if you don’t have the time for that, use our online summarizer to shorten them!

608 Best Essay Examples on Strategic Management

The Power of a Balanced Score Card: Apple Case Study

Notably, the document analyzes and describes the primary facts and issues the company manages using its BSC methodology, the strategic objectives pursued using the tactic and assesses the suitability of the adopted strategy.
  • Pages: 8
  • Words: 2379

Impact of Technology on Business Essay

This paper is an analysis of the impacts that technology has had on businesses in the past and the impact that future technology is expected to have on businesses.
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Strategic Management: Emirates Airline

From the above analysis, ineffective marketing was identified as the main issue characterizing Emirate's internal and external environment and that has the potential to influence the company's future operations.
  • 5
  • Pages: 25
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Starting Your Own Business

In the article, franchise is discussed as one of the attractive opportunities for beginning businesspeople since it provides a lot of highly professional guidance on starting and running a business.
  • 1
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Biscuit Company Arnotts Ltd in Australia

The purpose of this report is to discuss the market of a biscuit company in Australia. The author of this report has selected Arnotts Ltd to examine the market of a biscuit company in Australia.
  • Pages: 5
  • Words: 1407

Big Data Analytics in McDonald’s Strategy

McDonald's also strives to unite and develop society and improve the visitors' mood through its service. This change affected the mission of the organization and its activity.
  • Pages: 4
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Boeing, Sony and Nestle Companies Core Competencies

Due to this strategy, the company understands what their customers require and creates its products according to the desire of the consumers, so the final product just waits for the client to buy it.
  • 5
  • Pages: 4
  • Words: 1105

Samsung Strategic Plan and Formulation

The strategy formulation and planning phase is executed by the needs of the consumers. The company has been producing superior smartphones and mobile devices that support the needs of more customers.
  • Pages: 4
  • Words: 1087

Lime Case Study: Strategic Management

Lime had to reduce the number of staff and wait for the situation to stabilize. Pandemic fatigue and the return of people to the streets coincided with active Lime marketing campaigns.
  • Pages: 2
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Uber Technologies Inc.’s Three-Year Strategic Plan

The company statement plays a vital role in communicating the focus of the business to the customers. Uber company has the largest market share following the spread of its business operations in different countries.
  • Pages: 10
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IKEA’s Entry to Chinese Market: Strategy in Context

The given paper is devoted to the analysis of IKEA, as one of the global leaders in the sphere of ready-to-assemble furniture and its strategic decision to enter the Chinese market with the primary goal [...]
  • Pages: 9
  • Words: 2526

The Microsoft Company’s Strategic Management

Microsoft works to ensure that its products and services are constantly evolving and improving in order to meet the needs of customers. The company has developed a range of automation solutions to help customers increase [...]
  • Pages: 10
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Strategic Management, Objectives and Policies

The policies define organizational culture, and when implementing annual objectives, employees are bound by the culture to work in a given pattern. When developing long-term objectives, it is always important to focus on the vision [...]
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Business Plan on IT Training Centre

This is the central aspect of the business, the initial analysis for the feasibility of establishing a business opportunity in the UAE had provided evidence of the existing market for training of IT courses in [...]
  • Pages: 9
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The Bulgari Brand’s Diversification Success

While the majority of data used to analyse the success of Bulgari's use of diversification will be collected from secondary sources, primary research will be collected through an interview with the CEO of Bulgari, which [...]
  • Pages: 14
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Strategy Ideas From ”The Art of War” by Sun Tzu

In its turn, this particular requirement is predetermined by the fact that the activity in question is the subject to the rules of thermodynamics something that makes it possible to proceed with it in a [...]
  • Pages: 5
  • Words: 1392

Tesla Inc.’s Business Strategy Analysis

The significance of the reference to the 21st century is in the company's intention to address the issues the new age brings first and foremost, the environmental situation.
  • Pages: 7
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Herbal Company: Business Plan

With the constant growth of the cancer drugs industry, Herbal has massive potential to capture a large market share due to the innovative nature of the new drug.
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Lenovo Company’s Multinational Operation Strategy

Improved cross-border labor flows and foreign direct investment, technological advances, and changes in the competitive domains of firms are the leading forces behind the internationalization of enterprises in the 21st century.
  • Pages: 26
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Customer Experience Reflection

The Mac OS Big Sur for fostering a positive work environment that allows its staff to be happy and comfortable. Their products will be more effective in the market due to this, and customers will [...]
  • 5
  • Pages: 4
  • Words: 1189

Rolls Royce Company: Strategic Management

The focus of the strategy will be on its aerospace division The aerospace engine industry is, unique in the world of business in the sense that it is very oligopolistic.
  • 1
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Alibaba Corporate Strategy and Analysis Case Study

Being an Internet-based company in the world's largest Internet market, Alibaba has used technology to enhance customers' purchasing power of products from different parts of the world. For Alibaba, the expanding network of both sellers [...]
  • 4
  • Pages: 7
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External Audit for Strategic Management

Ford Company has been forced by the prevailing conditions to adopt the changes; for example the company has a website where a customer can log in and communicate directly to the company.
  • 4
  • Pages: 4
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Walmart Strategic Action Plan

The current opportunities include India and Brazil, where workforce is significantly cheaper, and where Walmart can gain the loyalty and attention of new buyers.
  • Pages: 22
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Faith Integration and Strategic Management

At the Adult and Teen Challenge Ohio organization, which seeks to offer support and encouragement to women struggling with substance addiction, the focus on the search of a spiritual core as the key source of [...]
  • Pages: 8
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Tetra Pak Versus Greatview: Business Analysis

The purpose of this paper is to analyse the case study, perform a detailed analysis of Tetra Pak's current position on the market, and draw up recommendations for Tetra Pak and Greatview on how their [...]
  • Pages: 7
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Nespresso Products: Strategic Management

In the case of Nespresso, its main advantage is built on the quality of the good and service, which is valuable, and the scale of Nestle production, which is difficult to imitate.
  • Pages: 3
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Goals and Objectives

Mission and vision though often confused as to mean the same things are different in that mission is the purpose of existence of an organization while vision is what the organization hopes to achieve. The [...]
  • Pages: 3
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Scotts Miracle-Gro: The Spreader Sourcing Decision

In reference to this fact, the authors, in this case, seek to bring out the various considerations needed and their impacts on decisions to outsource or make Scotts Miracle-Gro, the company which is the subject [...]
  • Pages: 2
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The Origin of Organizational Culture

The rapid changes in the organization reduce the confidence of managers in meeting the future needs of the business. Participation or the presence of the human personnel in an organization is a source of uncertainty [...]
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BMW Group Company’s Analysis and Strategy

The purpose of this paper is to conduct an external and internal environmental analysis of the BMW Group to be able to assess its strategy from different perspectives.
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Amazon Company’s Corporate Strategy

One of the major characteristics of Amazon's corporate strategy is the company's strict orientation toward the needs of consumers. The aforementioned losses resulted in the occurrence of additional threats to Amazon's business.
  • Pages: 3
  • Words: 888

Strategic Drift and Kodak

One of the central reasons for the decline and failure of Kodak was the inability to correctly evaluate the current situation and disregard of digital technology and opportunities that were associated with it.
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The Role of PESTEL Analysis Application

The technological factors include the internet and the online marketing done through advertisement in the web and the awareness about the new products through advertisement and the online portals.
  • Pages: 3
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Strategic Alliances in the Media Sector

The paper will focus on the reasons why media companies collaborate in the media sector, and discuss a strategic importance of strategic alliances in media sector.
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SWOT Analysis and Intensive Growth Strategies, H&M

According to G rel and Tat, it is used to evaluate the strengths and weaknesses of the internal environment, as well as opportunities and threats of the external environment influencing the businesses.
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Competitive Advantage in the Banking Sector

In the banking industry, competition is multi-faceted as the operations of companies capture a multitude of areas from loans to brokerage services, and finding an organization that will be the most effective in the offering [...]
  • Pages: 19
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Political and Economic Factors for Business

This rise in prices is due to the constraints in the supply and manufacture of the commodities because of the difficulty and risk involved in obtaining raw materials.
  • Pages: 4
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Operation and Logistic Management

The mission of the management is to ensure production of goods and services in the suitable quantity and quality and then distributing them at the required place at the right time.
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De Mar’s Product Strategy: Goods and Services Design

In addition, the marketing section should foster consumer and brand loyalty by ensuring the clients that the slight difference in pricing is well compensated by the intangible services the company offers to its clients.
  • Pages: 3
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Change Management Models

Overall, there is the need to realize that in order to manage change in a healthcare organization; one should have excellent technical, people-oriented, and organizational skills.
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Directional Strategies and Strategic Alternatives

According to the case, AHS's mission is to advocate for the medically unserved and ensure equality in providing and access to adequate healthcare services to everyone in the Asian community, including refugees and immigrants regardless [...]
  • Pages: 2
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Strategic Management According to Chandler

Chandler's seminal work highlighted the significance of entrepreneurial orientation, leadership savvy, and profitability of the company, resulting in the general approach relation among businesses.
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Strategic Planning Versus Operational Planning

There are two types of business plans, strategic and operating plan. Strategic planning is more broad notion and offers the strategic goal of the company for a big period of time.
  • Pages: 3
  • Words: 349

Caterpillar Inc.: Strategic Management

Since resources are limited, the effectiveness of the strategy is determined by the extent to which managers' strategic choices lead to the company's competitive advantage.
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Abercrombie & Fitch Strategic Management

As a result of the deep changes, many consumers are quickly adapting to the demands of the new world. The improvement of customer expertise helped the company to find a solution to the problems of [...]
  • Pages: 3
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The Charlotte American Airlines Monopoly

More than 90% of the passengers at the Charlotte airport use American Airlines, and the average domestic fare is $407. The loss of corporate flight traffic would have a massive influence on the airport's profitability, [...]
  • Pages: 1
  • Words: 294

Managerial Decision-Making and Staffing Strategies

It is important to clarify personal goals of the employees and align them with the company's objectives. Less amount of managers between the leadership and the workers ensures participation of the latter in the decision-making [...]
  • Pages: 2
  • Words: 690

Vital Camel Milk Ltd Export Strategies

The increasing demand for camel milk in the nation has led to the entry of the Camelicious brand to the market, and it is recording high profits because it is a first mover.
  • Pages: 5
  • Words: 1393

Zumba Fitness Strategic Business Plan

Because of a communication error between Zumba business owners and Crunch gyms, the Zumba business ended up losing a lot of time and money in legal negotiations concerning the rights of the songs used in [...]
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Porter’s Five Forces

So, to conduct the analysis of the threat of mobility, it is necessary to concentrate on the barriers for entering and developing and analyze the possible reactions from new competitors' sides."Barriers to entry are the [...]
  • 2
  • Pages: 6
  • Words: 1686

The Strategic Linkage Model at LinkedIn

The top part of the model contains goals related to the desired outcomes of the activities undertaken, for instance, how the company wants to be perceived by external stakeholders and how this will ultimately affect [...]
  • Pages: 2
  • Words: 495

Toyota: Strategic Management Case Study

In this case, Toyota's strategy was to use the just-in-time production approach that it transferred from its Japanese facilities to other countries as the firm's strategy and structure. Related and supporting industries were the suppliers [...]
  • Pages: 3
  • Words: 816

SWOT, BCG, and IE Strategic Planning Tools

However, effective strategic planning demands relevant and up-to-date information about the current state of the firm, its position on the market, the current demand for particular products, and the work of competitors.
  • Pages: 3
  • Words: 887

Toyota’s Operations in the Post-COVID World

The main drivers surrounding the future development of change strategies and the social and environmental application of the proposals will also be explored in the current review.
  • Pages: 9
  • Words: 2508

The Impact of Quality Awards on TQM and Business Performance

The application of the criteria of such world-known quality awards as the Malcolm Baldrige National Quality Award, the European Quality Award, the Deming Application Prize and others for assessing the total quality of the companies' [...]
  • Pages: 4
  • Words: 1124

The Concept of Strategic Change Cycle

The Strategic Change Cycle is an action in strategic planning aimed at the constant development of an organization’s strategy and adaptation to new conditions.
  • Pages: 11
  • Words: 1254

Balanced Scorecard and Total Quality Management

The first part of the report provides an overview of the principles of BSC, considers the method's advantages and drawbacks, and examines the reality of its implementation, with a specific focus on the United Arab [...]
  • Pages: 8
  • Words: 2279

Robin Hood’s Band Strategy

The first important aspect which can contribute to the band's success is the strength of ideas behind the actions of the band.
  • Pages: 2
  • Words: 560

Woolworths: Strategic Marketing

Introduction Marketing Strategy Customer targets Marketing plan for the next 3-5- years 3 years projections 4 years projections 5 years projections Conclusion
  • Pages: 3
  • Words: 898

Starbucks: Strategic Management

Starbucks also sells the trademarks and licenses by using a number of channels and retail stores are regarded with specialty. However, the vital goal of the company is gain international recognition with operational specialty and [...]
  • Pages: 10
  • Words: 2573

Facility Location Planning in Business

Managing facilities for a business in such a manner that the organization is able to make optimum use of its resources for producing the services or products is now a prerequisite for taking on the [...]
  • Pages: 3
  • Words: 838

Value of Strategic Management

In order to improve the quality of strategic decisions, companies should resort to the use of a variety of tools. It is important that the definition of a clear mission ensures that the company can [...]
  • Pages: 3
  • Words: 846

Starbucks Company’s Hedging Strategies

The objective of the organization to create a unique place with a comfortable atmosphere in order for people to enjoy the taste of perfect coffee was accomplished.
  • Pages: 2
  • Words: 641

Unilever Ice Cream Strategic Issues

By the late 70s, Unilever had acquired a third of the ice-cream market in Western Europe and became the biggest ice-cream manufacturer in the US.
  • Pages: 6
  • Words: 1643

Coca-Cola Company: Strategic Management

The main problem is that the Coca-Cola Company tried to raise the declining demand for its products and push up the sales by carrying out research on obesity that emphasized the importance of sport and [...]
  • 5
  • Pages: 3
  • Words: 852

Strategy Execution: Building a Balanced Scorecard

In the present article, the author's purpose is to explain the latest techniques for designing an integrated strategy cascade tool the balanced scorecard or BSC that supports the realization of performance targets and indicators based [...]
  • Pages: 7
  • Words: 2038

Intervention Strategies: Structural, Technological and Behavioral

Modern world of innovative technologies preconditions a wide usage of technological intervention strategies in the sphere of organizational development. According to this view, the appliance of behavioral intervention strategies in diverse environments is a crucial [...]
  • 1
  • Pages: 2
  • Words: 283

Organizational Planning Acts

The component aids in the provision of the effective strategies that can enhance room for change of processes implementation to ensure effectiveness in the planning processes within a sound organization The recent research findings have [...]
  • Pages: 8
  • Words: 2265

Analysis of IKEA’s Strategic Management

The respective organizations can create long-term goals with the aid of practical ideas with the assistance of the affiliates to persuade the authorities to bring about significant improvements in the lives of the kids that [...]
  • Pages: 3
  • Words: 923

Internal-External (IE) Matrix Interpretation

In order to interpret the results illustrated in the matrix, it is important to understand that the intersection of the horizontal and vertical lines of the EFE matrix and the IFE matrix indicate points of [...]
  • Pages: 1
  • Words: 285

Six Sigma Approach and Its Benefits

In my opinion, Six Sigma offers the best answer to the CI problem due to its clarity and well-developed structure. Under the Six Sigma approach, the CI process flows smoothly and logically, starting from the [...]
  • Pages: 1
  • Words: 315

Maturity Stage of Burger King Company

One of the products which are currently in the maturity stage of the cycle is the fast food of Burger King, and there are two main reasons for this standpoint.
  • Pages: 1
  • Words: 296

Elements of Strategic Management

In addition, an accurately made strategic plan should be thorough and help ensure each section of the key elements come together to develop a coherent document to assist in leading any project or business. Both [...]
  • Pages: 1
  • Words: 313

SWOT Analysis: PAC Resources, Inc

HR team should develop a new statement of strategy that will help them to focus on the most critical issues and bring success to PAC.
  • Pages: 10
  • Words: 1589

Business Strategies Overview

The main difference between DYB and BYD is the focus in one case, it is the weakness, while in the other, it is new developments.
  • Pages: 4
  • Words: 1125
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